how to sell 1000 copies of an ebook

35 replies
Hi, I have wrote an ebook related to my niche. I have had several people read it and review it for me. They all have told me that it is very good. My goal is to sell 1000 copies of it. (I know I dream big) I am a newbie, but im a very quick learner. I just wanted to know is this a realistic goal? If so how many click should I purchase with solo ads? I know that it all depends on how good your sales page is, an how well it converts, but i just thought maybe someone would have some advice as to how much traffic I should buy.

Thanks for all of your help and advice!
Stephen Johnson
#copies #ebook #email #sell #traffic
  • Profile picture of the author Romeo90
    With the right strategy then selling 1000 is very realistic.


    PS - the link in your signature takes your email, then goes to an expired link page.
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    • Profile picture of the author Sjohnson
      Originally Posted by Romeo90 View Post

      With the right strategy then selling 1000 is very realistic.


      PS - the link in your signature takes your email, then goes to an expired link page.

      Thanks ill get that fixed right away!
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  • Profile picture of the author andrewkar
    Originally Posted by Sjohnson View Post

    Hi, I have wrote an ebook related to my niche. I have had several people read it and review it for me. They all have told me that it is very good. My goal is to sell 1000 copies of it. (I know I dream big) I am a newbie, but im a very quick learner. I just wanted to know is this a realistic goal? If so how many click should I purchase with solo ads? I know that it all depends on how good your sales page is, an how well it converts, but i just thought maybe someone would have some advice as to how much traffic I should buy.

    Thanks for all of your help and advice!
    Stephen Johnson
    Make sure your sales page is at least "a kind of killer".

    First step... make sure your landing page is READY to take customers...

    If you know you suck at writing convincing copy... leave this to professionals...

    ... They will make you Good... ;P

    No, really...

    If you have no idea about writing persuasive copy... let pros take care about it...

    They are PRO!
    Signature
    Do what you want to do!
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  • Profile picture of the author DevEdge
    There are many ways to go about this.

    You could drive PPC traffic to a sales page, you could drive sales via a product launch anf affiliate or you could build a list and drive sales that way by giving away a free report with your product on the back end.

    The methods are endless really.
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    • Profile picture of the author kylenelson24
      Originally Posted by DevEdge View Post

      There are many ways to go about this.

      You could drive PPC traffic to a sales page, you could drive sales via a product launch anf affiliate or you could build a list and drive sales that way by giving away a free report with your product on the back end.

      The methods are endless really.
      I would be careful with PPC traffic towards sales pages. Google is known to suspend account with sales pages or affiliate sites.

      But having an affiliate launch is a great idea!
      Signature

      All Services Provided by
      Kyle Nelson
      [/CENTER]

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  • Profile picture of the author misterkailo
    Affiliate marketing can be a great way to push over 1000 copies in no time as long as you give the affiliates a nice percentage like 75%+
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  • Profile picture of the author Andyhenry
    I hope you got it spell checked as there were several spelling mistakes in your short post.
    Signature

    nothing to see here.

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    • Profile picture of the author Sjohnson
      Originally Posted by Andyhenry View Post

      I hope you got it spell checked as there were several spelling mistakes in your short post.

      For once I would like just post a serious question that I had without some smart a** telling me about my spelling. Im trying to learn how to make money, not win a spelling bee!
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      • Profile picture of the author lifesofree
        Originally Posted by Sjohnson View Post

        For once I would like just post a serious question that I had without some smart a** telling me about my spelling. Im trying to learn how to make money, not win a spelling bee!
        If you can't connect "right spelling" and "serious money-making", I think you'll have a hard time. And to me, you come across pretty aggressive ... you'll NEVER make it this way.
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      • Profile picture of the author Mark Andrews
        Banned
        Originally Posted by Sjohnson View Post

        Hi, I have wrote an ebook related to my niche. I have had several people read it and review it for me. They all have told me that it is very good. My goal is to sell 1000 copies of it. (I know I dream big) I am a newbie, but im a very quick learner. I just wanted to know is this a realistic goal? If so how many click should I purchase with solo ads? I know that it all depends on how good your sales page is, an how well it converts, but i just thought maybe someone would have some advice as to how much traffic I should buy.

        Thanks for all of your help and advice!
        Stephen Johnson
        Originally Posted by Sjohnson View Post

        For once I would like just post a serious question that I had without some smart a** telling me about my spelling. Im trying to learn how to make money, not win a spelling bee!
        Allow me to spell this out for you then Stephen...

