My question is: What do you guys think of having a simple 1-page website that has no squeeze page but simply a sales video at the top, and then a sales letter below it with a buy button?
Either way, you're asking people to sign up.
With a squeeze page, it's sign up to get this free report, or free video, or be on my newsletter for tips and tricks)...
And with no squeeze page and just a sales page, it's sign up to buy my product.
Obviously, more people will actually make the jump if there's no cost, and there's the traditional thoughts around (7 points of contact needed to make the sale) but still I wonder if it's just better to get them to buy immediately while they're hot... you know they just watched a video of yours on youtube, landed on your salespage, watched your salesvideo, and then get them to buy THEN AND THERE. From that point, it seems almost a regression to sign them up for a free report.
Mike Chang of http://sixpackshortcuts.com/ has no squeezepage, just a salespage with sales video at the top, and he's making a KILLING just by driving traffic from his youtube videos to his salespage.
Do you think this is a better model than the typical route of Squeeze Page to autoresponder to sales page?