Weight Loss "Niche" - Getting Started?
Before I go further, here's a brief summary of my personal story.
In 2008 I weighed over 400lbs. I don't know exactly how much I weighed because I couldn't find a scale that went up high enough. At one point I weighed myself on two scales (one on each foot) and came up with 462lbs, but I don't know how accurate that method is.
Over the course of two years I got myself down to where I am today: 225lbs. I didn't have any surgery. I didn't do any fad dieting. I made a lot of small but permanent changes to my lifestyle.
I believe I can truly help folks who are in the situation I was. I've broken down what I did into specific, actionable steps. I made several failed attempts before getting it right.
Without getting into the details, I'll say most weight loss advice is dead wrong and actually dangerous for someone who is struggling with morbid obesity.
I have before and after pictures of myself.
Here's the thing... I have a "real world local business" that's moderately successful. I have a little experience in copywriting, sales, etc... Most of my lead generation comes form the internet.
...But I've never sold an info-product before. What suggestions would you have for me to make this idea successful? I know it's a VERY crowded niche. I'm at a disadvantage because it's not a magic "pill".
My target isn't just "people who want to lose weight". It's "morbidly obese people who want an alternative to surgery". I understand the customer because I was in EXACTLY the same boat.
So I guess my question is, do I have enough here to start an info-business? What's the best way for me to go? How do I attract affiliates? Will they even be interested in me since I'm fairly new to the market?
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