Affiliate Management Software, is there one that does this?

by LMC
11 replies
Good Afternoon,

I am new here, and it looks like you guys have a fine community here. As of now, I'm looking for some help. I am a consultant for a client that currently operates 24 websites. Each website has it's own product and does fairly well.

He hired me when I pitched him on affiliate ids, commissions, backend products.

Now I have my client, and wrote a program to operate all the affiliate ids, commissions, etc... however, my personal capabilities are only at a standard where I can install an affiliate backend on each site.

My client would like software where it shows the operations of ALL 24 of his sites, and then he can access the management of each one.

I was wondering if anyone new of any software that has this capability.

Thank you for your time.

LMC
#affiliate #management #software
  • The only one I know of is DirectTrack network version. It's pretty pricey though.
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  • Profile picture of the author jjcali
    How much does DirectTrack cost, and what do you get?

    I am looking for both a tracking solution and an ad server. The tracking software must be able to track multiple sales / leads from the "same" user multiple times per day (ie. it can track duplicate sales from the IP address).

    Any suggestions?
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    • Profile picture of the author trapp120
      I played golf with a guy from DirectTrack. He said it was about $4k for the software, and I've heard that from multiple sources. It's possible there's a variable in cost, but that's what I know.

      As for what you get. I've personally seen that tracking isn't 100%, loss can be a bit of an issue - for the affiliates anyway.

      My recommendation would be to hire a great developer and build your own system, it might cost a bit more, but you'll get a custom setup and it's internal.

      Originally Posted by jjcali View Post

      How much does DirectTrack cost, and what do you get?

      I am looking for both a tracking solution and an ad server. The tracking software must be able to track multiple sales / leads from the "same" user multiple times per day (ie. it can track duplicate sales from the IP address).

      Any suggestions?
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      • There's a new option that might work. HasOffers.com. It's for starting your own affiliate network and I think they even have a free option.

        I really don't recommend building your own solution. It's too expensive. Plus there is no way you can have some programmer that maybe doesn't even understand affiliate programs, build it from scratch with all the features and reliability that a program that's been beta tested and field tested with thousands of affiliates has.

        It's like why would you want to develop a new word processor? Just buy Word that's been user tested and improved on for years.

        My 2 cents...
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  • Profile picture of the author Richard HAN
    LMC

    Delavo (www.delavo.com) can do what you want, and more. However, it's not the easiest script to master. The person you want to speak to is John Delavera. He's a member of this forum too. I'm currently using Fantasos which is the previous version of Delavo and I'm very happy with it. There is a learning curve though.

    HTH.
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  • Profile picture of the author jjcali
    What do you all think of OpenX (free and or hosted)?
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  • Profile picture of the author jjcali
    DirectTrack just quoted $7,000!

    5starAffiliatePrograms and Richard HAN - Unfortunately, both Delavo and HasOffers appear to be relatively new companies.
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  • Profile picture of the author DAS_Matt
    I would suggest looking at this company.

    Too Much Media - straight to website

    It's a hell of an affiliate system that you can lease at VERY affordable rates.

    Too Much Media - pricing structure direct link

    Found out about it a while back at the CES show in Vegas.
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  • Profile picture of the author Josh Anderson
    Nanacast.com allows you to centralize and manage your online ecommerce, subscriber management, and affiliate management for unlimited products, memebrship sites, and offers.
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  • Profile picture of the author tomw
    I'm in no way related to Josh

    But I recently watched the video on his site about NANACAST and I was totally blown away by what it can do. It just seems like *the* perfect tool for Internet Marketers. And, to be honest, I wouldn't ordinarily buy into something that seems too (amazingly) good to be true, but having read his posts and seen the exceptional Warriorness he's displayed over the years, it blows me away ten times further that *every* serious IMer isn't using it.

    Why don't I use it?

    I'm in a slightly different business and need proprietary development or licenses with serious customisation/modification - things like Broadvision - with access for client/developer/agency control/security and my IM interests are directly related to my real world business. Otherwise, I'd be on a plane to the USA and paying him to take me and a couple of my development teams through its capabilities and showing us how to use it to full potential.

    My 2c.

    Tom
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  • Profile picture of the author Josh Anderson
    Here is something I sent to a client that will open (and blow) your mind about the power of Nanacast's affiliate program management and automation system:

    Nanacast has the most powerful and accurate affiliate tracking system
    and features in the industry today already built in. With Nanacast's
    affiliate system you can do the following:

    1.
    Our system tracks by ip and cookie.

    2. Last referrer wins unless that referrer is an affiliate thief trying
    to buy off their own link. Then our systems smart anti affiliate theft
    system kicks in using the ip tracking to reward the last legitimate
    affiliate and screw the thief. If there is no previous referrer our
    system also blocks the thief from being rewarded with the commission for
    buying off their own link.

    3. Because of the combined ip and cookie based tracking nanacast is more
    accurate tracking even when referrals have cookies disabled or when they
    have cleared their cache or logged in from a different computer or
    browser on the same connection/IP address. This means that your
    affiliates conversion rates will be higher because the tracking is more
    accurate.

    4.
    Nanacast only displays in the stats unique clicks form referrals on
    ip addresses different from the actual referring affiliate. This means
    that the click stats are not artificially skewed by multiple clicks by
    one client on the same affiliate link nor are they skewed by affiliates
    clicking their own affiliate link. This also leads to more accurate
    stats and higher conversion statistics.