        ...you're spelling is bloody atrocious!

        If this tiny little post is an indication of the quality of your eBook... God only knows but I bet it's bloody awful.

        Call me a smart ass. Call me what you like but if you can't even be bothered to spell check a small post such as this one, goodness only knows what the readability of your eBook would be like.

        A word of advice...

        Andy Henry is one of THE most well respected members of this business community. Calling him a smart ass I can tell you right now most certainly is not the right way to go about impressing others here.

        What this patently does show on the other hand is what your real attitude is like. No doubt lazy, looking for a quick buck, a provider of extremely low quality information, backstabbing, lashing out, insecure and a few other superlatives which lest I get myself in further hot water, I'll leave out of the equation for now.

        Before you start calling others names here, take the ruddy rafter out of your own eye before looking for a splinter in the eye of somebody else much more experienced than yourself.

        Ouch,


        Mark Andrews
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        • Profile picture of the author fin
          Originally Posted by Mark Andrews View Post

          Allow me to spell this out for you then Stephen...

          ...you're spelling is bloody atrocious!

          If this tiny little post is an indication of the quality of your eBook... God only knows but I bet it's bloody awful.

          Call me a smart ass. Call me what you like but if you can't even be bothered to spell check a small post such as this one, goodness only knows what the readability of your eBook would be like.

          A word of advice...

          Andy Henry is one of THE most well respected members of this business community. Calling him a smart ass I can tell you right now most certainly is not the right way to go about impressing others here.

          What this patently does show on the other hand is what your real attitude is like. No doubt lazy, looking for a quick buck, a provider of extremely low quality information, backstabbing, lashing out, insecure and a few other superlatives which lest I get myself in further hot water, I'll leave out of the equation for now.

          Before you start calling others names here, take the ruddy rafter out of your own eye before looking for a splinter in the eye of somebody else much more experienced than yourself.

          Ouch,


          Mark Andrews
          Did you get out the wrong side of the campervan this morning, lol.
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        • Profile picture of the author Tom E
          Originally Posted by Mark Andrews View Post

          Allow me to spell this out for you then Stephen...

          ...you're spelling is bloody atrocious!

          If this tiny little post is an indication of the quality of your eBook... God only knows but I bet it's bloody awful.

          Call me a smart ass. Call me what you like but if you can't even be bothered to spell check a small post such as this one, goodness only knows what the readability of your eBook would be like.

          A word of advice...

          Andy Henry is one of THE most well respected members of this business community. Calling him a smart ass I can tell you right now most certainly is not the right way to go about impressing others here.

          What this patently does show on the other hand is what your real attitude is like. No doubt lazy, looking for a quick buck, a provider of extremely low quality information, backstabbing, lashing out, insecure and a few other superlatives which lest I get myself in further hot water, I'll leave out of the equation for now.

          Before you start calling others names here, take the ruddy rafter out of your own eye before looking for a splinter in the eye of somebody else much more experienced than yourself.

          Ouch,


          Mark Andrews
          Ahem, cough, am I the only one who caught this? Sorry Mark, couldn't resist, your typo was too irresistibly, perfectly placed.
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          • Profile picture of the author Robin Blinds
            Originally Posted by Tom E View Post

            am I the only one who caught this?
            I'm sure it was done on purpose.
            Signature
            Traffic + Conversions = $$$$

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      • Profile picture of the author Andyhenry
        Originally Posted by Sjohnson View Post

        For once I would like just post a serious question that I had without some smart a** telling me about my spelling. Im trying to learn how to make money, not win a spelling bee!
        Hi Sjohnson,

        Apologies if my comment offended you. It was certainly not my intention.

        Perhaps I should have been clearer in what I was saying so please forgive me if you took my words as negative rather than constructive.

        What I meant to say was that while I have a lot of respect for anyone to takes the time and trouble to try and create a product to help others and I'm sure your intentions with your ebook are positive and motivated by a will to help people, the result of your efforts will not be as powerful if you do not take every care to ensure that the information in your product is as good as possible.
        Many people are sensitive to mistakes in spelling and grammar to the point where if their reading gets interrupted by such things more than once or twice they will feel that the author has not taken the time to complete their work to a satisfactory standard and assume that other elements of the content were given similar treatment.

        In short - people don't like finding mistakes in the spelling and grammar and if they keep seeing them can assume that the content itself also lacks quality.

