How Effective Is EzineArticles Right now?

54 replies
Hello warriors,

I would like to know how effective is ezine articles right now? Do they still generate traffic?. I will love responses especially from those who have used them lately or knows someone who has.

Thanks
#effective #ezinearticles
  • By the way i am on their website now and haven't gone through about 20 different articles in the fitness and make money section, i am not impressed with the numbers of views i am seeing per article
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  • Profile picture of the author Liam Hamer
    Traffic-wise, it is unlikely you will get much traffic to the article from EZA(or Google, where a significant amount of that instant traffic used to come from) itself when your article is published. These days, I get maybe half as much as I used to. Even with a good clickthrough rate, that often means very little traffic to a site as a result of a published article. Backlinks-wise, the backlinks you get from article directories are pretty much worthless.

    Traffic and backlinks(as Alexa and others will confirm) aren't what article directories are for anyway. The whole idea is to get your articles in front of website owners who want content to add to their sites(syndication). If that is your intention when submitting your articles, then EZA is as good(maybe even better) as ever
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    • Profile picture of the author anwar001
      Originally Posted by Liam Hamer View Post

      Traffic-wise, it is unlikely you will get much traffic to the article from EZA(or Google, where a significant amount of that instant traffic used to come from) itself when your article is published. These days, I get maybe half as much as I used to. Even with a good clickthrough rate, that often means very little traffic to a site as a result of a published article. Backlinks-wise, the backlinks you get from article directories are pretty much worthless.

      Traffic and backlinks(as Alexa and others will confirm) aren't what article directories are for anyway. The whole idea is to get your articles in front of website owners who want content to add to their sites(syndication). If that is your intention when submitting your articles, then EZA is as good(maybe even better) as ever
      I had some of my EZA articles which were ranked highly on Google and got lot of traffic to my websites suffer a lot after the Google updates. I don't see much of EZA articles in ranking these days.

      What you say is true. If the intention is to get our articles in front of website owners who are looking for articles, then EZA is still the article directory of choice.
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  • Not very. Id recommend contacting site owners with high pr and offering free articles to them in exchange for links over ezinearticles
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  • Profile picture of the author maxaurelius
    I have friends who did really well on ezine, but lately ezine is pretty washed up in my own experience. Others may have different experiences though. I find myself investing time building traffic in other areas now.
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  • Profile picture of the author Bluestarace
    Article directories are not meant to get you traffic. They are there for syndication purposes.
    This thread might help you learn more: How do article directories work?
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  • Nice response liam.

    I just wonder if it is even possible for the average article in ezinearticles.com these days to be able to generate up to 100 clicks within a month to the site in the resource box,because so far i havent seen any article with more than 1,000 views that has been submitted with the last 10 months and have just gone through more than 30 of them
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    • Profile picture of the author Liam Hamer
      Originally Posted by successfulwarrior View Post

      Nice response liam.

      I just wonder if it is even possible for the average article in ezinearticles.com these days to be able to generate up to 100 clicks within a month to the site in the resource box,because so far i havent seen any article with more than 1,000 views that has been submitted with the last 10 months and have just gone through more than 30 of them
      I'd say that's highly unlikely these days. Say you're getting a 30% CTR, that means you'd need over 300 views in a month. A couple of years ago(pre-Panda), that was very possible in some niches, but these days it's almost impossible. Like I said though, that's not what article directories are for.

      With that said, I used to just submit articles and look forward to plenty of views and some traffic to my sites as a result, but those days are pretty much gone now. I now approach things differently, and am gradually embracing the syndication model that quite a few here swear by.
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    • Profile picture of the author Alexa Smith
      Banned
      Ezine Articles is brilliantly effective (better than ever, and going from strength to strength) if you use it for the purpose for which it exists, i.e. as a directory.

      If you try to use it "for its own backlinks" then obviously it's a waste of time, because they're only non-context-relevant, PR-0 backlinks, and even back in the days before the Panda updates, those had no value to speak of.

