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How can i IMprove my website

by warren2i
15 replies
Hi guys, IM here from the uk this is my shop built in WordPress its not quite finished just fiilling in the blanks before its final polish before launch.
I am relying on paid traffic from Facebook the target's will be small and focused with custom landing pages for each target for eg, a Facebook ad targeting women ages 40+ single, with dogs as a precise interest using ios 4,4s,5 so basically iPhone users
this is my site www. casemyface. com
one of my landing pages not finished http:// casemyface .com/landing-page
#improve #website
  • Profile picture of the author Johnny12345
    Hi Warren,

    Right now, your site is a bit of a train wreck. As it is now, I would expect that you'll make few (if any) sales.

    Why?

    Well, here are just a few of the problems I saw...

    1) There is virtually no sales copy on your main/index page.

    You need to explain exactly what you are selling, why they should buy, how your products are better, and what to do next (that is, how to order). And you need to be very clear about those things.

    2) Your casemyface logo is hard to read. (And that's never a good thing.)

    3) On your "create a case page," when I finally just blindly clicked the image that says people are "shocked" by your low price (are they really?), it took me to a page that has a description for an Apple Cinema display?!

    Also, on the "shocked" page, there was no call to action or "click here." You're making people "figure out" what to do next. That won't work. NOBODY is going to visit your site and go through that.

    There are TONS of other websites that make it easy to navigate around and order -- they'll go there instead.

    4) The pictures on your "our cases" page do not adequately demonstrate the differences between them -- and the layout is poor. It has a bit too much white space.

    The bottom line is that you have MUCH MORE work to do.

    Good luck. Hope that helps.

    John
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    • Profile picture of the author warren2i
      Cheers johnny for the honest info the logo needs tweaking although the font is staying possibly make it a bit bigger, when you talk about the homepage, it was actually on my list of stuff to do, i have 1 month before launch and have only been working on the site for a few hours each night, the special offer image on the homepage can that stay or go? and what you are saying is under that image i need a few headers and paragraphs about why they should buy with us and how we are the best, our main selling point is that our price is half the competition
      also the create a case page, is in development and will be replaced by some swanky newfangled flash element,
      i will work on restructuring the our cases page
      and thanks for the advice! it goes a long way!
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      • Profile picture of the author Johnny12345
        Originally Posted by warren2i View Post

        ... also the create a case page, is in development and will be replaced by some swanky newfangled flash element...
        Warren,

        Why would you use Flash on this site?

        It will mean that the MILLIONS of people with an iPhone -- who may very well be looking for an iPhone case -- will NOT be able to see your content. Ouch!

        John
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        • Profile picture of the author warren2i
          my developer is aware of this, can you imagine the arguments if he wasn't, the add is being built in flash and also in a few other format/languages to which i will own the rights to reproduce and sell
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          • Profile picture of the author Murphysmurfy
            Originally Posted by warren2i View Post

            my developer is aware of this, can you imagine the arguments if he wasn't, the add is being built in flash and also in a few other format/languages to which i will own the rights to reproduce and sell
            Fore your developer, he didn't deliver any good results.
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            • Profile picture of the author warren2i
              Originally Posted by Murphysmurfy View Post

              Fore your developer, he didn't deliver any good results.
              dont quite understand what your talking about, perhaps if you took a second to absorb some of what has been said you would know that the website has been built by myself in word-press, the designer is building a application that will work inside of word-press and communicate to the check out, it will also send the created image and order details to my supplier.
              and i am good for plugins thank you
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  • Profile picture of the author onelukey
    Originally Posted by warren2i View Post

    Hi guys, IM here from the uk this is my shop built in WordPress its not quite finished just fiilling in the blanks before its final polish before launch.
    I am relying on paid traffic from Facebook the target's will be small and focused with custom landing pages for each target for eg, a Facebook ad targeting women ages 40+ single, with dogs as a precise interest using ios 4,4s,5 so basically iPhone users
    this is my site www. casemyface. com
    one of my landing pages not finished http:// casemyface .com/landing-page
    Your landing page is down ! I think you've got a way to go yet, ask yourself this question would you buy from your site, what makes it so different from the rest?
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  • Profile picture of the author Anton543
    The site doesn't look very professional at the moment. The design seems to be all over the place.

    Stop sending paid traffic to the site until its sorted out or you will just be wasting money.
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  • Profile picture of the author warren2i
    ok landing page is up now page was set to private and was ok to view for logged in users, the landing page needs a call to action button as johny said prior
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  • Profile picture of the author warren2i
    there is no paid traffic being sent to the site
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  • Profile picture of the author jipolis7
    Yes! You tried well. But some more things to develop there.
    1. Use that format of design that people recognize well.
    2. Use perfect matching of your pictures and graphics.
    3. Dont think for more than one column for text in the future.
    4. Have a keyword cloud in the right side.
    5. Always keep your search bar on the top of the page.
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    • Profile picture of the author warren2i
      search bar will be added tonight, but i cant see any reason why i would want a keyword cloud on my site, i am targeting mobile users and last thing they want to see is a assortment of words that mean nothing to them cheers for feedback!
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  • Profile picture of the author Murphysmurfy
    Why is your Landing page called... Landing page?

    You are attracting customers, not Internet Marketers.

    You should call it "Home" Page and also make the column for the home page on the far left, not the middle.

    Anyway.. there is just so much wrong with the site, everything has been listed above.

    Get a new design.. its just such a headache
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    • Profile picture of the author warren2i
      i am sticking with the design as it functions well on every device i have tried, the page called landing page will not be called landing page the site is very new and has only consumed a few hours of my time, i am taking all this feedback on board and will be changing the site to suit, i have just shelled out over £2000 on my designer tool so im not going to cut corners on the site
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  • Profile picture of the author MrImperialGold
    I have a product that I am selling for $9.97 and what it does is that your website will get a higher ranking on Google.
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