I've been a member on here for about a year (mostly lurking, I don't have much expertise yet in IM to contribute) and in that time have tested the waters with a couple Adsense and Amazon sites. I had not done anything in IM prior to that. I've been surprised through only KW research, SEO, and content writing that the sites each bring in at least a dollar a day. Small beans, but this has been an excellent, rewarding experiment so far in getting a feel for what direction I want to go from here.
After going through this process I really feel product creation would suit me best for the likes/dislikes I've come across up to now.
What is surprising to me as I look at the products with high gravity on CBengine is that titles which are clearly bogus can have so much success. For one example here, there is no scientific means by which to increase one's chance in winning a "random" lottery. Any basic level of understanding statistics can tell you that. Yet apparently it's selling like hot cakes. If the lottery is the "tax on the fools", then purchasing a guide on how to win it makes them, literally, card carrying members. Again, just one example... of course, there are many similar cases seen everywhere going back probably thousands of years to the "dawn of sales" -lol.
I guess it comes down to personal morals. I can write very well and have developed enough emotional intelligence by virtue of my career to be quite persuasive in communication media or pitches.
What do you guys think? Would y'all consider creating products that were essentially junk food, but were tantalizing in their promises and sales potential? Or lean more towards factual, mentally nutritious "information salads" which might be light on sales? Somewhere in between? Just cater to the market's needs and mentality? Seems like a slippery slope...
I am wrestling with this question in brainstorming my first product. And yes, I know that plain facts, in themselves, don't really sell in comparison to sensationalizing. That is where the "marketing" comes in. "Eat sensibly and move around" is not going to sell well as a one-sentence weight loss book.
Thanks for any opinions!