      And of course for all the reasons explained in this thread and 100 others no article marketer would want to be getting potential customer traffic coming to his site from an article directory - that's actually counterproductive and just a silly way to try to use them, that can actively harm your business, in the long run.

      Those are the people who start off all the threads with titles like "Is Article Marketing Dead?" (For them, it often is, because they've tried to use Ezine Articles as a traffic-source! ).

      Originally Posted by successfulwarrior View Post

      I just wonder if it is even possible for the average article in ezinearticles.com these days to be able to generate up to 100 clicks within a month to the site in the resource box
      I certainly hope not!

      And if that were widely the case, the Panda updates wouldn't have done their job, would they?

      It would be a disaster for me to get hundreds of clicks coming to my site from an EZA article. That's exactly the former problem that the Panda updates successfully resolved for article marketers. How wasteful of traffic can you get?!

      I think this thread may help you, Successfulwarrior (please excuse the observation - intended helpfully - that at the moment you're seriously missing the point of what an article directory is): http://www.warriorforum.com/main-int...ml#post5068872
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      • Profile picture of the author Green Moon
        Originally Posted by Alexa Smith View Post

        Ezine Articles is brilliantly effective (better than ever, and going from strength to strength) if you use it for the purpose for which it exists, i.e. as a directory.
        I usually buy into everything that Alexa has to say on article marketing, but on this particular point my experience tells me otherwise.

        If you read all of Alexa's posts on article marketing you will understand that the value of article directories like Ezine is to provide your content to other publishers who will publish it with your resource box and links intact. Getting the Ezine article indexed by Google and getting clicks directly from the Ezine article to your website should not be your goal.

        Personally, I have found that my more recent articles have been republished much less than in the past. Of course mine is a small sample and may simply be a function of my particular articles, but I suspect that the emphasis of Panda and Penguin on original content has deterred many publishers from republishing articles from sites like Ezine.

        In short, I don't find that Ezine is "brilliantly effective" at getting my content republished and that it is even less effective in doing so than it was 4 or 5 years ago.
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  • Profile picture of the author Tweetter Follow
    I highly doubt it successfulwarrior. From my own experience, EZA is not what it used to be and traffic wise and backlink wise just as Liam pointed out.
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  • Profile picture of the author soulglazed
    EA is good if your main intent isn't traffic and backlinks, as already stated. It's not the way it used to be but if you already have articles ready, then there's no harm in submitting them either way.
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  • Profile picture of the author wnatc1
    I posted this in another thread as well. Gives you some insight.
    read this post to help you out
    http://www.warriorforum.com/articles...till-work.html
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    • Profile picture of the author Steven Wagenheim
      It is not nearly as effective as it used to be but surprisingly, it is still bringing me
      a steady stream of traffic each day. However, this is mostly from my older
      articles that haven't been slammed by Google. The newer articles, not as good.

      I don't know if that's coincidence or what, but it is worth mentioning.

      I still use them but I do not rely on them alone.
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  • Profile picture of the author wnatc1
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    • Profile picture of the author Liam Hamer
      Originally Posted by wnatc1 View Post

      I've read this quote from Matt Cutts like 3 times, and don't really understand it Can anyone explain?

      "It's the same sort of thing with article marketing," he continues. "If you write a relatively low quality article, you know, just a few hundred words, then at the bottom is two or three links of, you know, specifically high keyword density anchor text, then the sort of guy who just wants some content and doesn't really care about the quality might grab that article from an article bank or something, and he's not really editorially choosing to give that anchor text. So, as opposed to something that's really compelling, when he really likes something, and linking to it organically...that's the sort of links that we really want to count more."
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by Liam Hamer View Post

