
Guide and Tools for Reverse Engineering Someone's Success
Does anyone know of any good guides or tools for reverse engineering someone's success?
What I mean by this, is that I have a product or service. I notice that I have some competitors with slick websites and they have what appear to be successful advertising campaigns on google. I want to do some of the things they're doing since that is what is most likely to yeild me success and I don't want to re-invent the wheel.
Can anyone suggest some resources that will help me get the most information possible out of what I see them doing in their marketing efforts? I realize that this may seem underhanded or sneaky, but I think that if you post something on the internet, other people are more than entitled to look at it and learn from it.
Any ideas that you guys have would be great!



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