Is $40 To Release A Free WSO A Good Investment For Building A List?

11 years ago

A free WSO will build you a list of mostly people who are seeking free information. Is that the type of list you want to build?

I rarely ever optin to free offers anymore because if someone is giving it away for free I feel that information is not valuable and not worth my time.

As for whether or not it is worth it, it depends what you do with that list. The amount of optins you get will also vary greatly depending on the actual freebie you are offering so someone else's results aren't really a guarantee of anything.

You can most definitely build a list giving away a free WSO or selling a cheap WSO, personally I would prefer he second so you at least get rid of some of the time wasters.As for how often you bump, with any WSO you should continue bumping it until it is making you no more money or no more leads.

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Julius Minor

11 years ago

Originally Posted by WillR

A free WSO will build you a list of mostly people who are seeking free information. Is that the type of list you want to build?

I rarely ever optin to free offers anymore because if someone is giving it away for free I feel that information is not valuable and not worth my time.

As for whether or not it is worth it, it depends what you do with that list. The amount of optins you get will also vary greatly depending on the actual freebie you are offering so someone else's results aren't really a guarantee of anything.

You can most definitely build a list giving away a free WSO or selling a cheap WSO, personally I would prefer he second so you at least get rid of some of the time wasters.As for how often you bump, with any WSO you should continue bumping it until it is making you no more money or no more leads.

Wow good point.. I guess that's what makes the term "buyers list" important.. thanks

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Ettienne

11 years ago

Originally Posted by WillR

A free WSO will build you a list of mostly people who are seeking free information. Is that the type of list you want to build?

I rarely ever optin to free offers anymore because if someone is giving it away for free I feel that information is not valuable and not worth my time.

Neither do I. If it's free, I see it as having little value (even thought that's not always true). You don't want freebie seekers on your list, unless you're happy with numbers instead of dollars.

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zaccks

11 years ago

Originally Posted by WillR

A free WSO will build you a list of mostly people who are seeking free information. Is that the type of list you want to build?

I rarely ever optin to free offers anymore because if someone is giving it away for free I feel that information is not valuable and not worth my time.

As for whether or not it is worth it, it depends what you do with that list. The amount of optins you get will also vary greatly depending on the actual freebie you are offering so someone else's results aren't really a guarantee of anything.

You can most definitely build a list giving away a free WSO or selling a cheap WSO, personally I would prefer he second so you at least get rid of some of the time wasters.As for how often you bump, with any WSO you should continue bumping it until it is making you no more money or no more leads.

I absolutely agree with your valuable post. i was thinking of launching free wso's in the next 2 weeks. and I thought it would be a very responsive list to wso's i am promoting through warriorplus. Your post really opened my eyes.

i'll have to think 10 more times again before launching free wso, or i should at least launch one to see how things are going. Thanks

Thanks

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FirstSocialApps

11 years ago

I think if you go with a paid, low cost WSO that has a 100% affiliate payout you will get 2 benefits. First off you will get a list of verified buyers. Second off you will attract some affiliates that will get you better results. Personally I see a free WSO getting a couple dozen opt in (perhaps 50) all from people unlikely to buy later.

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Julius Minor

11 years ago

Originally Posted by FirstSocialApps

I think if you go with a paid, low cost WSO that has a 100% affiliate payout you will get 2 benefits. First off you will get a list of verified buyers. Second off you will attract some affiliates that will get you better results. Personally I see a free WSO getting a couple dozen opt in (perhaps 50) all from people unlikely to buy later.

I like the idea.. does that violate paypal in any way? Maybe I misunderstood something I read a while back that paypal had a problem with %100 comissions.

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sovereignn

11 years ago

Originally Posted by Julius Minor

I like the idea.. does that violate paypal in any way? Maybe I misunderstood something I read a while back that paypal had a problem with %100 comissions.

Nope.

Set a low price point like $5-$7 and just set it to 100% commission

You'll also get more opt ins this way.

Free WSOs don't convert as well as a lot of people think they do. The traffic just isn't really there

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Julius Minor

11 years ago

Originally Posted by sovereignn

Nope.

Set a low price point like $5-$7 and just set it to 100% commission

You'll also get more opt ins this way.

Free WSOs don't convert as well as a lot of people think they do. The traffic just isn't really there

Oh ok.. I was not sure.. Thanks

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thefsboking

11 years ago

I am near finished with a product I had written for a free giveaway but began feeling I would be cheating myself. After some research I found more posts online stating what WillR and the others are saying about giveaways. it is better to build a small list of buyers than a big list of freebie seekers.

