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can someone help me with picking a niche.

by non
23 replies
i was thinking of doing the niche of "yoga weight loss". the reason is that it has decent global visitors, it has 90,500.
https://adwords.google.com/o/Targeti...=KEYWORD_IDEAS

it says competition is low and it has 297,000 "yoga weight loss" and 54,500,000 results yoga weight loss.

what do you think, this will be my first time with IM.
#niche #picking
  • Profile picture of the author non
    the thing is that i don't want something that's too competitive.
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    • Profile picture of the author um1001
      Originally Posted by non View Post

      the thing is that i don't want something that's too competitive.
      That a common newbie mistake. Competitive niches are money makers.
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  • Profile picture of the author Joseph Robinson
    Banned
    I think that the second you start choosing a niche based on a Google report and not based on what you care about and can get enthusiastic about you are dead in the water.

    So what do you care about? What gets you excited? What is something you could talk about/spend hours on without even realizing?

    That's your niche. Or you can continue to follow the status quo and chase the "big niches" or those that have "great keywords". The choice really comes down to whether you want to fail or not.
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    • Profile picture of the author non
      Originally Posted by Joseph Robinson View Post

      I think that the second you start choosing a niche based on a Google report and not based on what you care about and can get enthusiastic about you are dead in the water.

      So what do you care about? What gets you excited? What is something you could talk about/spend hours on without even realizing?

      That's your niche. Or you can continue to follow the status quo and chase the "big niches" or those that have "great keywords". The choice really comes down to whether you want to fail or not.
      i just would like something that i can make money from. so what would you recommend? for a newbie, i think low competition is best but what do you think?
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      • Profile picture of the author Joseph Robinson
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        Originally Posted by non View Post

        i just would like something that i can make money from. so what would you recommend? for a newbie, i think low competition is best but what do you think?
        This may come off as harsh, but I think youve already failed. People who just want to find a "magic money niche" fail fast and fail often. Hell I failed trying that myself way back in the beginning, but I was just motivated enough to get my crap straight. Most don't, and quit.

        My recommendation to you? Reread and follow my advice in the previous post I gave you, or reconsider entering the business world and save yourself time, money, and heartache.
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  • Profile picture of the author bloggerd
    id recommend you find a niche that you have some intrest or know alittle about it as mentioned above and id recommend you pick your own no one is going to tell you a profitable niche and also i wouldnt post your niche or keyword unless you want alot more competion as not everyone on here is friendly and they will just head stright off and start targeting that great keyword you will have just handed them without them having to do any of the leg work..
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  • Profile picture of the author retsced
    Don't do it non. Seriously, listen to what Joseph said, he's saving you a lot of heartache further down the line. Do NOT ignore this advice. What you are effectively doing is letting everything outside of your control dictate how you are going to proceed in this business. Why do you think the failure rate is so high in Internet marketing? It's because of what you are attempting to do. Picking a niche based on keyword competition is an old strategy that was easy to make money out of years ago. Times have changed and the chances of you continuing in this business are GREATLY reduced due to the strategy you are currently considering.

    The fact that you have to ask such a question should have alarm bells ringing in your ears. Your mindset is all wrong, your strategy is outdated and one of the least effective models to implement and your chances of failure are sky high if you continue. I'm confident you'll ignore this advice because when starting out you are oblivious what you're getting yourself into, but, mark my words, you are going to struggle with this mindset. There's no doubt about that.

    That's not the answer to your question and no doubt it's not the answer you want to hear, but it is the answer you need to hear. Really sit down and think about what skills you have, what knowledge you have and what problems you can solve before you jump in with both feet.

    I'm sure someone else will jump on here and give you the bad advice you are looking for.
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    • Profile picture of the author Alexa Smith
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      • Profile picture of the author Joseph Robinson
        Banned
        Originally Posted by Alexa Smith View Post

        Unfortunately this is almost certainly going to turn out to be right.

        Non's best chance, here, is to keep reading your post and Joseph's, above, and ignore the probable later arrivals who like their entire business to be dictated by Google.

