I've already purchased two press releases through PRweb. My intention is to get traffic for Black Friday (23rd of November) sales.
My site is only monetized with Amazon affiliate links. So my question is, should I run the ad prior to Black Friday or should the ad come out on the official Black Friday shopping day?
I'm not sure how PRweb articles appear in Google organic search results for keywords or phrases. Since Amazon affiliate cookies only last 24 hours, I'm trying to get the best results for the press releases.
Any suggestions would be greatly appreciated. Thanks.