        I've read this quote from Matt Cutts like 3 times, and don't really understand it Can anyone explain?
        “It’s the same sort of thing with article marketing,” he continues. “If you write a relatively low quality article, you know, just a few hundred words, then at the bottom is two or three links of, you know, specifically high keyword density anchor text, then the sort of guy who just wants some content and doesn’t really care about the quality might grab that article from an article bank or something, and he’s not really editorially choosing to give that anchor text. So, as opposed to something that’s really compelling, when he really likes something, and linking to it organically…that’s the sort of links that we really want to count more.”
        Yes, I think so: he's just saying that they differentiate between syndication and mass-submission, between backlinks from autoblogs/directories and backlinks from relevant sites, and so on ... basically that site (not page) context-relevance is what determines linkjuice.

        Which we knew anyway ...

        They like "editorially choosing" (as he puts it, meaning "conscious, deliberate syndication". But there you are: we've always known that they like content relevantly syndicated because of its quality/relevance.)

        Apologies - I still owe you a p.m.!

        Originally Posted by Joseph Robinson View Post

        I know there are a millions ways to skin a cat guys; but I think we've reached the point where we're just scraping bones. Done to death:
        Oooh, that looks a good list. I might steal that one and let it become "duplicate content"!!
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        • Profile picture of the author Liam Hamer
          Originally Posted by Alexa Smith View Post

          Yes, I think so: he's just saying that they differentiate between syndication and mass-submission, between backlinks from autoblogs and backlinks from relevant sites, and so on ... basically that site (not page) context-relevance is what determines linkjuice.

          They like "editorially choosing" (as he puts it, meaning "conscious, deliberate syndication". But there you are: we've always known that they like relevantly syndicated content because of its quality.)

          Apologies - I still owe you a p.m.!

          I see - thanks for explaining, it makes sense now

          (You don't owe me anything, I think I'm on the right track now and on reflection, was perhaps asking a bit much ).
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      • Profile picture of the author O0o0O
        Originally Posted by Liam Hamer View Post

        I've read this quote from Matt Cutts like 3 times, and don't really understand it Can anyone explain?
        That's the most important part of the whole question. He means that Google puts less value in article backlinks. And they put more value on likes and plus +1's. (Think social media when he says "...when he really likes something...")
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  • Feels good to have two well respected marketers alexa and steven reply your post. Thanks guys i have it fully noted
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    • Profile picture of the author TheArticlePros
      [DELETED]
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      • Profile picture of the author Liam Hamer
        Originally Posted by JaRyCu View Post

        He's posting in double- or even triple-speak there Liam. In the normal Cutts-ian fashion, he's giving a lot of non-information, using a lot of words, to tell you absolutely nothing. It's done in such a way that you think it's valuable, especially considering the platform he's been placed on by Google.

        If you want it in plain English, inserting links into a context-relevant passage (or even at the end in an author box) is worth more than putting a link about dogs into an article about ice cream, for example. Does that make sense?

        -- j
        That was why, after 3 attempts at reading it, I was still struggling to understand it :p

        Yes, that does make sense
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  • Thanks guys. you are all great and awesome
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  • Profile picture of the author pheonix44
    It a better idea these days to use article directories in the hopes that the articles you put there will get picked up. If it is traffic you are after focus on guest blogging. Get your stuff out there however you can. Also, do not underestimate the power of social media to help you spread your content far and wide. Social media is something I rejected for a long time, but when it comes to getting traffic for articles I have seen it can work wonders if done the right way.
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  • Profile picture of the author Mr. Ken Russell
    I think it's still a valuable place to get a backlink. Ezine still gets a ton of traffic and ranking for keywords through articles still works as long as the articles are quality..
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    • Profile picture of the author TheArticlePros
      [DELETED]
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      • Profile picture of the author Claude Whitacre
        Originally Posted by JaRyCu View Post

        You're missing the point here Nio. EZA backlinks are completely worthless. It takes somewhere between 100-1000 EZA backlinks to equal 1 content-relevant blog or forum backlink.

