Hot Niche That Crosses Over Well

30 replies
Depression.

It's a biggie right now - AOL says it's the second most-searched keyword for women. And it's a great cross-over niche because there are many reasons why people might get depressed.

Right now, money/economy is obviously a huge factor for many but that issue is also causing depression stemming from relationship turmoil (reports of domestic abuse etc are up because of the economy, job loss, frustration, etc.)

So they need stress relief and solutions for the problems such as relationship improvement, how to find a job, saving money, etc.

Connect the dots from one niche to another for more selling opportunities!
Tiff
#crosses #hot #niche
  • Profile picture of the author iw433
    Hey you just may be right on time for this biggie. Drill down. Thanks.
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  • Profile picture of the author Shannon Herod
    Thanks for the post Tiffany. Another great idea.

    I would've never thought of that on my own actually. But, now that you mention it makes perfect sense
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  • Profile picture of the author Bryan Kumar
    Great advice, Tiffany. Connecting the dots has never failed for me.
    That and "follow the money" are my two mantras.

    No matter how the economy's doing, people are still buying certain things, they are still searching for certain solutions. Help them do that and make money in the process. I can't think of a better win-win situation.
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    • Profile picture of the author Sandor Verebi
      Hi Tiffany,

      Many thanks for your post. I think you as a woman feel greater empathy with this kind of problem than we men. I've to admit didn't give a thought to this early sufficiently.

      But this is a new opportunity to spreading our business. So, connect the dots!

      Cheers,

      Sandor
      ___________
      ... coming
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  • Profile picture of the author nick1123
    Hi Tiffany!

    Thanks for the great tip. I know a lot of people suffer from depression and the current economic situation doesn't help. I almost feel bad profiting from peoples' trouble.
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    • Profile picture of the author AnneE
      Originally Posted by nick1123 View Post

      Hi Tiffany!

      Thanks for the great tip. I know a lot of people suffer from depression and the current economic situation doesn't help. I almost feel bad profiting from peoples' trouble.
      Just make sure that you are selling stuff that can really help people and you won't need to feel guilty. I don't know the source of the quote, but someone defines entrepeneurs as people who help other people for a profit.
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  • Profile picture of the author Brawnydt
    DIY stuff is pretty hot right now. TONS of products you could make in the DIY niche.
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  • Profile picture of the author theinfomaven
    Tiffany, what business do you or any MARKETERS have about teaching how to solve DEPRESSION?

    Seriously. If you give incorrect advice about this you can seriously damage someone's life beyond repair.

    A person is better off figuring it out on their own than listening to bad advice which leads them down a harmful path.

    Is that worth slapping together a $30 ebook?

    Empathy isn't enough. There's a lot that goes into helping a depressed person.

    Unless you're getting your information DIRECTLY (VERBALLY) from a psychiatrist, you have no right to teach this.
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    • Profile picture of the author affilcrazy
      Originally Posted by theinfomaven View Post

      Tiffany, what business do you or any MARKETERS have about teaching how to solve DEPRESSION?

      Seriously. If you give incorrect advice about this you can seriously damage someone's life beyond repair.

      A person is better off figuring it out on their own than listening to bad advice which leads them down a harmful path.

      Is that worth slapping together a $30 ebook?

      Empathy isn't enough. There's a lot that goes into helping a depressed person.

      Unless you're getting your information DIRECTLY (VERBALLY) from a psychiatrist, you have no right to teach this.
      I think you're missing the point a little. Tiffany has mentioned "cross over" and other posts talk about "drilling down"

      So the point is not to give psychological advice on how to beat depression, but to focus on the reasons that someone feels depressed and see if your area of expertise can offer a solution.

      I will use myself as an example - i am an ex-bank manager, who has worked out for over 25 years, is an IMer and before settling down, i have had a series of failed relationships.

      So my areas of "expertise" may be to focus on people who are depressed because:-

      - they have bad credit
      - they are overweight or unhappy with their body
      - they have lost their job and need to make money
      - they have split with a partner

      Not once will i give any medical advice to my readers, but i have the knowledge and experience to provide solutions to the problems that are making them depressed!

