My Biggest Issue with product Creation

Seeing as you don't see yourself as an expert in any niche, maybe you should create a research based product rather than one when you're actually teaching something.

I've seen plenty of research based products in IM. For example, sell a list of sites where you can find free graphics, stock photos, resources on the Internet.

As a marketer it would take me full days to find out all of those resources, so for say $19.97 I'm going to buy that report. Because a day of my time is worth a lot more than that...

And you're not teaching me anything. You're just selling me information that saves me time...

The same research products can be put together in any niche. For example- A meal plans book for bodybuilding. You don't need to be a bodybuilder for this, you just need to research different meals and how much carbs, protein, fat etc are in them. If your product saves people time and effort then they will buy.

Good luck,

I wanted to comment on this real quick. Some of the greatest selling products or services is done by a character name or a fictional character. Can you imagine if you did establish yourself as a Guru and you were using your real name? I'd be kind of terrified of customers getting a hold of my phone number and trying to find out where I live.

I can understand if it's a moral thing, but if the money's good, you have to make that decision.

Right now I want to create something that I can even sell to people face to face ( that's is the confidence I am looking for and that can only come from knowing deep within the truth).

Dating is an easy niche to bust into in my opinion, because there are so many guys (at least in the USA) who have trouble in this area. They don't know how to talk to women, they express interest WAY too quickly and come on too hard too fast.

Whether it's finding a girlfriend, or finding a different one night stand every night, every guy has a goal in the dating world, but they just want guidance and help. There's a lot of money to be made here.

I wish I knew a damn thing about Acne but this is a desperate buyer's market. People with Acne are trying to frantically find a way to get rid of it. It's very annoying and embarrassing for most people.

See, I could imagine selling a product about how energy drinks are full of crap, they don't work and how you found natural ways to raise your energy level through the power of positive thinking and blah blah blah.

I think it was Travis Sago (correct me if I'm wrong) who sold a "Get Your Ex Back" type of product and it was actually widely popular for a long time. There's a huge market in the relationships field so I wouldn't rule this one out.

Some people want to know how to fix a rocky relationship or get back the one they lost.

In before the shitstorm after I say this but neither were most of the Gurus either. Do you know how most of the people who sell IM products are making money? Do you think it's by doing the methods they describe in their e-book? Hell no, it's by selling their products to people looking to make money online.

Please Note: I'm not saying ALL product marketers are full of crap, there are some legit ones. I'm saying MOST of them are.

I think more than body building, would be the fitness niche. People looking to get into shape, lose belly fat and especially around Spring. Right before Spring hits, a product launch on how to get six pack abs, a beach body, etc would be huge.

It sounds to me like you're breaking one of Frank Kern's commandments.

"Thou shalt not be a pussy." What he meant by this was people just run around like chickens with their heads cut off trying to figure out what to do, what to market, how to get traffic, etc. Sometimes you just have to take the plunge.

I wish I could tell you which niche is for you, but you're going to be running around in endless circles until you just DO IT!

Out of all the niches you picked, what are you most passionate about and have the most knowledge about?

Open up a .txt, an excel file or a Word file and do this:

Write down every single niche that you might have an interest in or want to write about and list down what you know about that niche and why you would want to sell it. You can base your decision on that, you can shake a magic 8 ball, you can roll a pair of dice, etc. Really, you just have to do it and start the process of planning out your market, your website, your business plan and then product creation.

the only problem with your post is that you are looking to create a product for YOURSELF. you are not focusing on what CUSTOMERS want and need! You need to find out what people WANT to buy, then create it!

Go to the Smart Passive Income website and look for the interview with "Dane". He reveals how he comes up with product ideas by talking with people and finding out what problems they have in their business and then creating the solution. He finds a need and then fills it. As opposed to creating a product you THINK will sell and then trying to sell it. I tried that in the past and have failed cause people didn't see much value in my product that i spent a ton of time on.