Guys what is the most affordable and effective means to offer a product to affiliates for 100% commission? DigiResults??

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Julius Minor

11 years ago

Originally Posted by thefsboking

I am near finished with a product I had written for a free giveaway but began feeling I would be cheating myself. After some research I found more posts online stating what WillR and the others are saying about giveaways. it is better to build a small list of buyers than a big list of freebie seekers.

Guys what is the most affordable and effective means to offer a product to affiliates for 100% commission? DigiResults??

I have a product on digiresults but it's outside the IM niche so it's doing good on there..

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williamrs

11 years ago

Originally Posted by thefsboking

I am near finished with a product I had written for a free giveaway but began feeling I would be cheating myself. After some research I found more posts online stating what WillR and the others are saying about giveaways. it is better to build a small list of buyers than a big list of freebie seekers.

Guys what is the most affordable and effective means to offer a product to affiliates for 100% commission? DigiResults??

DigiResults, JVZoo, Warrior Plus, etc... Take a look on the main solutions for selling WSOs and see which one is the best for you.

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thefsboking

11 years ago

Originally Posted by sovereignn

Nope.

Set a low price point like $5-$7 and just set it to 100% commission

You'll also get more opt ins this way.

Free WSOs don't convert as well as a lot of people think they do. The traffic just isn't really there

What is a recommended platform to find affiliates to offer the 100% commission?

Thanks

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williamrs

11 years ago

Originally Posted by FirstSocialApps

I think if you go with a paid, low cost WSO that has a 100% affiliate payout you will get 2 benefits. First off you will get a list of verified buyers. Second off you will attract some affiliates that will get you better results. Personally I see a free WSO getting a couple dozen opt in (perhaps 50) all from people unlikely to buy later.

I have tried to use free WSOs in the past, but I agree with the post above. Based on my experience, a cheap WSO that delivers good information and offers 100% commissions will generate a better list.

W

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geraldspins

11 years ago

Originally Posted by williamrs

I have tried to use free WSOs in the past, but I agree with the post above. Based on my experience, a cheap WSO that delivers good information and offers 100% commissions will generate a better list.

W

I don't have much experience on the selling side of WSOs but as a buyer, I'd rather buy cheap WSOs than bother looking at free ones. I think it's a psychological thing

$5-$7's a good price as mentioned earlier!

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Julius Minor

11 years ago

Originally Posted by geraldspins

I don't have much experience on the selling side of WSOs but as a buyer, I'd rather buy cheap WSOs than bother looking at free ones. I think it's a psychological thing

$5-$7's a good price as mentioned earlier!

I have products in the "marriage" niche.. but this will be my first WSO (when I'm done with it).. I was going to offer it free to build a list but due to all of these great suggestions I will sell low with high commissions... Thank you all

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tumbi

11 years ago

Originally Posted by Julius Minor

I have products in the "marriage" niche.. but this will be my first WSO (when I'm done with it).. I was going to offer it free to build a list but due to all of these great suggestions I will sell low with high commissions... Thank you all

Hi Julius,

I have been buying wsos for last 1 and a half year, i have never opted in for free wsos,

I think you are on the right path of selling it on high commissions as you will get a buyer's list plus biggest advantage of all, would be that you will be building relationships with your affiliates, it would be easier to do jv or recruit affiliates for your next product.

Let us know when your wso is ready i would love to do an honest review.

Thanks

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Julius Minor

11 years ago

Originally Posted by tumbi

Hi Julius,

I have been buying wsos for last 1 and a half year, i have never opted in for free wsos,

I think you are on the right path of selling it on high commissions as you will get a buyer's list plus biggest advantage of all, would be that you will be building relationships with your affiliates, it would be easier to do jv or recruit affiliates for your next product.

Let us know when your wso is ready i would love to do an honest review.

Thanks

I'm not done with it yet.. I'll friend you so I can send you a copy when I'm done.. Thanks

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tumbi 11 years ago

Originally Posted by Julius Minor

I'm not done with it yet.. I'll friend you so I can send you a copy when I'm done.. Thanks

Thankyou Julius

Good luck with completing your wso...

Looking forward to reading it.
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mrswagset

11 years ago

Originally Posted by FirstSocialApps

I think if you go with a paid, low cost WSO that has a 100% affiliate payout you will get 2 benefits. First off you will get a list of verified buyers. Second off you will attract some affiliates that will get you better results. Personally I see a free WSO getting a couple dozen opt in (perhaps 50) all from people unlikely to buy later.

SLICK! Lol I LOVE IT!