      Thanks
      Partha
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      "There is no fixed teaching. All I can provide is an appropriate medicine for a particular ailment" - Bruce Lee, Tao of Jeet Kune Do (on Zen)
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    • Profile picture of the author Randy Bheites
      Originally Posted by theinfomaven View Post

      Tiffany, what business do you or any MARKETERS have about teaching how to solve DEPRESSION?

      Seriously. If you give incorrect advice about this you can seriously damage someone's life beyond repair.

      A person is better off figuring it out on their own than listening to bad advice which leads them down a harmful path.

      Is that worth slapping together a $30 ebook?

      Empathy isn't enough. There's a lot that goes into helping a depressed person.

      Unless you're getting your information DIRECTLY (VERBALLY) from a psychiatrist, you have no right to teach this.
      Bull.

      You can give good, solid information about ANYTHING. The key is to not give medical advice, and when medical advice is required, suggest the reader consult their own medical advisors.

      If everyone believed as you do, not only would none of us ever help each other, we wouldn't even know what to ask for our problems.
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      have a great day

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  • Profile picture of the author joan007
    With so much economic damage expected to last months, maybe years, the economy and the fear of what is going to happen is causing much anxiety, depression and stress to many people. Two other keywords come to my mind during stressful times. Sleeplessness and panic attacks.

    Thank Tiffany for helping us to connect the dots.
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  • Profile picture of the author Chris W. Sutton
    Tiffany, what business do you or any MARKETERS have about teaching how to solve DEPRESSION?
    I have to disagree with your comments on this one. I have been writing and selling articles and ebooks about depression and making life better for a long time and I have had A LOT of great feedback on the material. I'm not a doctor and I don't play one on television but I have been down that road and I KNOW the subject matter.
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  • Profile picture of the author superstylefactor
    Hi tiffany, thanks for pointing this out, i'm pretty new to the niche marketing but this definitely helped to answer some questions on my own!
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  • Profile picture of the author TiffanyLambert
    Depression doesn't have to mean someone's standing on a ledge about to jump. Depression can be simple sadness because your relationship's in the dumps or you've lost your job and yes, I feel qualified to help people find ways to lighten their mood and change their mindset about life in that manner.

    I would never advise on medical information and of course, if I wrote/sold an eBook on depression in general, I would certainly explain that if the thoughts turned suicidal or malicious in any way, then they should seek a professional doctor's advice.

    But let me also say that they're not always best poised to help, either - not in smaller matters. A long time ago, when I was going through marriage issues, my husband and I went to a psychiatrist who specialized in marriage repair. We quit when our relationship worsened and she told us she knew what she was doing because she'd been married four times now.

    LOL

    Guess what? We banded together as husband and wife and worked things out on our own.
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  • Profile picture of the author Adaptive
    This is both interesting and dangerous because the same word means at least two completely different things.

    Anyone can feel down and blue, especially if circumstances seem overwhelming. Compassionate listening and wise guidance can provide perspectives that bring comfort and guidance. I'm all for people who are able to provide this help sharing what they know with their fellow humans who refer to themselves as lightly depressed.

    Some people experience a terrible, extremely devastating medical condition called depression. Therapists with years of experience, medical treatment including exceptionally powerful psychoactive drugs, and even electroshock therapy are not always effective at even providing enough hope to save some sufferers from suicide. People who don't really know what they're doing have no business being armchair doctors.

    Look, if you're handy with a screwdriver, even a 99 cent one, I'd be happy to have you help me put a new light bulb in my car. But no way am I going to let someone without a shop and proper training try to rebuild my car's entire transmission. And the human spirit/body/mind/emotion interaction is far more complex than a gearbox!

    Tiffany, your initial post seems to be about the first, everyday use of the term depression as referring to a mild, temporary, readily reversible emotional slump. And your most recent post seems to me - I'm sorry if I'm overreaching here, but I don't see how to read it otherwise - as a glib discounting of very serious, very intense, potentially deadly, hideous suffering that some people suffer in ways that no pep talk can touch.

    If you do see the serious distinction, cool. If not, I really deeply hope that glib Internet Marketers won't use killer sales techniques to sell non-helpful products that could keep someone with a life-threatening disease from getting appropriate treatment.