The thing is I want to do a product myself, not by interviewing some expert and then selling his advice. Regarding the dating product I just can't do it in my country using my real name.

If you can get people closer to their ultimate desired outcome i.e. getting a date, getting rid of acne, or whatever then you are an authority to them and you DO have something of value to provide! Don't sell yourself short! How long would it take them to figure everything out that you have laid out in a simple step-by-step "take-you-by-the-hand" guide? Months?! Years?! The moment you know more than me about a topic and can teach me you are an authority to me and I will trade you some of money(value) for some of your wisdom(value).
Just my two cents!

Anthony

Great post Anoopchawla, how about a niche like "being grumpy" trust me if I entered this niche I'd clean up big time! On a serious note though I do agree that before you enter a niche you need to have some level of lose association with it because you could be developing a product which could last for many years. If you hve no passion about it then it's harder to keep improving your product...

Please remember you are not “selling” a product or a service. Instead what you are doing is trying to influence an opinion. People call this the pre sell scenario. Also, many people have acne. Not all are the same. Try different approaches until you find one that works for you. All the best and thank you for posting this valuable important message.

What are you good at?

You have to be good at something I would think?

So you want to create products for the fame?

Start seeing yourself as being successful. Pretty soon, you will become an expert. No one becomes an expert overnight. ...and when you do, you will have a fantastic starting point for your success story.

In a large study some years ago, hardened criminals were asked to imagine themselves as successful and normal...living life in the real world as a normal person would.

Of those in the study....over half of them did not return to prison for 10 years...as opposed to the normal 80-85% for that population.

The point: Imagine yourself being successful. And, the bigger your obstacles, the better your success story will be.

Good luck!

Man, I would have paid a fortune as a teenager for an acne solution. That's a great market and it's incredibly niche, and I'd go for that one if I were you. If you don't believe you can be convincing, then find the solution that others have used, and "borrow" their credibility, as Frank Kern would say. IE, This Harvard Doctor discovered the cure, and now I'm passing it on to you...

Guys that make your own ebook products....

How do you get people who buy your e-books not to share it and ruin what you have?

First of all, find out things that you're passionate about. If you have passion for something then you have some knowledge which you can share. Try focusing on "how to" niches and help people to resolve problems they might have.
Always provide value!

You sound a bit like myself. I'm more of a researcher type. I would suggest doing your own "case studies" and selling those as products. Then you will earn and learn at the same time.

You want something you can ALSO sell to people face-to-face? Lol... it's called MLM.

Anoop, Why not you kick in on the IM Niche?
There is still plenty of space and shortage for Quality products here. You have lots of places to market the products too like WSO's, ClickBank, JVZoo Forums etc. Tons of them.

Picking a niche used to be difficult for me though.

Be the researcher like was said. How about doing some products that are like "investigative reports" with video where you can be the reporter interviewing people and digging up information and presenting it in an entertaining way?

You could also look at creating tie-in software products / membership sites, etc.

Hey Anoopchawla,

Your post is pretty interesting, I must say.
I like the fact that you are honest, and appear to be trustworthy.

One thing to think about, regardless of niche.. is you are an expert to some people, as long as you know more about the topic and can provide help to them.

You don't necessarily have to know everything, or even a lot.

Again, to some people you will be an expert.. Just start thinking along those lines and just write down some things you like, enjoy or have knowledge of, and then do a little market research to see if there is a market, then research the topic yourself to build out your expertise.

I hope that helps a little bit.
Regards
Patrick

How about starting as an affiliate and product reviewer?

What you do is have a blog - let's say it's on acne or whatever. You test and review products. Show before and after pictures. Talk about your frustrations, what you liked, etc.

You could do this in all of those niches. Put various products to the test, blog about it and use your affiliate link.

As you pick up various tips along the way, you will "Frankenstein" it into something comprehensive that YOU use - and then you can create your own product once you do feel like you have a good system.