        -- j
        For backlinks? Dumb. For traffic? Not that I've seen. But after the last Google update, I'm seeing my old high PR article site articles floating to the first page of Google searches again. I'm sure it's just because so many websites have bit the dust, and so now there is room.

        But at the time they were written, it would have been sooo much smarter to have them posted on my website, than in article directories.

        Live and learn.
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  • Profile picture of the author Randall Magwood
    You can still get traffic from it. I still post on EZA for my own reasons.
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  • Profile picture of the author sniger
    great link by bluestarace. thanks
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  • Profile picture of the author paul nicholls
    it doesn`t get as much traffic as it used to back in the good ol 2008 - 09 but it can still work well

    the key is to write killer articles and then they get picked up and get placed on other sites and then you get more traffic to your resource link that way

    Paul
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  • Profile picture of the author clever7
    I see at my statistics that EZA is sending more traffic to my websites now, after a period of time quite disappointing.

    Of course, it’s not as effective as it used to be in the past, but it’s slowly recovering its ranking.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by clever7 View Post

      I see at my statistics that EZA is sending more traffic to my websites now
      You say that almost as if you think it might be a good thing?! That would be a bad thing! That would mean that you're unnecessarily wasting your traffic and losing a high proportion of it, Christina!

      For all the reasons explained in this post, no article marketer who understands how article directories work would want their potential customer traffic finding one of their articles in Ezine Articles! That isn't who they're there for at all.

      No offense to anyone at all, but people who imagine that it's somehow "good", from our perspective, if Ezine Articles ranks highly, or if it "sends us traffic", are living on a different planet from those of us who are making our livings from article marketing: they haven't quite appreciated what an article directory is, how it works, and how to benefit from using it: http://www.warriorforum.com/main-int...ml#post5068872
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  • Profile picture of the author pusan
    Ezinearticles lost its glory after the Google panda update.I don't find it useful nowadays in terms of generating traffic.On the other hand web 2.0 site like Squidoo still working well in terms of generating traffic.
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  • Profile picture of the author jaypyoung
    It was the only place to submit your articles 3 or 4 years ago, now i wouldn't bother with it. Sure you might get an initial hit of traffic but not any long term stuff. Ezine dominated prior to all the social network programs and googles algo changes. How things have changed
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  • Profile picture of the author paulpower
    Article directories should only be used as a way of getting your content in front of interested website owners who are hungry for content for their own sites.

    By doing it this way, then you will get backlinks to your site that are actually worth something.

    However, these directories have been hit incredibly hard by Google, and as a result have lost their potency.

    Hope this helps.
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    • Profile picture of the author mootonandy
      I understand now they are supposed to be about syndication, but I still haven't managed it yet.
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by mootonandy View Post

        I understand now they are supposed to be about syndication, but I still haven't managed it yet.
        Ezine Articles isn't a great way to do that, Andy. It's true that that's EZA's only viable/desirable function for the author, and of course it's a possible way, but it's "passive syndication" only, which is always going to be slower, unreliable and variable. It's only an afterthought.

        It's a good afterthought, and it's one that's worth trying (and of course it takes only a minute to submit your previously published article to EZA anyway) but it's hardly going to be the mainstay of anyone's article marketing.

        http://www.warriorforum.com/main-int...ml#post5035794
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  • Profile picture of the author GeorgR.
    Originally Posted by successfulwarrior View Post

    Hello warriors,

    I would like to know how effective is ezine articles right now? Do they still generate traffic?. I will love responses especially from those who have used them lately or knows someone who has.

    Thanks
    When is the last time you saw an ezine article ranking high, as, say, years ago when you googled "reverse phone" and then it came up with some ezine article #1 in Google?

    I haven't seen an ezine article for any keyword ranking well in AGES...so I dont even need to do research to know "how effective" it still is... if anything, the only thing it might be good for is backlinks diversity.

