Wow $6 Billion Spent on Campaigns

by 23 replies
27
Can you believe that $6 billion was spent on campaigns for president this year. This exceeds the previous record by $700 million. I know that Obama paid for a ton of ppc and banner ads and web ads both for himself and against Romney.

So where does all that money go towards?

How much of that do you guys think went to creating ads for online and smart phone apps?
#main internet marketing discussion forum #billion #campaigns #spent #wow
  • $6 billion?? This is insane amount for a campaign!
  • I heard most of it went on TV ads. You might not have seen them, because the majority of ads will only show in the swing states.

    Most of the advertising is being targeted at those swing state and undecided voters.

    I'm not a US citizen, but I found it creepy that the main parties had these mobile apps that could show you householders in your street and their voting intentions. Yikes - I think the EU would smash up any kind of intrusive app like this if the UK tried it.
    • [1] reply
    • That is a lot and surely, I have seen several of these campaings running around the net. Even in some cases, I have seen a major spike on KW like " O campaign " and others... they have actually gave us internet marketers some share of the work in one or the other way. But it is a huge expenditure in this financial climate.
      • [1] reply
  • So where does all that money go towards?

    =====================

    Unless you are a billionaire who spent millions on those campaigns, you will not get anything in return
    • [2] replies
    • Obviously the systems broken when it turns into a marketing battle, with a "he who spends most wins" mentality from the candidates. Plus its not fair to third party candidates. Everyone should be capped at a low amount and that's it.

    • You forgot the executives in the advertising companies...


  • Are those $6,000,000,000 tax money or donations? Because I don't think Obama has a private fortune on $6 Billion. If he had, he wouldn't be a Democrat
    • [2] replies
    • Banned

      Fundraising. Super Pacs. Special Interests.
      • [1] reply
    • Probably received in donations from big union
      • [1] reply
  • how you would spend the money if you are running for the President?

    For me, I spend ALL on solo ads to send them to my squeeze page

    Just joking~
  • Let's just hope it pays off and the right person for the job wins. I'm praying for the worlds sake.
    • [2] replies
    • $6 billion would pay for a few new schools or hospitals.

      Just sayin'
      • [ 1 ] Thanks
      • [1] reply
    • Trouble is right and wrong can be very subjective in situations like this. I think this new way of electoral campaigning is going to change the nation forever no matter who wins. I'm viewing that subjectively too but I don't think it will be for the better.
  • I suppose they hire an expert of internet marketers on that campaign. THe marketer is getting richer , a lot.... =)
  • Private corporate donations that expect the favor returned.

    As the late great George Carlin said.. "DC has been bought and paid for a longtime ago"
  • There needs to be a limit on that kind of stuff. I think you should be able to run a campaign for right around 1 billion or less..
Join the discussion

Next Topics on Trending Feed

  • 27

    Wow $6 Billion Spent on Campaigns

    Can you believe that $6 billion was spent on campaigns for president this year. This exceeds the previous record by $700 million. I know that Obama paid for a ton of ppc and banner ads and web ads both for himself and against Romney. So where does all that money go towards?