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Kathy Bell

11 years ago

Originally Posted by FirstSocialApps

I think if you go with a paid, low cost WSO that has a 100% affiliate payout you will get 2 benefits. First off you will get a list of verified buyers. Second off you will attract some affiliates that will get you better results. Personally I see a free WSO getting a couple dozen opt in (perhaps 50) all from people unlikely to buy later.

I agree with this post. You definitely want to build a buyer's list if at all possible. And the more affiliates you can attract, the better you'll do now, and later down the road should you create another WSO.

Thanks
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ochaim

11 years ago

I like Yukon's idea of a big picture by offering a free WSO.

The big picture being this isn't going to be your only WSO, I presume.

All the responses so far have assumed the OP is going to only have this one list built from this one free WSO or free WSO's only, forever.

Unless you've already developed relationships with affiliates and have them on board, how would you expect to convince them to promote your WSO? I'm assuming they would need to see conversion, stats in warriorplus that show potential, some evidence it would be worth promoting to their lists.

For a first time WSO creator, it makes more sense to build ANY list at the beginning (especially with a free WSO), then for the subsequent WSO's you already have your own list to promote to. On your paid WSO launch day, hopefully you get some conversions on the warriorplus stats and catch the attention of some affiliates, they see the conversions, 100% commissions, and you have affiliates jump on board.

Again, I have no experience so far, but I have a few WSO's developed and I'm fleshing out the plans for them and it's looking like how I outlined above.

I'm totally open to being shot down, given a reality check on how well free wso's do, how well first time WSO's do, etc.. so fire away!

Either way, good luck to you, Julius. And thank you for starting this thread!

Owen.

Thanks
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Brains Gone Wild

11 years ago

Originally Posted by ochaim

I like Yukon's idea of a big picture by offering a free WSO.

The big picture being this isn't going to be your only WSO, I presume.

All the responses so far have assumed the OP is going to only have this one list built from this one free WSO or free WSO's only, forever.

Unless you've already developed relationships with affiliates and have them on board, how would you expect to convince them to promote your WSO? I'm assuming they would need to see conversion, stats in warriorplus that show potential, some evidence it would be worth promoting to their lists.

For a first time WSO creator, it makes more sense to build ANY list at the beginning (especially with a free WSO), then for the subsequent WSO's you already have your own list to promote to. On your paid WSO launch day, hopefully you get some conversions on the warriorplus stats and catch the attention of some affiliates, they see the conversions, 100% commissions, and you have affiliates jump on board.

Again, I have no experience so far, but I have a few WSO's developed and I'm fleshing out the plans for them and it's looking like how I outlined above.

I'm totally open to being shot down, given a reality check on how well free wso's do, how well first time WSO's do, etc.. so fire away!

Either way, good luck to you, Julius. And thank you for starting this thread!

Owen.

Well, gathering JV partners and affiliates is an entirely separate part of the process & could easily consume a thread of its own, as there are a million and 1 opinions on ways to do this. However, with a paid WSO (whether it be $1, $5, etc) with a 100% FE payout to affiliates, you'll have a handful of JV's/affiliates find you, even if you put forth zero effort into recruiting them in prelaunch. My first WSO was a freebie to test the list building potential and get my Warrior feet wet. As I mentioned, it was my first (and last) free WSO, as the results were far from impressive. With a paid WSO following this model, you'll make no FE $ -but- you'll make some JV contacts, you can make a couple bucks with OTO's -and- build a great list..... a buyer list, not a "gimme" list.

Just my two cents and experience with free WSO's.

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Julius Minor

11 years ago

Originally Posted by Brains Gone Wild

Well, gathering JV partners and affiliates is an entirely separate part of the process & could easily consume a thread of its own, as there are a million and 1 opinions on ways to do this. However, with a paid WSO (whether it be $1, $5, etc) with a 100% FE payout to affiliates, you'll have a handful of JV's/affiliates find you, even if you put forth zero effort into recruiting them in prelaunch. My first WSO was a freebie to test the list building potential and get my Warrior feet wet. As I mentioned, it was my first (and last) free WSO, as the results were far from impressive. With a paid WSO following this model, you'll make no FE $ -but- you'll make some JV contacts, you can make a couple bucks with OTO's -and- build a great list..... a buyer list, not a "gimme" list.

Just my two cents and experience with free WSO's.

I guess that makes sense.. if it's %100 payout they will find you.. good point!

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Brains Gone Wild

11 years ago

Originally Posted by Julius Minor

I guess that makes sense.. if it's %100 payout they will find you.. good point!

