Build brand or build product?
Just starting out with my online business. I have a system that I plan to do several products with in related but different subniches of the health realm.
My question is:
Should I build each of these products as stand alone products (basically a website with a sales page only for each product, with the domain name being the product name)?
Or should I build the brand (and the brand name is my domain name) and then have several products all under the same unifying brand?
What's the smarter option in your opinion?
Thanks in advance!!!
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