Testing

by 7 replies
8
In several post that I have read, members have mentioned "testing" Ok, let's say that I have started a new campaign and I am selling bicycles. What sort of testing should I do to try to make my campaign a success?

Thanks!

-cinque8
#main internet marketing discussion forum
  • If you are a vendor, you should certainly test the major elements of your sales pages:
    • Headlines
    • Price Point
    • Bullets
    • Guarantee
    • Etc

    If you are proposing to sell as an affiliate, you should be capturing your prospects via a squeeze page into your autoresopnder sequence. In that case, you should be testing the major elements of your squeeze page.

    Will
    • [1] reply
    • Thanks Will. I am an affiliate. Can you give me an example of the kind of tests that I should run?
  • What kind of affiliate campaign are you running? You can use Will's ideas above and apply them to your campaign. For example if you were running an email campaign you would test subject line, CTA and body content.
    • [1] reply
    • Ok, lets take subject line. Should I try three different subject lines and see which one gets the best response?

      BTW, what is a CTA?


      Thanks
  • Banned
    CTA is call to action. You can test as many variations as you want, but it is recommended that you only test two at a time unless you have a crap ton of traffic to throw at your pages. This is k own as the A/B split test.
  • Banned
    [DELETED]
    • [1] reply
    • Get off the forum, dickhead.
      • [1] reply

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  • 8

    In several post that I have read, members have mentioned "testing" Ok, let's say that I have started a new campaign and I am selling bicycles. What sort of testing should I do to try to make my campaign a success? Thanks!