Which Is Better, A Sniper Site or Authority Site?
The Sniper Site is a micro niche site targeting only one profitable product. Sniper Sites easily rank on FIRST page of Google because the domain name contains the keyword you are trying to rank for. Google loves to see the keyword you are trying to rank for in your domain name.
The Authority Site is a niche site targeting more than one keyword and promoting many products. Authority Sites don't necessarily contain niche keywords in their domain names. Authority Sites are better in the long term, but they hardly rank on Google. For authority sites to rank high on Google, they need to have high page rank. To get high page rank you need to build lots of high quality back-links, which requires a lot of time, effort and money.
So Which Type of Website Should I Make?
I would highly advise beginners to start with Sniper Sites because they don't need lots of efforts and expertise, so beginners can easily rank on first page of Google and start making GOOD money, which will motivate you as a beginner to continue your affiliate business and make more and more money. BUT REMEMBER in order not to waste your time, you need to promote only a profitable product in your Sniper Site.
Just after you get enough expertise with internet marketing and search engine optimization, you can then start an authority site
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