    5. Nanacast tracks on front and back end sales. Even if a person does
    not buy the first time they visit the site and returns later without
    clicking the affiliate link again the referring affiliate will still be
    rewarded. Nanacast tracks by ip and cookie for this purpose. Any
    subsequent back end sales that are made from that affiliate, where the
    publisher has chosen to allow affiliates and offer commissions for the
    back end product will also be rewarded to the referring affiliate. The
    only way this would change is if another affiliate referred the client
    later convincing them to make a purchase of another product in the same
    affiliate program. Then that new referrer would be rewarded as long as
    they are not an affiliate thief trying to use their own link. The option
    on whether to allow affiliates and offer commissions on any offer
    including back end offers is entirely up to the publisher. So you could
    offer commissions on some but not others. Its up to you.

    6. Nanacast provides a link campaign tracking system that affiliates can
    optionally use to create an unlimited number of link tracking campaigns
    that affiliates can use. That means that affiliates can track results
    from email, banner, ppc campaigns etc for all their promotions.

    The link tracking system also provides the option for affiliates to
    enter in additional tracking code such as tracking code supplied by ad
    networks like Yahoo, MSN, Google and other third party networks.
    Affiliates could also use this feature to add their own pixel tracking.

    But just remember that Nanacast's tracking is already more powerful than
    all other affiliate networks... these additional tracking features are
    provided to enhance your affiliate's confidence and third party tracking
    options.

    7. Nanacast's affiliate link tracking campaign system also provides the
    ability to track sub ids added to the end of a url on the fly. So if
    someone runs your offer on a third party network and attaches an
    additional custom id to the end of the url of a link tracking campaign
    then that will be logged into the link tracking campaign system as a sub
    campaign and report stats on that one as well.

    8. Nanacast provides the ability for publishers to add custom landing
    page urls for specific affiliates. When you allow affiliates you have
    the option of entering the url you want all affiliate traffic to be
    directed to. Additionally there is a feature where you may enter the ID
    of an affiliate who's traffic you want directed to a different landing
    page and you can enter an alternate url for that affiliate's traffic to
    go to. This is helpful if you are running a squeeze page but some
    affiliates want their traffic to be directed to the sales letter
    directly or if you want to set up a custom landing page on your site and
    have a specific affiliate's traffic sent their and all other affiliate
    traffic set to the main url you have for the offer.

    9. Nanacast has one of the most advance coupon marketing systems in the industry today which includes many innovative features integrated with
    its affiliate management system as well.

    You can create coupons that have their own pricing and commission
    settings that can be used by all affiliates. You can also assign certain
    coupons to specific affiliates so that if a coupon assigned to a
    specific affiliate is used that affiliate whom the coupon was assigned
    to is rewarded the commissions for that referral overriding other
    referrers. You can also "force" a coupon instead of displaying a coupon
    box. This allows you to apply the benefits and custom affiliate
    commission levels of a coupon when a specific affiliate's link is
    clicked without the visitor having to enter a code into a coupon box.
    this is useful for automatically and dynamically applying price changes
    or just rewarding certain affiliate partners with higher commission
    levels. Affiliates who have been provided a coupon code that their
    clients must enter can also make a simple change to their affiliate url
    changing /vp/ to /cp/ which dynamically makes the coupon field appear.
    This is important so that the coupon box does not have to be visible
    unless an affiliate has a coupon code to supply their clients. This
    boosts conversions over showing the coupon box by default all the time
    regardless of whether the referred visitor has a coupon or not.

    The forced or assigned coupons can also be used to deliver a secondary
    bonus thank you page that only people who use that coupon see. This is a
    powerful way to automatically deliver affiliate incentives for launch
    style promotions. If your affiliate wants to offer bonus downloads they
    can provide you the html to place on a bonus secondary dynamic thank you page or maybe optin form code to display. By using the coupon system and our superior combination ip and cookie based tracking system and
    assigning the bonus thank you page to be automatically delivered your
    affiliate partners no longer have to do things like tell their referrals
    to delete cookies and contact them after buying to request the
    incentive offer to be delivered.

    The forced or assigned coupons may also be used to deliver bonus
    membership content pages delivered within the Nanacast membership
    content delivery (CMS) system. You can assign bonus membership pages to only be shown to people who use specific coupons. This can be used to
    deliver incentives provided by affiliate partners or just used outside
    the affiliate system to provide incentivized bonus content delivery for
    publishers running their own promotions.

    One of the biggest problem with many launches where affiliates offer
    incentives is that they ask people to clear cookies, click their link,
    and then contact them to receive bonus digital content after they
    purchase...

    None of this is required with Nanacast because all of it is automated
    including accurate referral tracking without anyone ever having to worry about clearing cookies to click on the correct link and relying on the affiliate to follow through and deliver the bonus. In my own experience affiliates almost never deliver promised bonuses. By automating the process it eliminates worry and customer service for both the offer owner and the affiliate.

    10.
    But that is not all... nanacast can even be used to completely automate
    the deliver of on demand print physical products including books,
    binders, cds, dvds, and combo packages... and the ability to assign
    specific episodes with physical on demand product codes through several
    popular on demand print services could even automate the delivery of
    physical incentives and bonuses in conjunction with the coupon system I
    just described in addition to the normal publisher integrations for
    these type of products we provide as one of the primary publishing
    automation features of Nanacast.
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