How Should I Price This?
I started up a small logo-designing freelancing project and am coming away with the equivalent of a part-time minimum wage job (but with the work I put in, since I'm not naturally gifted, I'm working a full time job at minimum wage.)
After this term, I've been thinking about hiring some freelancers to do the work for me at a slightly lower rate. I'm considering just keeping roughly 10% of the income and being 99% hands-off... But that's another story.
I want to write an ebook on how to improve designs... both of websites as a whole and graphic ads. I can't decide whether I'll market it towards business owners who want designs made or graphic designers who want to make those or both. Do I offer it for a price, or give it for free and build a list? Bear in mind that I am not interested in graphic design for the long term, but I will have a stake in a graphic design business.
The report's table of contents would look something like this, and it will be roughly 50 pages:
I'm considering a number of options, so what would YOU do in my shoes? I could:
- Give it for free to build a list
- Sell it
- Include a free 1 hour 1-on-1 session with me via Skype about a website's design or graphical ads design of buyer/subscriber's choice
After this term, I've been thinking about hiring some freelancers to do the work for me at a slightly lower rate. I'm considering just keeping roughly 10% of the income and being 99% hands-off... But that's another story.
I want to write an ebook on how to improve designs... both of websites as a whole and graphic ads. I can't decide whether I'll market it towards business owners who want designs made or graphic designers who want to make those or both. Do I offer it for a price, or give it for free and build a list? Bear in mind that I am not interested in graphic design for the long term, but I will have a stake in a graphic design business.
The report's table of contents would look something like this, and it will be roughly 50 pages:
- Intro to design
- Components of Design
- Form
- Subject
- Content
- Context
- Elements of Design
- Motion
- Line
- Gesture
- Contour
- Shape
- Biomorphic
- Abstract
- Space
- Texture
- Value
- Principles of Design
- Balance
- Symmetrical
- Asymmetrical
- Radial
- Crystallographic
- Rhythm
- Scale
- Unity
- Focal Point
- Balance
- Gestalt - the whole is greater than the sum of its parts
- Proximity
- Similarity
- Closure
- Figure Ground
- Control Your Visitors - How To Make Them Look Where You Want And When You Want (I can't think of a real name for this chapter just yet, but that's what it's about!)
I'm considering a number of options, so what would YOU do in my shoes? I could:
- Give it for free to build a list
- Sell it
- Include a free 1 hour 1-on-1 session with me via Skype about a website's design or graphical ads design of buyer/subscriber's choice