Would be a good idea for building your list,worry about commissions further down the line>

shouldnt be a problem to "recommend" the book to people who subscribed. don't hard sell it to your readers....just make it subtle and mention it a few times as an anchor text link. That way if the reader is interested...they can just click on it.

One other thing you can do is add a "Resources" section and throw the link to the book in there as well or add a section explaining your influences with a link in there as well.

Lots of ways you can approach this...but like I said..more on the subtle side so it looks like it fits rather than a hard sell.

Best of luck.

I would do both...promote the book and continue building your list. But 99% of the people getting the report had to get the report by opting in to your list anyway, so focus on the book.

Hi SeriousJake!

Hey at the end of the day we are all marketers and want to make a decent enough living from what we do.

So we can do what we want, when we want, with who we want, whenever we want to!

You are okay to sell things to people as long as you provide the FREE GIFT you promised at your Squeeze Page.

And as long it's high quality information (ALWAYS) your conversions will be much higher because that trust and credibility will increase ten fold.

Reports are great for subtly offering related products at the end of them because as long as the report gives the reader what they are looking for and gets them excited about the possibilities, then they will gladly appreciate you recommending something that can compliment that report.

Hope this helps you out my friend and good day!




"I have known successful salespeople who were alcoholics, gamblers, liars, thieves… but I have never known a successful salesperson who sat on his ass all day."

30% of something is better than 100% of nothing.

Yea you can have the recommendation at the end of your report, and your report itself can even be a presell to the book already (if you can make them like the report enough). You can also add an OTO right after they opt-in so that u can sieve out the buyers right off the bat.

Cheers,
Lester

A lot of people promote affiliate products in their free reports. So, there shouldn't be much of a problem with that, specially if the offer you are promoting is related to the topic of the report and if its a good offer. Go ahead and do it.

This is an entire sub-industry - Selling something within a free gift!

And it is probably one of the most converting tactics.

The free report would be considered as Pre-Selling!

Since the book is relevant to topic they're reading, It would be rude not to

The OP is discussing what he sends to people after they've opted in, Shaun.

I often do the same. My PDF reports "for the opt-in" are usually about 6/7 pages, and contain several links to various pages of my own site, and usually one small product-promotion as well. I know that people pass those little PDF's on to their friends, and this is a way of trying to get something back from that, too.

As long as nobody can imagine that the one little promotion was the purpose of the free report, I can't see much downside. All that really matters is that the free report needs to be specifically designed and produced for the purpose of maximising your subsequent open-rates, and does all the following things ...

• Brand yourself and your site
• Set your subscribers' expectations
• Ensure that the subsequent email series gets the maximum possible open-rate and attention
• Continue the process of establishing credibility and trust already commenced on your site
• Provide content able to interest and impress subscribers enough to grab their attention and make sure they "stay with you"

If you have all that covered, I think a little product promotion's harmless?

Nothing wrong with that. If you have your own product though, you should promote your own product instead of his product.