10 {{ upvoteCount | shortNum }}
10 {{ upvoteCount | shortNum }}

Book suggestions for growing a business - not copywriting advice, not jv advice, but business advice

by SethTheUBotGuy
8 replies
Hey all,

I've been looking for some business books. I'm interested in expanding my company through marketing, but I don't need to know how to write good copy, or how to get affiliates. I need to know more about the specifics of getting inside businesses, of expansion, and ways to build up through new demographics, etc.

Is this too general a suggestion? Should I really be reading like 12 books on various topics? Or is anyone here familiar with a couple of books that really helped them learn how to grow?

(The best "Business" book I've read is the 4-hour work week, but it's not quite what I'm looking for.)

I couldn't find a thread quite like this, so anyone who can point me to one, I'd appreciate that also!

Thanks all
#advice #book #books #business #copywriting #expansion #growing #growth #marketing #suggestions
  • Profile picture of the author marciayudkin
    Hi Seth,

    Sounds like you are looking for books on business strategy. I published one of those, and it's available both for paperback and for Kindle:

    Strategic Marketing
    http://www.amazon.com/Strategic-Marketing-Insights-Directions-Business/dp/0971640734/

    No MBA required! It's very readable and will get you thinking.

    If you tell me more about your business I might be able to suggest a few other titles that have helped me over the years.

    Marcia Yudkin
    Signature
    Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
    {{ DiscussionBoard.errors[6898703].message }}
  • Profile picture of the author retsced
    Check out rich schefrens business manifesto Internet Business Manifesto ? Make Money Online with Rich Schefren (no aff link)
    Signature
    Strong Men and Women put themselves in harms way
    for the freedoms weak people give away for safety
    {{ DiscussionBoard.errors[6899005].message }}
  • Profile picture of the author Michael Franklin
    Be sure to check out Jay Abraham's material as he has some really innovative concepts for expanding your business.

    His older materials were absolute gems...You might be able to find them on eBay...or maybe even on his own website!
    Signature

    {{ DiscussionBoard.errors[6899122].message }}
    • Profile picture of the author EdwinBrownJr
      Seth,

      Work The System is a business book I plan on reading it has been endorsed by
      a few people like Yanik Silver, Joe Vitale and others....

      The author Sam Carpenter gives it away for free at his website (you do have to opt-in)

      If you are interested the name of Sam's site is Work The System

      Edwin Brown Jr
      {{ DiscussionBoard.errors[6899416].message }}
  • Profile picture of the author drmani
    Originally Posted by SethTheUBotGuy View Post

    I've been looking for some business books. I'm interested in expanding my company through marketing, but I don't need to know how to write good copy, or how to get affiliates. I need to know more about the specifics of getting inside businesses, of expansion, and ways to build up through new demographics, etc.
    Joe John Duran's book, "Start It, Sell It, Make a Mint" may be of help to you.

    Amazon.com: Start It, Sell It & Make a Mint: 20...Amazon.com: Start It, Sell It & Make a Mint: 20...
    All success
    Dr.Mani
    Signature
    The Heart Bookstore | Buy a Book, Help a Child Live!
    Email Marketing Tips | How To Focus Better | Time Management
    GET YOUR FREE GUIDE: The 33:33 System
    {{ DiscussionBoard.errors[6902268].message }}
  • Profile picture of the author RedShifted
    "Get Altitude" by Eben Pagan. He goes over all this stuff and more.
    {{ DiscussionBoard.errors[6902825].message }}
  • Profile picture of the author SethTheUBotGuy
    These are really helpful suggestions. I'm going to look into some and come back and let you all know how I feel, maybe keep this thread updated with my results.

    Thanks again!
    Signature
    UBot Studio - Sell Products, Make Money, and Automate your Marketing
    {{ DiscussionBoard.errors[6917334].message }}
  • Profile picture of the author shane_k
    The E-myth by Micheal Gerber

    He explains how a business is started by an entrepreneur, how it goes through three phases, the infancy phase, the adolescence phase, and the maturity phase.

    and he talks about what you need to be doing to make sure your business grows through each of these three phases.

    he also explalins very clearly why McDonald's is so successful. Just this part is great.

    This is definately a great book and he makes things so easily to understand.
    {{ DiscussionBoard.errors[6918016].message }}

Trending Topics