        Shoot, it won't even work on a Google based business these days. You have to love what you do, care about what you sell. On top of that, you have to believe that what you are doing/selling leaves the customer as the winner in the transaction. Picking a niche based on what he thinks will make money and nothing else will prevent those three things from ever happening.
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  • Profile picture of the author FrankWellington
    Hi Non,

    You may also want to consider a long term
    solution... Building a real BRAND for the
    long haul.

    Why not build a business and a legacy that
    your kids / family would be proud of?

    Keep your eyes pierced and look for
    a good business (I.M.) coach... Plenty
    to choose from on this site.

    Wishing you total success,
    Frank Wellington
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  • Profile picture of the author darvon
    non, When you are just starting out, you should target a niche that you have passion for and some knowledge of. Otherwise, you are overloading your mind by having to research something new and learning I.M. concurrently.

    Or if you always wanted to slip into a leotard and contort your body into unnatural positions, buy a yoga course, learn it, and become an affiliate for the product.

    Once you have the skills in this business you can target anything and you will learn how to target highly competitive niches, because that is where the money is. Until that time, give yourself the best chance for a series of small successes. Many people go down the wrong path a few times and quit. The next path may have been the right one. Hang in there.
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  • Profile picture of the author SuperRyan
    Pick something you're at least interested about but stick to the BIG 3:

    Health & fitness
    Money (then focus on a particular ares like IM, forex, real estate, marketing ect...)
    Relationship ( dating for men, women, intimate relationships. sex ect...)

    Ryan
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    • Profile picture of the author Joseph Robinson
      Banned
      Originally Posted by SuperRyan View Post

      Pick something you're at least interested about but stick to the BIG 3:

      Health & fitness
      Money (then focus on a particular ares like IM, forex, real estate, marketing ect...)
      Relationship ( dating for men, women, intimate relationships. sex ect...)

      Ryan
      *facepalms*
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      • Profile picture of the author The Real Deal
        Originally Posted by Joseph Robinson View Post

        I think that the second you start choosing a niche based on a Google report and not based on what you care about and can get enthusiastic about you are dead in the water.

        So what do you care about? What gets you excited? What is something you could talk about/spend hours on without even realizing?

        That's your niche. Or you can continue to follow the status quo and chase the "big niches" or those that have "great keywords". The choice really comes down to whether you want to fail or not.
        This is sound advice if you are looking at your online business as a hobby.

        It is not very good advice if you only get "enthusiastic and excited" about obscure hobbies that are unlikely to make any serious money.

        If you are serious about building a real business, rather than a hobby website, you have to go where the money is.

        I have been involved in the weight loss niche for the past ten years and have made well over a million dollars in profit from it.

        I can tell you this about the weight loss niche: It is a niche that has become A LOT harder over the years. I still have good rankings for some major keywords but my conversion rates are way down, and I am not really actively pursuing or targeting the weight loss niche any longer.

        If you want to make money in this niche my advice would be to try and get a really good story to work with, and you MUST have a great product. People are jaded in the weight loss niche and they will only spend money if they truly believe in your product.

        Here is an inspirational video related to the Yoga Weight Loss niche, if you can come up with something like that you will do well:


        Originally Posted by Joseph Robinson View Post

        You have to love what you do, care about what you sell.

        Picking a niche based on what he thinks will make money and nothing else will prevent those three things from ever happening.
        I am not particularly enthusiastic or excited about insurance and yet I have made at least a couple of million dollars in this niche. :rolleyes:

        You need to be professional about whatever you do, and give the customers what they need and what they want. That is the most important thing, not your personal feelings about a particular niche.

        Originally Posted by retsced
        I'm sure someone else will jump on here and give you the bad advice you are looking for.
        Let's just let the OP decide for himself who's advice he wants to follow, shall we? :rolleyes:

        So to answer your original question, what are profitable niches?

        Here are some niches that I have been involved with. In all of the niches below I have made six to seven figure net profits. That doesn't mean that these are the perfect niches for you though.

        weight loss
        personal loans
        debt advice
        various types of insurance products
        online casinos
        arbitrage and sportsbetting
        business directories
        informational products and Kindle books
        dating
        pet products

        The most important thing to remember, regardless which niche you choose to work in, is that it all comes down to being able to drive quality traffic to your website. (The only exception I can think of right now is Kindle Publishing, where you really CAN succeed without driving quality traffic.)