    Also...about a week ago I did some article research on some subject I needed info for. I went to goarticles (or was it articlesbase?)...the "articles" I found there were the utmost crappy articles I can even think of. ZERO value whatsoever. No wonder Google blew those site into oblivion, this is where they belong.
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    • Profile picture of the author Enfusia
      I'm sorry to answer your question with a question but....

      Why would you want traffic from EZA?

      Let me give you a little formula that I use that works rather well.
      This will be the 10,000 foot view so you'll have to just get the points.

      1. Make a power point slide presentation and screen capture it as a video and upload to You Tube.

      2. Copy and paste that copy from the power point into a word doc and flesh it out into an article of 1,000 words to 1,500 words written only with the reader in mind NOT the search engines.

      3. Post the article and the video to your site.

      4. Wait until indexed in the serps.

      5. Publish that article to EZA. Don't worry about the rest of them just EZA will be fine.

      6. Find high subscriber ezines in your niche and offer them content.

      7. Find high Alexa sites in your niche and offer them content

      8. Publish the power point presentations to the top 3-5 doc sharing sites.

      9. Build a list of these people (the ones who published your article) and offer them content every time you write specific to their niche.

      What happens is you have one idea like "How to get a speed racer lunch box for free" you use that one idea and mold it to your mediums.

      Your purpose of using EZA is to get picked up and published in Ezines or on high alexa/traffic sites. Not to get traffic from EZA itself.

      Patrick
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  • Profile picture of the author RachelLily
    Now, its usefulness in terms of link building, SEO, and all kinds of such stuff is obvious. Back in the day, EzineArticles was very popular among all kinds of content searchers. If you were in need of a particular article on a given topic the only thing you'd have to do is go to EzineArticles and get it. But now...

    A great many articles are submitted for SEO purposes only, not to actually be republished on other sites. I know because sometimes I do this too.
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  • Profile picture of the author kayode10
    Originally Posted by successfulwarrior View Post

    Hello warriors,

    I would like to know how effective is ezine articles right now? Do they still generate traffic?. I will love responses especially from those who have used them lately or knows someone who has.

    Thanks
    i would like to advice you not to go for article marketing with ezineartcles or any article directory whatsoever, either for backlink or traffic, because its a waste of time, could you believe that i submited 20 articles with them an i got only 16 views in total to all articles
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    • Profile picture of the author denysapu
      Originally Posted by kayode10 View Post

      i would like to advice you not to go for article marketing with ezineartcles or any article directory whatsoever, either for backlink or traffic, because its a waste of time, could you believe that i submited 20 articles with them an i got only 16 views in total to all articles
      Heyya!
      How effective is depend on how you're working on it.
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  • Profile picture of the author kayfrank
    It is still a good source of traffic if you committ to writing a lot of articles. Most people give up after 20 or so and therefore don't get to see the long terms benefits.

    It really builds your credibility too.
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  • Profile picture of the author promisem
    I'm doing fine with Ezine -- strong page views, an 18% average click rate and quality traffic to my site that is generating high advertising RPMs.

    If you followed the old rule of 250-word limits and never updated your articles to the new 400-word limit, those old articles will poor poorly.

    Focus on quality and not quantity.
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  • Profile picture of the author srodoks
    You can still get traffic from it. I still post on EZA for my own reasons.
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    • Profile picture of the author curly sue
      You need to write a whole lot of articles now days, like 1000 per week to get a worth while ROI. Panda change changed internet, makes you wonder what the future holds
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by sexy sue View Post

        You need to write a whole lot of articles now days, like 1000 per week to get a worth while ROI.
        Sorry, but this is completely wrong.

        Article marketing isn't about how many articles you have. It's about where you get them published, and who reads them.

        Three articles per month
        , per niche, is more than enough content to drive and build my entire full-time article marketing business.

        It's not about quantity!

        Originally Posted by sexy sue View Post

        Panda change changed internet
        For article marketing, the Panda updates were a major advantage, aid and benefit, Sue. As so many of the article marketers here have been explaining since early 2011!