Tiff

Hi guys,

After so many days today I heard a voice inside saying that I should go for bodybuilding niche since it was my passion during my teenage.

Only thing that has hold me back for jumping in is:
Few years back I was real skinny so I started working out and gaining knowledge but after my college time I gave up bodybuilding and so as of now I don't look athletic but I am just a guy with ordinary an physique.

I have started working out again from today onwards, however I was wondering should I wait to launch a product till I get in shape or should I do it anyway?

I was thinking the same thing as you for a long time man but one thing that always fought against feeling inadequate or unqualified was reminding myself that as long you know more than someone else youll always be in a position to teach. How do you put yourself in that position if you are not already? You LEARN AND STUDY THIS NICHE IN AND OUT until you have a full understanding of.what the market needs andif credibility is.a big issue in a certain niche then you put it into practice and build your cred or team up with someone who.knows the.niche better than you and leverage theirs. Once you know what the market needs you plan out how to profitably provide that and then OVERDELIVER. Hope my 2 cents helps man. Wish u the best

Remember that the devil is in the details.

You don't have to proclaim that you're the best guru or expert.

But, you can say things like this with honesty and integrity.

"I've been studying weight lifting for years and I've learned this"

"I've been involved with relationships that have had its ups and downs, but one secret I've learned is this"

"I've not the best money making guru, but I've been researching for 3 years, this is everything I know"

In other words, you don't have to be a guru to be a successful teacher or to provide value.

Are you saying, that you studied weightlifting for 1 year but don't have ANYTHING valuable to contribute? I think you do, you're just in the wrong state of mind.

How would you sell an information production face to face?

Hand them a thumb drive? Send them a pdf with your phone?

*shrugs*

Sounds like you want to sell a book.

If you want to do a dating product, and dating products aren't reputable in your country - you write a reputable dating product for your country.

"proper dating in my country" by Me

- introduction - Dating is so hard in our country, but i'm going to make it easy for you by breaking down the process. You're here to learn from my many and funny mistakes.

- love yourself, believe in yourself; now that you love you, can you can love someone else
- where to find people to date
- what to say to them initially
- where to take them
- introducing yourself to their friends
- introducing yourself to their family
- introducing your date to your friends and family
- conclusion
- facebook page, twitter page, google phone # for speaking engagements and conventions

Book #2 - from a woman's perspective, Book #3 - from a parent's perspective. Book #4 - from the religious perspective

TV appearance, "After the book, after this journey i've learned so much about having a good relationship in our country, learned so much, that I have a girlfriend. "

*tv hosts brings out your girlfriend*
**unknown to her, both familes are there*

I met the author on a book tour. We had a responsible relationship.
*you get down on one knee and propose*
**families come out of the woodwork**

Happy ending.

(unless of course any such product, no matter how respectful, would get you killed because it's immoral, in which case, I wouldn't write said dating product)

Strasburgo.

Just go BIG, do what the Winners have done, spend BIG, sometimes fail, and keep going until it works out. Hiring the right people is very important.

If you have enough money when you were born, wealthy family, or you can get loans easily it shouldn't be to hard.

Sounds like you dont want to put any effort into anything. Are you good at anything? If so, create an info product around that subject.

How about borrowing the credibility of others? Just because you have a lot of knowledge and can write, that doesn't mean that you have to look the part 24/7/365. And just because you don't look the part all of your life, that does not mean that your knowledge is worthless. You could consider including others in your project, those that are farther ahead on the journey in bodybuilding. Perhaps interviews with several who are ahead of you might be just what it takes to build credibility.

