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What service/who would you recommend for sales conversion optimisation?

by minion
2 replies
We've just launched our Pinterest clone script, but I want to increase conversion . I'm currently getting around 30-40 targeted visitors per day.

I don't want to spend time trying to optimise the sales copy myself. I've wasted time on it in the past and ended up making more of a mess - I'd rather spend my focusing on the development side of things, and handing the optimisation side of things off to someone else who is more experienced.

There are a couple of things I am thinking to do:
1 - Collect contact information before providing them with the demo site - I'm worried that this might turn people away, so if anyone else has any suggestions, let me know
2 - I want to guide them through a tour of the demo site. Currently, once they reach the demo site, they click around but end up leaving - I'm hoping a tour will guide them through the features, show how our script is unique and finally push through to the payment page.


Anyway, the link is in my signature - if you have any suggestions or comments, let me know. And it'd be great if you could recommend anyone for sales-page optimisation - I don't really want to spend a lot of money up front, but I'm willing to pay for results.

Thanks
#conversion #optimisation #recommend #sales #service or who
  • Profile picture of the author visimedia
    What if you drive more traffic? After you drive traffic then you want to tweak your other conversion factors maybe like tweaking the sales page, etc.

    If you already provide them with the demo site, trial, money back guarantee, etc then it's time to drive more sales.
    that's my 2cent
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  • Profile picture of the author Sarevok
    I could write a novel here. I will try to keep this basic.

    I would start split testing headlines. The headline can make or break feasibility.

    Start adding headlines like:

    "Clone a 6 figure site in MINUTES"

    "Get your VERY OWN social network hosted in seconds!"

    "Build your own network in 5 minutes!"

    Consider your demographic if you already haven't, and adjust relevant headlines accordingly.

    I would basically alternate everything, and split test.

    It can be tricky to split test headlines of URL, but it's worth it in my book.

    Also, I would get rid of the "why aren't you buying" popup.

    Imagine if when mdonalds started up, they had signs asking "Why aren't you guys buying out cheeseburgers?" - It could potentially throw people off and make it so you're not desirable.

    I would change that headline to something more optimistic like "Thanks for everyone who's contributing to our community! We'd like to ask how we can improve our service!"

    Also, focus on building a list from the get go. I would have a popup or sidebar that says "Get 100% free instant accesss to our system" and ask for their email.

    Also, have some buttons up top that says "Try Pinshare for FREE for 10 days" or something like that
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