        If you can learn how to drive quality traffic to your websites at a low cost you can succeed in most niches. That doesn't mean that niche selection is not important! It often surprises me how much work some people put into websites that promote a product that has a low earning potential, even if they did succeed in driving a lot of traffic to it.

        Here is another post I made a while ago about the importance of selecting the right niche.

        If you are getting into the weight loss niche here is an article that you definitely want to read. (make sure to follow the links inside the article also)

        The Truth About Abs - How To Make A Million Dollars Per Month

        In general Tim Ferriss is a great guy to follow in regards to marketing in the weight loss niche.

        Good luck!
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  • Profile picture of the author Joseph Robinson
    Banned
    The Internet is littered with the failed websites of foolish newbies who "go where the money is". It's also very ignorant to assume passion=obscure hobby, but hey you're the one that's made millions :rolleyes:.

    We'll let the OP do what they want to do. I'm not selling an IM product to them so I have no stake in their future either way.
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    • Profile picture of the author KaplanT4
      Originally Posted by Joseph Robinson View Post

      The Internet is littered with the failed websites of foolish newbies who "go where the money is". It's also very ignorant to assume passion=obscure hobby, but hey you're the one that's made millions :rolleyes:.

      We'll let the OP do what they want to do. I'm not selling an IM product to them so I have no stake in their future either way.
      For sure, the only true way to success is to leverage your strengths.

      I think your approach is largely what is wrong with IM these days, your priorities are wrong. Like marrying someone for money before you even know them. Will 9/10 turn out with a not happy ending.

      As long as you have that approach, you won't have any grounding, you'll just be hopping from one bandwagon to the next, following the next goldmine, when in reality you're just following the crowd without thinking and in the end when the goldrush is over, you'll be thinking "Now what?" because you never played to your strengths, and approached with zero strategy.

      Oh yeah and everything that Joseph said.
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    • Profile picture of the author Black Hat Cat
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      Originally Posted by Joseph Robinson View Post

      The Internet is littered with the failed websites of foolish newbies who "go where the money is".
      It is also littered with the failed websites of foolish newbies who pursued their passion. What's your point?

      Passion helps, but it can also hinder. But under no means is it necessary that you be passionate about the niche you choose. Having passion in the process itself can be more than enough to achieve success. If I relied on passion for a niche, I'd still be working for someone else.
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      • Profile picture of the author Kurt
        Originally Posted by Black Hat Cat View Post

        It is also littered with the failed websites of foolish newbies who pursued their passion. What's your point?

        Passion helps, but it can also hinder. But under no means is it necessary that you be passionate about the niche you choose. Having passion in the process itself can be more than enough to achieve success. If I relied on passion for a niche, I'd still be working for someone else.
        I agree 100%. My most profitable niche of all time was something I had zero interest in. What mattered was plenty of others had an interest in it.

        Plus, I like keeping my real passions seperate from IM, so I have an escape.

        Just because you like golf doesn't mean you like writing about it or promoting it.

        BTW...For the OP, there's three factors on choosing a niche:
        Popularity
        Money
        Competition

        Competition is by far the least important factor.
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  • Profile picture of the author CurtisSWN
    If there is high competition that simply means that there is a lot of real interest in the product or service, and therefore a much higher chance that you will sell something. Any hits you would get have a higher probability of being from buyers.
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  • Profile picture of the author Tobo1981
    I used to think a less competitive niche is what I needed...but the more I read about IM the more I understand that those niches probably just don't pay and that's why there is so little competition.

    I am not an expert, I am still studying this, but I would advice you to choose a competitive niche and BEFORE you start doing anything, study the business, at least this is what I have chosen to do, money will come I am not in a rush and if I have no clue of what I am doing with IM, money is likely to only go ! What I intend to eventually do is choose a competitive niche, and market it better than others. It is not different than any other business, if you are better than competition, then the competition don't really matter since you will do better than them.

    I may be wrong but I think this is the right approach.

    As for picking something you like and know, I agree it is more fun, but the most important to me is that there is potential for earnings, worst case scenario choose something that can pay and study it so you know it, and try to enjoy the process of becoming better and better at this specific topic, everything can be learned you don't necessarely HAVE to choose something you know A to Z already.