Julius, with a decent product and high payout, you should get at least 10-20 JV's via Warrior Plus. Of course, you'll have even greater success by recruiting JV's prior to launch.

Either way, best of luck!

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Julius Minor

11 years ago

Originally Posted by Brains Gone Wild

Julius, with a decent product and high payout, you should get at least 10-20 JV's via Warrior Plus. Of course, you'll have even greater success by recruiting JV's prior to launch.

Either way, best of luck!

Thanks.. I'm in the process of finishing up the videos now.. I also purchased a WSO graphics pack which is pretty nice..

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Julius Minor

11 years ago

Originally Posted by ochaim

I like Yukon's idea of a big picture by offering a free WSO.

The big picture being this isn't going to be your only WSO, I presume.

All the responses so far have assumed the OP is going to only have this one list built from this one free WSO or free WSO's only, forever.

Unless you've already developed relationships with affiliates and have them on board, how would you expect to convince them to promote your WSO? I'm assuming they would need to see conversion, stats in warriorplus that show potential, some evidence it would be worth promoting to their lists.

For a first time WSO creator, it makes more sense to build ANY list at the beginning (especially with a free WSO), then for the subsequent WSO's you already have your own list to promote to. On your paid WSO launch day, hopefully you get some conversions on the warriorplus stats and catch the attention of some affiliates, they see the conversions, 100% commissions, and you have affiliates jump on board.

Again, I have no experience so far, but I have a few WSO's developed and I'm fleshing out the plans for them and it's looking like how I outlined above.

I'm totally open to being shot down, given a reality check on how well free wso's do, how well first time WSO's do, etc.. so fire away!

Either way, good luck to you, Julius. And thank you for starting this thread!

Owen.

Thanks.. If you have a few WSO's developed why not sell them for $1? at least you will get "real" email addresses..

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ochaim

11 years ago

Originally Posted by Julius Minor

Thanks.. If you have a few WSO's developed why not sell them for $1? at least you will get "real" email addresses..

Yah, I'm seeing that being a better strategy now.

According to Brains Gone Wild, some affiliates may still find your offer even if it is your first WSO. My whole strategy was to build momentum with subsequent WSO's starting with a list built from a free WSO.

But it seems like it may work even without the free WSO. The more important aspect being, keep on producing good WSO's.

I may just go with $5 to make it worthwhile for affiliates from the get go and just see what happens.

Thanks
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Julius Minor

11 years ago

Originally Posted by ochaim

Yah, I'm seeing that being a better strategy now.

According to Brains Gone Wild, some affiliates may still find your offer even if it is your first WSO. My whole strategy was to build momentum with subsequent WSO's starting with a list built from a free WSO.

But it seems like it may work even without the free WSO. The more important aspect being, keep on producing good WSO's.

I may just go with $5 to make it worthwhile for affiliates from the get go and just see what happens.

I agree with you on that one.. with a $5 price point and %100 commissions for affiliates, I think they will do well..

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yukon Banned 11 years ago

Originally Posted by Julius Minor

Thanks.. If you have a few WSO's developed why not sell them for $1? at least you will get "real" email addresses..

Target non-IM traffic & fake emails aren't as big of a problem.

I'm in the hobby/small-business niche & most emails on my list are active.
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- Julius Minor 11 years ago
  
  Originally Posted by yukon
  
  Target non-IM traffic & fake emails aren't as big of a problem.
  
  I'm in the hobby/small-business niche & most emails on my list are active.
  
  Oh yea.. that's a whole different ball-game :rolleyes:
  
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Gengis

11 years ago

I've never done a free one and probably wouldn't based on what people have told me.. If they opt in to your list free alot of times it's a waste of time cuz these are "Free Digital Product Seekers" and these guys usually don't pay.

Good luck on your first wso whenever you do create one..

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TomYevsikov

11 years ago

Hey julius, how are you mate?

Based on my experience, doing a free WSO is good.

It's much better than solo ads for me.

I don't care what others say, they are targeted.

They are great and they are extremely responsive.

Yeah, you get a couple of "fake" emails but that's just the way it is.
Here's an example -

I was messing around with my offer trying to find more ways to
generate traffic.

While browsing on the warrior forum I came accross a very "hot" thread
about why someone should post a paid wso instead of a free one.

I clicked it and I was shocked.

the guy was pitching about $1 or $5 for a wso and make a small list of buyers
that you can sell over and over again..

one of the commenters there has tried to explain that it's not about the buyers, it's about the relationship.

that you should have a list of both but giving up on a list of "freebie seekers" is
too much of a loss.

