Tracking Metrics like a MAD-Man

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I have a mentor marketing so many products and services online, and he's able to TEST them all religiosly both in terms of A-B split testing, opt-in rates, etc...

I assume he MUST:
- be using something other than Excell
- be holding himself to a nightly ritual of checking all these sites

Do any of you have an awesome system for tracking this many sites / elements of sites at all times? I think this is totally left out of most internet marketing talk, and would in fact be AWESOME even for experienced guys to see what others hihg income earners do!
#madman #metrics #testing #tracking

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