    Regards,
    Allen
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    Success only requires four words. http://www.warriorforum.com/blogs/ad...our-words.html

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    • Profile picture of the author TiffanyLambert
      Originally Posted by Adaptive View Post

      Tiffany, your initial post seems to be about the first, everyday use of the term depression as referring to a mild, temporary, readily reversible emotional slump. And your most recent post seems to me - I'm sorry if I'm overreaching here, but I don't see how to read it otherwise - as a glib discounting of very serious, very intense, potentially deadly, hideous suffering that some people suffer in ways that no pep talk can touch.

      Regards,
      Allen
      Allen, in my last post I do believe I said I would never dispense medical advice and would advise people that if it was overwhelming depression (suicide, etc), to seek the help of a doctor. Nothing glib about it.

      I know the difference and know people who suffer. And yes, my first post was in regards to the sadness/depression people feel during this economic slump. My second post was in response to someone worried about us advising suicidal people, which I said I agree with - wouldn't do.

      I think I know how to research and write well enough to convey the message to a reader that there's a difference between sadness over something that happens like relationship issues or loss of job and depression that plagues someone regardless of what life hands them.
      Tiff
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      • Profile picture of the author ElaineBaker
        Originally Posted by TiffanyDow View Post

        Allen, in my last post I do believe I said I would never dispense medical advice and would advise people that if it was overwhelming depression (suicide, etc), to seek the help of a doctor. Nothing glib about it.

        I know the difference and know people who suffer. And yes, my first post was in regards to the sadness/depression people feel during this economic slump. My second post was in response to someone worried about us advising suicidal people, which I said I agree with - wouldn't do.

        I think I know how to research and write well enough to convey the message to a reader that there's a difference between sadness over something that happens like relationship issues or loss of job and depression that plagues someone regardless of what life hands them.
        Tiff

        HI Tiffany

        Anyone who knows you will know exactly where you are coming from and anybody who doesn't should get to know you.

        Nobody in their right mind would actually advise on real depression and we know that's now what you're aiming at.

        Great info keep up the good work
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  • Profile picture of the author LordXenu
    Targeting new demographics that your products haven't been marketed to already is like playing 6 degrees of separation. This is almost always the game I have rolling about in my head when I'm looking at media buys.
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  • Profile picture of the author johnpetrov
    You don't have to create your own product in this niche.
    I think it's better to promote stress related products as an affiliate - if you are not an expert.
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  • Profile picture of the author alvinhuang
    Thanks for the heads up Tiffany. Had a clickbank product in the depression/anxiety niche but didn't promote it much though we had it all setup and OTOs and all that.

    Guess it's time to re-visit promotion for it. =)

    Alvin Huang
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    Happy Cool Hand Luke?

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  • Profile picture of the author syrminisite
    Banned
    [DELETED]
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    • Profile picture of the author mimisido
      Thank you Tiffany, I was looking for a new angle for my blogs and your's is a great suggestion. I hope for all of us that this trend will not last so long, and that women everywhere will find a way to get out of their depression.
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  • Profile picture of the author mediamogul
    Thanks Tiffany! I just started following your posts and you provide great ideas 100% of the time!
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  • Profile picture of the author Adaptive
    Thanks for the response, Tiffany, I really appreciate the clarification. Looks like your prospects are in good hands.

    Regards,
    Allen
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    Success only requires four words. http://www.warriorforum.com/blogs/ad...our-words.html

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  • Profile picture of the author tylerjaysen
    yeah that is a good topic of discussion....not only for women but for men too. Depression can kill. I have had a personal friend of mine take his life because of depression and sometimes the people around them are the last to know anything is wrong.

    Very sad indeed!
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  • Profile picture of the author Adaptive
    anybody who doesn't should get to know you.
    Elaine, that's why I asked where she was coming from. It looks like your reply, my reply and hers crossed paths in the forum.

    Regards,
    Allen
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    Success only requires four words. http://www.warriorforum.com/blogs/ad...our-words.html

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    • Profile picture of the author ElaineBaker
      Originally Posted by Adaptive View Post

      Elaine, that's why I asked where she was coming from. It looks like your reply, my reply and hers crossed paths in the forum.

      Regards,
      Allen
      Hi Allen
      yeah looks like that's what's happened we've crossed paths, don't mean to offend anyone but Tiffany is a really nice person and very very helpful - she has helped me enormously and has always been there to answer any questions I've had.

      No hard feelings

      All the best
      Elaine
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