    This is my opinion, but again I am a newbie so keep that in mind when you read my comment.
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  • Profile picture of the author sanwacik
    Originally Posted by non View Post

    i was thinking of doing the niche of "yoga weight loss". the reason is that it has decent global visitors, it has 90,500.
    https://adwords.google.com/o/Targeti...=KEYWORD_IDEAS

    it says competition is low and it has 297,000 "yoga weight loss" and 54,500,000 results yoga weight loss.

    what do you think, this will be my first time with IM.
    If you want to find a good niche in Yoga, whether it be weight loss or something else related to that, go to magazines.com and have a look at the Yoga magazines they have there.

    Many times, you can take a title that's on their front covers, do some keyword research, make sure this particular niche you are getting into is profitable enough in the first place and then, if it is, you can then have yourself a nice little title for an eBook or report that you can either give away to build your list or to sell.

    Internet Marketing Academics dot com shows you how to do this in detail. I know the membership there is still free, but I don't know for sure how much longer it will be that way.

    There's been talk about a monthly fee being added to it in the near future because some good valuable content is beginning to fill the site. Also - I know that whoever signs up before the fee is added, they will have a free lifetime membership including all new content that is made available. It's a good place to get started properly for free.
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  • Profile picture of the author Rod Cortez
    Originally Posted by non View Post

    i was thinking of doing the niche of "yoga weight loss". the reason is that it has decent global visitors, it has 90,500.
    https://adwords.google.com/o/Targeting/Explorer?__c=1000000000&__u=1000000000&ideaRequest Type=KEYWORD_IDEAS

    it says competition is low and it has 297,000 "yoga weight loss" and 54,500,000 results yoga weight loss.

    what do you think, this will be my first time with IM.
    For starters, you're picking a niche the wrong way. "Yoga weight loss" is only one keyword out of hundreds (if not thousands) of potential keywords. What's more important than that is the competition, what they're doing, and where the advertising dollars are.

    While it's nice to have a passion about the niche you're getting into, that's not always the reality of it. I'm not passionate about wedding planning, as an example, but I was very passioniate about the business I built around it and my customers. All expertise was outsourced locally so that wasn't an issue. You can be passionate about delivering value for your customers.

    If you're looking for a niche that is profitable you've got thousands of examples on Amazon.com, lifestyle niches, and any market that has a specific need. I'm in some very competitive niches and the competition doesn't concern me because they've done most of the market research for me and there's a ton of potential partners.

    Here's how I'm able to compete in those niches:

    1. Solid product line (takes time to build, in the interim you market other people's products or services).
    2. I know all my conversion numbers (takes time to obtain).
    3. I took the time to establish and build relationships.
    4. No single entity owns all the channels of distribution, so I found places where the competition didn't dominate and dominated those areas (think press releases, websites that sell adversting, online radio stations, etc.).
    5. I treat my affiliates very well.
    6. I buy and test paid advertising (most marketers aren't willing to risk hundreds of dollars or more to find a profitable campaign while simultaneously tweaking and obtaining their conversion numbers).

    People worry about competition which I don't understand. You don't have to beat everyone in your niche, you just have to offer something of value and have an effective way of delivering it.

    As my mentor used to tell me, you don't have to outrun the bear, only the person next to you.

    RoD
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  • Profile picture of the author Ismael Zarruqui
    Target more than 3 long tail keywords related to the main keyword for more traffic.Try to discover and satisfy the searcher by delivering up highly valuable content that meets their needs first.

    What you want to do is keep an eye on the search volume and select a good range of high, mid and low searched keywords.There is a low chance to rank for a highly competitive keyword, but if you do, the rewards are high, so it may still be worth it to include a few of them in your optimization.
    Low searched keywords (LONG TAIL KEYWORDS) that are 100% relevant can still be very valuable. They are usually easier to rank for, so you can probably get to #1 (or at least top 5) for most of them and thus dominate that low searched niche market. By having many of these low searched keywords which have 100% relevancy at #1, you can still bring in highly targeted traffic to your site, which will convert to sales/revenue.
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