Did you notice any difference in conversion rates after you came out of the closet as an affiliate?

10 replies
or, if you used to reveal you're an affiliate but decided to stop doing that...
#affiliate #closet #conversion #difference #notice #rates
  • Profile picture of the author brentb
    Why would you tell people you are an affiliate? It's honestly no ones business and it doesn't have any effect on them. People who get upset about affiliate links are basically the neighbor who is getting PO'd because your grass is half an inch too long. Its not his freaking yard and he doesn't have to walk in it... but now hes on the internet complaining about YOUR links on YOUR website! These people need to get over it!

    So I would never mention it.
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    • Profile picture of the author Rod Cortez
      Originally Posted by brentb View Post

      Why would you tell people you are an affiliate? It's honestly no ones business and it doesn't have any effect on them. People who get upset about affiliate links are basically the neighbor who is getting PO'd because your grass is half an inch too long. Its not his freaking yard and he doesn't have to walk in it... but now hes on the internet complaining about YOUR links on YOUR website! These people need to get over it!

      So I would never mention it.
      Per the recent FTC regulations you have to reveal if you are compensated in any way. So if you're an affiliate you have to disclose it.

      RoD
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      "Your personal philosophy is the greatest determining factor in how your life works out."
      - Jim Rohn
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by brentb View Post

      Why would you tell people you are an affiliate?
      Because I don't want to deceive my customers and subscribers.

      Because that's the type of business I'm building, based on repeated/continued sales to people who feel they know, trust and respect me.

      Because the law says you have to.

      Because I sell a lot more that way.

      How many reasons do you want?!

      Originally Posted by brentb View Post

      So I would never mention it.
      I wish all my competitors were similarly ill-informed and misguided.
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      • Profile picture of the author brentb
        Originally Posted by Alexa Smith View Post

        Because I don't want to deceive my customers and subscribers.

        Because that's the type of business I'm building, based on repeated/continued sales to people who feel they know, trust and respect me.
        I am also not a blogger or personally attached to any list or following so it would most definitely hurt my conversions point blank.

        Originally Posted by Alexa Smith View Post

        Because the law says you have to.
        Privacy Policy

        Originally Posted by Alexa Smith View Post

        I wish all my competitors were similarly ill-informed and misguided.
        I highly doubt we are competitors.
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    • Profile picture of the author 1byte
      Originally Posted by brentb View Post

      Why would you tell people you are an affiliate? It's honestly no ones business and it doesn't have any effect on them. People who get upset about affiliate links are basically the neighbor who is getting PO'd because your grass is half an inch too long. Its not his freaking yard and he doesn't have to walk in it... but now hes on the internet complaining about YOUR links on YOUR website! These people need to get over it!

      So I would never mention it.
      So much ignorance here!

      If you are an affiliate, you MUST disclose it, per the FTC “Guides Concerning the Use of Endorsements and Testimonials in Advertising.” You can find this in the Federal Register, Vol 74, No. 198, Oct 15, 2009. Read it here: FTC Affiliate Disclosure

      In the Affiliate Marketing Blog, Geno Prussakov writes this about the ruling:

      "Changes will affect "testimonial advertisements, bloggers, celebrity endorsements" and affiliate marketers employing any such techniques. FTC stressed that regardless of the undertone of a blog post, "the post of a blogger who receives cash or in-kind payment to review a product" will be "considered an endorsement". Therefore "bloggers who make an endorsement must disclose the material connections they share with the seller of the product or service.'""

      Source: Affiliate Marketing Blog
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      • Profile picture of the author myob
        Buyers are becoming increasingly savy, particularly when it comes to product "reviews" and "recommendations". Apart from reasons previously mentioned, full disclosure can dramatically increase conversion rates. Believing in the quality of product(s) you are selling is an endearing attribute. But attempting to hide the fact one is an affiliate (a sales person ) is actually detrimental to making sales, and perhaps a common reason for failure.
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        “If I have seen further than others, it is by standing upon the shoulders of giants.” – Isaac Newton
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  • Profile picture of the author Jeremy Bratcher
    Openly? No.

    Most affiliate marketers fulfill the FTC requirement by including that statement in their privacy policy or terms of use.
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    “The question isn’t who is going to let me; it’s who is going to stop me.” – Ayn Rand
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  • Profile picture of the author JabMonkey
    You can benefit if you are offering bonuses to buy using your affiliate link. It works for me; so disclosure in this way becomes a positive.
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  • Profile picture of the author fin
    I just started wearing a dress and calling myself Daisy.
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  • Profile picture of the author Reno Van Boven
    What about Justin Bieber doing that Pro Activ advertisement on TV?

    He's recommending the product together with many other celebrities. No where is it mentioned that he receives compensation. And he probably receives a lot more then an affiliate promoting a product.

    I do think it is crazy these regulations for affiliate marketers, even supermarkets recommending products don't have to disclose that they are compensated for it so why does this need to be different online?

    Not that I agree with fake reviews to sell a product and misleading the customer.

    -- Reno

    PS: I don't hide the fact that I'm an affiliate but I don't scream it out either. I do offer bonuses which works well for customer satisfaction and conversion rates.
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