Non-profit bulk email?

7 replies
Is there any way a non profit organization can buy a list of emails and solicit donations or otherwise send information about the organization? Constant contact said that if we have no prior dealings with them its unsolicited and therefore spam.
#bulk #email #nonprofit
  • Profile picture of the author icoachu
    Well, many charities share mailing lists. Maybe you can buy a solo ad from an established online charity and upsell them to your own list. It's not illegal if it is OPT IN and the email list was generated through transparent means (compliant with can spam rules)
    {{ DiscussionBoard.errors[7022189].message }}
    • Profile picture of the author iRunThis
      Originally Posted by icoachu View Post

      Well, many charities share mailing lists. Maybe you can buy a solo ad from an established online charity and upsell them to your own list. It's not illegal if it is OPT IN and the email list was generated through transparent means (compliant with can spam rules)
      I was going to suggest the same thing. You can purchase a solo ad from many different lists, depending on what the NPO is all about. For example, if your NPO is to help abandoned kittens or something like that, you may be able to find someone in the "Cat Care" niche to send a solo ad out to their list.

      I wasn't aware that many charities share mailing lists, but if they do and it's legal, look into it! That sounds like a great way to get exposure. Not necessarily "sharing" their list, but have them shout you out and send an email or two for your exposure. All while building a list of your own!

      Just make sure you're really non-profit because you can get into a lot of legal trouble if somebody finds out that you're not while claiming that you are.

      JaVaun T
      Signature
      "Grammar: The difference between knowing your sh*t, and knowing you're sh*t." -A Wise Man
      {{ DiscussionBoard.errors[7022435].message }}
  • Profile picture of the author Paul Myers
    Reminder: Teaching, endorsing, or otherwise helping in the sending of unsolicited bulk email is not allowed on this site.

    Not for any reason.
    Signature
    .
    Stop by Paul's Pub - my little hangout on Facebook.

    {{ DiscussionBoard.errors[7022378].message }}
  • Profile picture of the author Sarevok
    I agree with Paul here, you shouldn't send unsolicited bulk e-mails.

    Instead, why not purchase some solo ads with a squeeze page? Better way to build your list without any legal trouble

    (And remember, buying traffic and building a list cuts out the drifters and deserted email addresses)
    {{ DiscussionBoard.errors[7022403].message }}
  • Profile picture of the author Randall Magwood
    Do you really want to market your business this way?
    {{ DiscussionBoard.errors[7022437].message }}
  • Profile picture of the author dadhere
    Yes, but be careful. Spamming accusations hurt you even when you double opt in.
    Signature



    {{ DiscussionBoard.errors[7022867].message }}
    • Profile picture of the author Paul Myers
      JaVaun,
      I wasn't aware that many charities share mailing lists, but if they do and it's legal, look into it!
      They do all sorts of horse-trading offline. That's direct mail stuff, though. It's not going to be easy to get one charity to send an email for another, because of the obvious connection.

      "If they're asking me to send money to this other group, they must not need money any more."


      Paul
      Signature
      .
      Stop by Paul's Pub - my little hangout on Facebook.

      {{ DiscussionBoard.errors[7024122].message }}

Trending Topics