Had a chat with a friend out here in Thailand that gave
me this little trick for selling reports... I gave it a go and
it worked incredibly well... my conversion rate almost
doubled.. but I get a feeling it's kinda black hat...
I simply emailed an old list of previous buyers (in the
gardening niche) a simple page that contained a .ZIP
file containing a small relevant report..
On that simple page it says 'Download the .ZIP file here
by right clicking then clicking save as' etc..
Below that it has a PayPal payment link for the password
to the .ZIP file.
Of course the content inside the .ZIP file is password
protected. They need to pay to get the password.
I had a ton of sales - and then followed the email up a
few days later with a quick link to the PayPal payment
link with a note that the password is given after payment.
A lot of people downloaded the file with no intention of
originally paying - then tried to open the .ZIP and saw
the password - after getting the update there curiosity
got the better of them (and they already had the file
on there harddrive) - so a lot of hard work was already
done - and just paid!
I'll test most things, and this worked so well.. but I
feel its a bit black hat ninja style...!
What's your opinions?