Marketing to the video gamers niche
A lesson I learned in life is to ask questions to those who are knowledgable as often, you yourself can simply miss the obvious or most beneficial solution.
Some of you may already know investors throw some money at me earlier this year to build a mobile phone app for Video Gamers: Wewana
lay. It helps connect gamers and help them schedule gaming sessions amongst other things. Really simply but cool...
We will be releasing a pretty good beta update tonight so I am finally in a position to market it... I even have a decent four figures budget to use for marketing, but we would like to keep acquisition costs as low as possible (colleagues in other fields have an average of 0.06c per user cost which we hope to match).
In all honesty, I'm a bit lost at where to start. I would love to try some Gaming related lists but have no idea where to start finding them. Lists swaps have none of them (they are all IM related) - and i've looked through the JV section here with no joy.
I'm sure with plenty of people in the video gaming niche there must be tons if useful ways to market to them, but I need specifics like these lists here are great etc...
What I have already done:
My issue is that although I seem to have done something, what I have done thus far has not worked. Maybe you guys can help me refine my marketing so that it finally starts converting. (The home page mentioned above is being A/B tested so you all may see slightly different versions)
We need 10,000 new users by mid Jan...
Let the ideas begin!
Some of you may already know investors throw some money at me earlier this year to build a mobile phone app for Video Gamers: Wewana
lay. It helps connect gamers and help them schedule gaming sessions amongst other things. Really simply but cool...We will be releasing a pretty good beta update tonight so I am finally in a position to market it... I even have a decent four figures budget to use for marketing, but we would like to keep acquisition costs as low as possible (colleagues in other fields have an average of 0.06c per user cost which we hope to match).
In all honesty, I'm a bit lost at where to start. I would love to try some Gaming related lists but have no idea where to start finding them. Lists swaps have none of them (they are all IM related) - and i've looked through the JV section here with no joy.
I'm sure with plenty of people in the video gaming niche there must be tons if useful ways to market to them, but I need specifics like these lists here are great etc...
What I have already done:
- Made lists of blogs that review video games apps (We have about 150 on the list, I approached about 50 of the smaller ones and no one replied to us - suggesting our approach may be wrong)
- Made lists of youtubers influential in the gaming arena (not approached any yet)
- Beginnings of a PPC campaign- we have Google reps helping with this and will go live soon.
- Great personal contacts with gaming journalists - however we only get one shot at publicity with them, and therefore need a few more weeks before we get there...
My issue is that although I seem to have done something, what I have done thus far has not worked. Maybe you guys can help me refine my marketing so that it finally starts converting. (The home page mentioned above is being A/B tested so you all may see slightly different versions)
We need 10,000 new users by mid Jan...
Let the ideas begin!
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