From someone who has published dozens of successful ebooks, here are a few points that may help:

1. Pick topics that you are interested in a want to try to see some real improvement (doesn't mean a complete cure for acne for example, but if you find something that helps by 50% - then great! ) Some things just aren't all that interesting, leave them to others, pick those things that you really want to study and improve and then share your results with others

2. Just because a researched solution doesn't directly help you doesn't mean it won't help others...so look for "beta" customers that you can give the product to, trial your solution or sell for a discount to see if you can find some proof...often you can and you have your case study

3. Good idea you had earlier for combining your own content with interview content - one way of doing this is to interview a few experts and focus on the consistent points to help research your topic and add to your "system"

4. Remember that people within a niche are at different stages, if you can help someone get form point A-B on a scale of A-Z, that will help a certain portion of your niche...then you can iterate and continue to help move your market along as you learn more in future editions/products

Jeff

Pimple Faced, Broke, Scrawny Bachelor Dates Super Model!

This reminds me of this successful "dating/relationship" book author in the 90's (who, for the life of me, I can't remember HER name). She was married something like 4 or 5 times, and she called herself a "relationship expert." She made a fortune. The short of it...there's hope out there.

If you struggle with product creation because you find yourself not an expert about the most popular topics out there, then why not hire someone to write for you or outsource it? There are expert writers out there who'd be willing to sit and brainstorm with you with regards your info-product creation project. Best of luck in finding one!

Do you Know how to Install Wordpress? Create a Product Around it...
Do you know how to Create Effective Videos? Create a Product Around it...
Do you Know How to Write Articles Quickly? Create a Product Around it...
Do you have any Software which you can use Efficiently? Create a Product Around it...

I know a man made Over $20k in one month recently in hosting commisions, you know how? By using a Simple Free Video about how to install Wordpress...

Don't underestimate the power you already have...Capitalize on your Existing Knowledge Instead of going for Things You Know nothing about...

have a nice time...

well one of biggest different problem that i have ever seen here ...if i tell about me im a coder and graphic designer full time but last time my niche was ( i do part time ) cartoon stetues and my girl written a book about cartoon charterers i could sell it over 2000+ copies and so ....working with a team is one of key points to be successful..hope this helpes ,.. cheers!

Research to find niche market first.
Should the market that you feel interested. It make you feel enjoy working.
Then create the list of table of contents, you maybe find the example in amazon.com
Then find PLR book or hire outsource to write for you.
This is the easiest way to create a product

The easiest way to create product is to find partner.
You don't need to know everything.
You maybe post in programmer's forum ask someone want to join with you to create wordpress plugin. Programmer don't know how to sale but you know

The only thing you have to do is see a lot of wso products , find out which one you like, see the comment what feature is required.

Hi,

First of all I congratulate you on your honesty. Many people present themselves as experts but they are really not. They feel no guilt about it. You are different, that is good.

Most of the time above average knowledge about something is enough to teach others. Let me give you an example. Suppose you have enough knowledge about articles marketing. You write decent articles. As far as a person who is very new to article marketing, you can teach him alot.

Don't worry about the real masters of article marketing. If your customers are happy with your product, that is enough.

Let me give you another idea. First promote products in your prefered niches as an affiliate. Come up with a real success story of how you succeeded as an affiliate marketer. Then create products about affiliate marketing. Now you don't feel any guilt because you know and do what you teach

hope it helps

Update: I have started working on the product creation.

I narrowed niche even further now I will be making a product in weight gaining or muscle building for hard gainers or skinny guys.

My target market would be skinny guys who suffer from lack of confidence & frustration because of their small frame. I know how it used to feel, girls used to make fun of me and that worst expression " I think Anoop needs some workout".

Man, that really motivated me to find the answer.

Since this is something I have achieved, I don't consider myself very athletic as of now, but at least I have accomplished what I call a regular physique and sometimes I get compliments for my arms, from beginners of course.

Let me know what you guys think.

Agreed - take on the reporter role Vs. the expert role.
Or outsource it.
Or - do you have any friend or family member who could be the face of the product?

Absolutely correct, I do agree on the premise that one must capitalize on things he has knowledge of as opposed to venturing to something you are completely clueless of. It will surely be a great product, besides you can never give what you do not have, if you know what I mean.