        It will affect your refund rates, probably your ability to get affiliates and possibly the percentage of people that buy from you in the future.

        If your sales page has such errors then that will directly affect your sales numbers.

        I think it's important, especially for your first ebook, to give these things the attention they deserve, and based on the number of mistakes in your post - I was afraid that you may be about to put in a lot of work to promote your book but find problems and not know why you had them.

        I guess if you're new to this forum you may not know me well enough to know that my intentions in commenting would be to try and help you, but I'm sad that you assumed the worst and responded so negatively.

        So I apologise unreservedly if the wording of my previous comment was abrupt and I wish you all the best with your efforts.

        I do believe there's a correlation between taking care with your writing (even in posts) and success online. We all make mistakes and don't always double check out posting but as your question was directly related to a written product I made a connection that may not have been there to your other writing and wanted to make sure it got pointed out, because I know a lot of people won't say it even though they think it.

        Originally Posted by fin View Post

        By seeing all the thanks in Andy's post it's VERY OBVIOUS what's going on here.

        SAD, but OBVIOUS.

        What a joke.

        In this case I'm guessing it just means that other people also saw the OP's spelling and grammar errors and were thanking me for mentioning them so that they didn't have to.

        I'm not sure what you're talking about here - it's not so obvious to me, and I guess if you're saying it's a joke in such a way you must mean something negative - if that's the case, why bother to make such a comment? You're clearly saying something hurtful so why not make sure it's clear why that is and what you mean?

        Thanks usually mean that people are in some sort of agreement with what was said.


        Regards,
        Andy
        Signature

        nothing to see here.

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        • Profile picture of the author fin
          @Andy,

          The comment wasn't about you, though I'm sure you appreciate if you start a sentence with 'I hope' it could possibly come across a little negatively.

          I don't think anyone was thanking you because you were giving the OP good advice. More likely they sensed a little sarcasm and were giving the OP their own little dig while hiding behind a thanks.

          The OP overreacted, but to be called a backstabber who produces crap information is a little harsh.
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        • Profile picture of the author Fredbou
          Originally Posted by Andyhenry View Post


          In short - people don't like finding mistakes in the spelling and grammar and if they keep seeing them can assume that the content itself also lacks quality.

          It will affect your refund rates, probably your ability to get affiliates and possibly the percentage of people that buy from you in the future.

          If your sales page has such errors then that will directly affect your sales numbers.

          I think it's important, especially for your first ebook, to give these things the attention they deserve, and based on the number of mistakes in your post - I was afraid that you may be about to put in a lot of work to promote your book but find problems and not know why you had them.
          Couldn't agree more! Credibility plays a major part in any sort of marketing, be it online, in magazines, on television, etc.

          Bad spelling and poor grammar have the effect of destroying any credibility that the advertiser is trying to establish. If you want to attract people I suggest you listen to others on this forum and don't crit them when they are trying to help you. I would click off your page without hesitation if I saw poor spelling and grammar such as in your OP.

          Spell checkers are ubiquitous and free, make sure you use one if you are to succeed in ANY business.
          Signature

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          • Profile picture of the author Nightengale
            Andy Henry is spot on.

            His post was well-intentioned, as he explained in his second post.

            What many Warriors fail to understand (including the OP apparently), is that poor grammar and spelling is a direct reflection on your professionalism and credibility. Therefore, it has EVERYTHING to do with making money. Infrequent typos are one thing. Products riddled with grammatical and spelling errors directly affect your bank balance. No joke.

            Grammar and spelling mistakes also interrupt your reader's "flow" and jar him out of the stream of information or story you're telling. Suddenly, he's not thinking about your content. He's thinking about 1) your poor grammar and spelling and then 2) what else might be wrong with his decision to buy from you (is he as happy with your product as he expected to be?) and why maybe he should request a refund.

            Seriously. When we find one reason we don't like something, we start looking for other reasons. And pretty soon, we've found enough "grievances" to justify a refund request. (It's human nature.)

            And there goes your sale...

            Want to make more sales and keep the sales you DO make? Edit your work (or hire someone to do so) and make it the best it can be.

            Presentation matters.

            Just ask the airlines. Passengers who were surveyed said that if a plane cabin was dirty, it followed that it probably wasn't mechanically sound either. And people don't fly airlines with safety problems.

            Maybe it's not logical, but it's just the way it is. So you have to deal with it. Right or wrong, perception is EVERYTHING in marketing.

            Andy wasn't picking on you. He was giving you sound advice. Take it.

