Guest Blogging and unique content

It really depends on the blog owner. Some will only allow unique content while others are simply looking for filler content and don't have a problem if it's unique or not.

Rule of thumb:
Popular blogs want unique
New low traffic blogs are happy with anything they can get

Re's
Rob Whisonant

Yes Alexa is totally right. Nevertheless, you have to write a unique content for each guest post. It has to be fair to the another party as well since you're going to leverage on his/her blog to gain backlink and have more "click-thrus" to your site.

You have your backlink and more eyeballs to your site.. the owner of the website have a unique piece of content on his/her blog from your guest-post. Now that's win-win.

In my opinion, it's really worth your time and effort to write a good quality guest-post.

Hope I'm answering your question,
Jeremiah

Hi MissMystery,

In our experience, those who look for content to syndicate on their sites and blogs normally accept previously published content (of course provided that the person offering the content for syndication owns full exclusive rights to the content, or is at least licensed by the content owner to distribute it for possible syndication). On the other hand, those who accept guest posting deals normally require original content not found elsewhere. There could be blog/site owners who accept previously published content as guest posts, though I believe they're actually looking for content to syndicate on their sites/blogs and not actually guest posts. This means:

I believe it's just semantics. Content syndication is where previously published content gets republished in multiple places, while guest posting is where site or blog owners allow content not published elsewhere from expert resources to be published on their blogs/ sites, from how I understand it. So:

Others may mistakenly say they need a "guest post" or offer a "guest post", when, in reality, they just need syndicated content on their sites/blogs or are offering their content for possible syndication. And, some may mistakenly say they want "original content for syndication" on their sites/blogs or are offering "original content for syndication", when, in reality, they are actually talking about guest posts...

Hmm, ok, thanks. I'm sweet writing fresh articles for high traffic blogs, if I can find any. Just wasn't sure if it was needed.

"Duplicate content" (what you're worried about) and "syndicated content" (what you're actually describing) are two totally different things.

Unfortunately, whatever lengths Google goes to, repeatedly to clarify this (and they really do go to quite some lengths!), there are always people who misunderstand it, partly because they've been influenced by the opinions/sales-pages/trolling of people who have a financial incentive in getting them to confuse it and worry about it. :p

For your own purposes, this straightforward little article will clarify it as much as you need: Article Marketers – Lay the Duplicate Content Myth To Rest Once and For All - Internet Marketing and Publishing Blog <------ strongly recommended!

Yes, there'll be a few (more in weight loss than in Asperger's) who will be confused, and misunderstand, and mistakenly think that it's duplicate content. And many more who don't. All the ones who syndicate content from article directories, of course, have already shown that they're willing to offer their readers content which has already been published elsewhere, (just like nearly all the world's leading news, current affairs and sport websites are).

The good news is that the people who most often misunderstand this and have a problem with it will be your own competitors, and they're not people who'll syndicate your articles anyway. So don't worry about it too much.

I've been doing this for 4 years, with increasing success throughout that period, have never yet given anyone else previously unpublished content, and certainly don't intend to.

Thanks Alexa - I'll index my articles on my site then and approach people after that. I guess the key is searching until you find good blogs willing to post your content - I'll have to read up on the best way to find these.

I get what you mean with the whole "people who hate duplicate content are probably internet marketers" thing, I guess you just have to weed out the IM'ers from the people who actually care about the content of your article.

Do you have links to your site in the body of the article, or just a resource box? I'm going to do an article on peanuts today.

Thanks everyone else too!

This depends on the blog owner, some may require unique or semi unique content, while others have no issue with it. Why don't you spin it and then submit it for quest posting

If you write super-high-quality-epic content, then you will increase your chances of getting indexed content republished.

I can confirm that this indeed works. I recently republished an awesome article by a great writer. The article was in the "education financing" niche and was already published on the original authors site.

They offered republishing rights, and the article was so well written and researched that I republished it because it adds value to the life of anyone who reads it...

Apparently, the New York Times felt the same way because they published it the same time I did...after it was already indexed.

Again, the key in this case was the fact that the article was very well written, well researched and on a HOT topic.

Now, I keep a bead on those authors...the entire lot of them.

I personally only have one rule: Would my audience find this interesting? Is it timely?