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What to email to your list?

by Edwin Torres
16 replies
Where do you come up with ideas or content to send out to your lost?

How would you recommend delivering it? In a blog where you post the tips and email your subscribers once an article is up?
#email #list
  • Profile picture of the author TeamBringIt
    Originally Posted by Edwin Torres View Post

    Where do you come up with ideas or content to send out to your lost?

    How would you recommend delivering it? In a blog where you post the tips and email your subscribers once an article is up?
    It all depends on, the niche or segment you are involved in. If you are building a list that is targeted towards,
    getting more free traffic", then you should offer as much content-- on free traffic methods possible. After you give good quality content, then start sending out promos, about your own product(s) or be an affiliate and offer other people's products.

    Relevance + Content/Relationships+Promos = $
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  • Profile picture of the author retsced
    What would you send to your friends if they were in the same niche as you? Not everything you send has to be to a product. I want cool little tips. Cool websites. Graphics. Tutorials etc.
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  • Profile picture of the author Janice Stacy
    Of course the email should be about the new contents of your site. Whenever you add or upload a new content in your site, just let them know about it. It is very obvious while you will be launching a new product. Let them know about your new product and attract them to buy it.
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  • Profile picture of the author Ed Micah
    You might want to pop here and have some ideas:
    http://www.warriorforum.com/main-int...rs-ebooks.html
    http://www.warriorforum.com/main-int...-building.html

    There are some very good ideas, and tips in there!

    Hope that helped you!
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  • Profile picture of the author onlinebizgiant
    Go back to your squeeze page or wherever you put your opt-in forms and study it for a while. What made your subscribers to opt-in, what gift did you use to enourage visitors to opt-in to your list. Put yourself in to their shoes and think, what do they expect from you? are you delivering that specially?
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  • Profile picture of the author neodarth
    I know what NOT no email to your list... offer after offer!

    I know that email marketing is about promoting your own products or affiliate products to your list.... but you can also email about news on your niche, or the articles on your site, make them get involved on polls, or a contest, you need to add value to your list trhough time and not only some preloaded emails.

    You can also curate content from other sites, ok, ok some people here will want to slap me in the face sayin "How can you send traffic to other people's site?", but if you give value to your list, even if is not your own content they will be grateful and acknowledge you as someone who cares about them and will be glad to buy anything you offer.
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  • Profile picture of the author dejoliet31
    I get my ideas from a variety of sources. I subscribe to the email lists of others in my niche. I look at topics outside my niche to find ideas that may apply. I also look for ebooks, videos and the like that may generate ideas. Lastly, I look at PLR sources that can provide content that can be broken up and re-purposed.

    This gives me more than enough source materials to fashion emails. And I am sure there are countless other resources that I haven't even tapped.
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  • Profile picture of the author paul nicholls
    I use a bit of both

    I sometimes email my list sending them to a new blog post if i think it is relevant to certain lists

    I find this works better for me, rather than just send info within the email

    Of course if it`s a promotion then i will send direct to the sales page

    Other times i may just send the info in the email

    Paul
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  • Profile picture of the author Jeff Falzone
    What I do is sending some free reports and content to my list in order to make sure that they gather trust onto me, then once I have sow the trust required to be ready to shoot them my offer, I send them it, but as well copywriting and how well you write your offers is the key.
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  • Profile picture of the author Noah Fleming
    You send them value that builds the relationship.

    Very rarely is it the stuff you send them. It's the value you provide and the connection they have with you.
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  • Profile picture of the author Tony Wells
    I recommend joining Ben Settle's list and just copying what he does (and applying his tips too).

    Ben Settle - Top Email Marketing Specialist

    He's one of the best email marketers in the world.
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  • Profile picture of the author Randall Magwood
    I come up with ideas just via raw knowledge. I do recycle and rewrite some content, but the bulk of my autoresponder emails are things that i just know about internet marketing.

    I prefer delivering my content via email... typically after orders. But i have a blog too. And i get good interaction there too.
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  • Profile picture of the author WillR
    Keep your email short. Your main objective of the email should be to get them out of their emails. Send them to a link on your blog, an offer, whatever.

    If you are providing content then don't put it all in the email. Instead post it over on your blog and have them click over to your blog to consume it.
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  • Profile picture of the author Ryan Even
    You can deliver your content either via email directly OR via your blog (where your email message just sends people to your blog). I use both methods (depending on the niche) and they both work great.

    If you're in the IM niche feel free to check out my service where I provide relationship building IM content for you to keep your subscribers happy (with the optional promotion at the end of each piece of content).

    You can check that out here: http://www.warriorforum.com/warrior-...itten-you.html

    Just always keep in mind the reason why people signed up for your list (if you don't know their reason survey and ask them) and make sure the emails you send them are congruent with their reason.
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  • Profile picture of the author thedanbrown
    If you are doing an affiliate promotion you should send your list to a blog post reviewing the product and offering some sort of special bonus if they purchase.

    Otherwise, you can send content emails that basically read like a content blog post. There are a few big copywriters who have actual newsletters, by that I mean they send out full posts in the form of emails. Usually they structure it so that they have advertisements as well in their emails which are affiliate links or links to their own products.
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  • Profile picture of the author Vicky K
    I just kinda keep in mind I'll be writing an email throughout the day and whenever I do or see something that will be a good illustration for making money/success mindset/the product I'm promoting, I'll use that for story telling.

    Folks love it. Keeps them connected to you if they know private details about your life and makes them feel they're a part of something. They know and trust you more, are more inclined to buy what you promote and will stay active subscribers for longer. And they get kickass content every time. Win-win-win-win
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