            Michelle

            P.S. There are probably errors in this post, but hey, it's 4 AM! I'm going to bed...
            Signature
            "You can't market here. This is a marketing discussion forum!"
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  • Profile picture of the author jbsmith
    Hi Stephen - we have several ebooks that have rolled out and sold more than 1000 - some over 10,000 copies...my advice would be:

    1. Test your sales page with some initial traffic first (this can be paid or drawn from other sources such as blogging around your topic, forum posting in relevant forums - the idea is to get a few hundred unique visitors to the page and guage your initial conversion. If no sales, then you need to refine before doing anything at a grander scale. If you can get 1-2% conversion, then you can still refine, but you can move to the next step

    2. Move into affiliate programs - proactively go after some champtions and get them to promote your product - this will bring huge traffic, typically strong conversions = lots of sales, some crediiblity within your marketplace and sometimes attention from other affiliates who will be attracted by what their competition is doing

    3. Continue to blog and post content - 75% of our traffic and sales today come directly from our own content pulling traffic. Affiliates are the remainder, - we rarely pay for traffic these days

    4. Additional content - articles, syndicated blog posts, interviews, press releases, social networking, YouTube videos - pick 2 or 3 of these and add sales

    5. Paid traffic - Facebook, Google Adwords, Bing are all options as well as buying solo ads. I have, on occasion purchased traffic earlier in the process if you have the money up front and want to accelerate your way to 1000 sales.

    Hope this helps,

    Jeff
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  • Profile picture of the author Marcus Demanse
    The Basics....

    1) Get the Product Done
    2) Get the Salespage Up
    3) Get the Download Page Done.
    4) Get it up for sale.


    This is a game of action. Each action allows you to test for mistakes.
    Every seller I know that has become successful did so because they launched something, learned from the mistakes of the launch, and launched again..... repeat.

    Get it up for sale as quickly as possible.
    You'll be ahead of 95% out there if you do......and then.... do it again... just better on the next one.

    You can do it!
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  • Profile picture of the author Cicak
    Don't sell your eBook on just a site you created, try forums and other sites in order to increase sales.
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  • Profile picture of the author travlinguy
    The comment about your spelling was designed to help you. If the spelling in your ebook is like the spelling in your post you won't be selling 10, let alone 1000. Good luck.
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  • Profile picture of the author johnben1444
    Here is what i suggest:

    1. Hire editors and maybe critics if you think your ebook is hot.

    Places to sell are numerous and ensure you do a thorough marketing of it using:

    Your website
    Video
    Amazon
    Barnes and Noble;
    Lulu
    Smashwords
    Clickbank
    CreateSpace
    eBay
    E.t.c
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  • Profile picture of the author Armand2REP
    Write something controversial in it and watch it get plastered all over the news.
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    • Profile picture of the author codingku
      Originally Posted by Armand2REP View Post

      Write something controversial in it and watch it get plastered all over the news.
      couldn't agree more
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  • Profile picture of the author WillR
    The secret t selling 1,000 copies of anything is to first sell just ONE copy.

    ... and then another.

    ... and another.

    You get the idea. But it all starts with that first sale. By the way, why limit it to 1,000 copies only? You should shoot further than that and that way if you fall short of your target you still reach 1,000 sales.
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  • Profile picture of the author JaySG
    Start building a list in your niche to make a launch and start your own affiliate program and recruit affiliates to push you book.
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  • Profile picture of the author FIERCE IM
    hello,


    it's possible and depend on your niche. Write something people are passionate about or something that is controversial. and let the sales beging.
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    • Profile picture of the author fin
      By seeing all the thanks in Andy's post it's VERY OBVIOUS what's going on here.

      SAD, but OBVIOUS.

      What a joke.
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  • Profile picture of the author techbul
    To sell 1000 copies of an ebook you really need to come up with an idea that nobody before you had.
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  • Profile picture of the author Randall Magwood
    You should learn the skill of copywriting, and learn how to drive traffic to your website. You should create a squeeze page, collect leads, and then sell to them that way.
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  • Profile picture of the author MA Robinson
    You need to have a very good content that can easily attract readers. Getting the attention of a potential client is often the biggest hurdle in selling eBooks.
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  • Profile picture of the author Zend
    You need squeeze page, focus on getting email from anyone with even a little bit of interest. Once you've get their email, magnify their curiosity by improving your copy-writing (get a pro). Someday, somehow, they will give up and buy that eBook of yours.
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