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Suckcess!

by julesw
3 replies
Recently started using more abstract one word subject lines for my emails.
Nothing new here but hadn't tried it before.

Suckcess
Woohooo

Both had 40 % open rates which is high for my list.
#suckcess
  • Profile picture of the author Silvestru
    Anything to break the monotony will peak curiosity.

    I myself have started getting more creative with my headlines.

    Some will complain though. That's when I invite them to unsubscribe. Nobody ever does lol.
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  • Profile picture of the author J Bold
    Originally Posted by julesw View Post

    Recently started using more abstract one word subject lines for my emails.
    Nothing new here but hadn't tried it before.

    Suckcess
    Woohooo

    Both had 40 % open rates which is high for my list.
    Were you trying to drive them to a link to click? What was the click-through rate?
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  • Profile picture of the author John Atkins
    Unfortunately, with subject lines like that you'll probably get a
    higher unsubscribe rate too.

    It's a double edged sword.
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