        All you needed to do was read post #11 above, rather than repeating this misguided misinformation.
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        • Profile picture of the author mootonandy
          Does anyone know of any ezine publishers in the MMO/IM niche?
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  • Profile picture of the author erwin78
    Hi everyone,

    I've used ezin articles a while ago and it still generate traffic but not a lot of it.

    All the best Erwin
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  • Profile picture of the author TimothyTorrents
    I published some articles on Ezine a long time ago. The traffic I am getting from them is practically non-existent. I wouldn't bother with Ezine.
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  • Profile picture of the author ERPLeadsWriter
    We used to post on ezine but not as frequently as we used to. Like others though, we still consider it a possible place to put a backlink. Every little bit helps.
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  • Profile picture of the author alvinchua91
    Originally Posted by successfulwarrior View Post

    Hello warriors,

    I would like to know how effective is ezine articles right now? Do they still generate traffic?. I will love responses especially from those who have used them lately or knows someone who has.

    Thanks
    Generating traffic? Very difficult... But for backlink SEO purposes, do it sufficiently and you will definitely see the results. That's the case for me at least.
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  • Profile picture of the author InBrussels
    Its not a good time to post on Ezine Articles, In Terms of Traffic ..

    Their Traffic Dropped from 2.5M Visitors Per Month In June 2012 To 1.75M Visitors Per Month In 2012 End Thats a 30% Loss In Traffic!!

    Check Out = Ezinearticles.com Traffic and Demographic Statistics by Quantcast

    In terms of backlinks, yes the link might have some value
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by InBrussels View Post

      Its not a good time to post on Ezine Articles, In Terms of Traffic ..
      Just as well, then, that that isn't what Ezine Articles is there for, and it never has been: http://www.warriorforum.com/main-int...ml#post5068872

      Originally Posted by InBrussels View Post

      Their Traffic Dropped from 2.5M Visitors Per Month In June 2012 To 1.75M Visitors Per Month In 2012 End Thats a 30% Loss In Traffic!!
      That's a GOOD thing for article marketers, not a bad thing.

      As explained above, that makes it easier, safer and better for us to use Ezine Articles for the purpose for which it exists, without the risk that our potential customer traffic will ever find those articles, which would of course be the last thing we'd want to happen, for all the reasons explained in all the posts/threads like this one.

      Originally Posted by InBrussels View Post

      In terms of backlinks, yes the link might have some value
      Alas, no. None at all, really. That was so even in 2009/10, before the Panda updates (when SEO textbook writers were pointing out that 50,000 - 100,000 of those backlinks gave the same linkjuice as one backlink on a quality, relevant site), and it's all the more so, now. But that, too, was never part of the purpose of using an article directory. An article directory is only a stepping-stone to getting traffic (and backlinks, if you insist) from the relevant sites who re-publish the articles, having looked them up there (not in Google!) in their "available content-sourcing". (That's even why they're called "directories"!). In short: clearly there's no point at all in trying to use article directories for the "benefit" of their own backlinks (that's actually been true ever since I've been online, back in 2008), but of course that's also never been what article directories were there for, anyway.
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  • Profile picture of the author bsummers
    Great thread here. I hope at this moment some here do now know how to leverage EZA on their campaign. Traffic wise ezine cannot deliver it but the good thing is you could actually targeted generate leads from your articles. We have some of it coming from EZA it. Just keep on making quality contents and everything else will follow.
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  • Profile picture of the author moneyroom
    I know people who do well with EZA and others who do not. I think the most important element of article marketing is content that delivers real information or helps someone solve a problem.

    Most articles are written for the purpose of just generating traffic. For that reason they don't have much meat. If your intent is to provide great information in your articles I believe those are the ones that will provide you with real traffic.

    Your articles don't have to be long. They just have to have a real purpose.

    What do you think?
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