Change in Conversion rates???

3 replies
I have a site with a squeeze page followed by an OTO. It's not the biggest site in the world and consistently gets about 20 visits a day.

Everyday 50% of these visits sign up so the traffic is quite targeted. For a couple of months it was making a sale every day.

So that's 10 sign-ups and 1 sale per day - a 10% conversion rate - cool!

But then it stopped! Owch! The traffic rate and sign-up rate are the same. Nothing has changed but is no longer converts into sales.

Suddenly the one a day sale disappeared - Not even 1 a week now.
I don't think the product is out of date and my paypal seems to be working.

Does anyone have any suggestions here?
#conversions #oto #sales pages #squeeze pages
  • Profile picture of the author doshmachine
    Any help would be greatly appreciated
    Signature
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  • Profile picture of the author Chri5123
    This does happen - I have had this happen in quite a few niches.

    A couple of things to look at:

    Recent news in the niche - are you missing something?

    Your traffic - is it still coming from the same place? For instance you might be getting 300 hits a day and only 50 targeted hits.

    Check the opt in yourself and how the email appears in your inbox.

    Hope that helps.

    Chris
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  • Profile picture of the author galmiar
    hmm that is very odd. Is your product/afiliate link still working ok?

    Perhaps the site you're using has lost some of its targeted traffic so the visitors you are recieving are not as relevant as before...
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