Logically, more people will opt-in to your free offer instead of sending you money.

so, you will get a bigger list and if you will provide value and tell them stories...
you will make money and turn them into your beloved buyers.

These are people, don't give up on them, help them and make money.

To OUR Success,
Tom Yevsikov

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Julius Minor

11 years ago

Originally Posted by TomYevsikov

Hey julius, how are you mate?

Based on my experience, doing a free WSO is good.

It's much better than solo ads for me.

I don't care what others say, they are targeted.

They are great and they are extremely responsive.

Yeah, you get a couple of "fake" emails but that's just the way it is.
Here's an example -

I was messing around with my offer trying to find more ways to
generate traffic.

While browsing on the warrior forum I came accross a very "hot" thread
about why someone should post a paid wso instead of a free one.

I clicked it and I was shocked.

the guy was pitching about $1 or $5 for a wso and make a small list of buyers
that you can sell over and over again..

one of the commenters there has tried to explain that it's not about the buyers, it's about the relationship.

that you should have a list of both but giving up on a list of "freebie seekers" is
too much of a loss.

Logically, more people will opt-in to your free offer instead of sending you money.

so, you will get a bigger list and if you will provide value and tell them stories...
you will make money and turn them into your beloved buyers.

These are people, don't give up on them, help them and make money.

To OUR Success,
Tom Yevsikov

Hey Tom.. how have you been? Have not seen you on M.trigger FB page in a while.. It's funny how I ended up on your list from a Free WSO.. I think it was "emergency cash system" or something like that... Did your list from your free wso's become profitable at some point?

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JDIZM

11 years ago

I think sovereignn was spot on with his price point. It's about the cost of a cup of coffee for most people and you help weed out the time wasters from the buyers.

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Greg guitar

11 years ago

Originally Posted by JDIZM

I think sovereignn was spot on with his price point. It's about the cost of a cup of coffee for most people and you help weed out the time wasters from the buyers.

Man, I thought Seattle had expensive coffee, but maybe the reason we're seen as the coffee mecca has something to do with the fact that you can buy 3-4 cups here for the price of 1 everywhere else, judging by the number of $5 WSOs I see advertised as being "the price of a cup of coffee".

Interesting...maybe I'll move.

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Captain Kent

11 years ago

heh you will get a lot of freebie but if you have value you can still attract some good customers

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Julius Minor

11 years ago

Thanks guys... It sounds like it boils down to getting a smaller but immediate profitable "buyers list" v.s Getting a bigger freebie list that you have to provide some free value to and convert them into buyers...

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M Thompson

11 years ago

Forget free wso's (and Ad Swaps,) You can still build a free list it's just that doing it via a WSO won't get you a very high quality list.

Set up a landing page and then drive traffic to it from elsewhere.

Make sure you have a good quality AR sequence and don't try to sell anything until you have built a relationship with the subscribers

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Julius Minor

11 years ago

Originally Posted by M Thompson

Forget free wso's (and Ad Swaps,) You can still build a free list it's just that doing it via a WSO won't get you a very high quality list.

Set up a landing page and then drive traffic to it from elsewhere.

Make sure you have a good quality AR sequence and don't try to sell anything until you have built a relationship with the subscribers

I've never tried ad swaps before but I here a lot about them..

Thanks
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Daniel Evans

11 years ago

To sound like a poet:

I suggest you invest and test.

A free WSO is easily switched to a paid one.

You'd bump it continuously for as long as you are pulling in a return which allows you to profit and reinvest.

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Julius Minor

11 years ago

Originally Posted by Daniel Evans

To sound like a poet:

I suggest you invest and test.

A free WSO is easily switched to a paid one.

You'd bump it continuously for as long as you are pulling in a return which allows you to profit and reinvest.

have you had good results doing this?

Thanks
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Daniel Evans

11 years ago

Originally Posted by Julius Minor

have you had good results doing this?

Yes, but you'd need to test for yourself and take the $40 as suggested since your own experience will be defined upon the attractiveness of your own product, subsequent products and how you go about promoting them all.

The best thing you can do to arrange an adswap with someone who is offering a product in the very same niche as yourself and build a relationship with that person - not just those people on your list.

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Julius Minor

11 years ago

Originally Posted by Daniel Evans

Yes, but you'd need to test for yourself and take the $40 as suggested since your own experience will be defined upon the attractiveness of your own product, subsequent products and how you go about promoting them all.

The best thing you can do to arrange an adswap with someone who is offering a product in the very same niche as yourself and build a relationship with that person - not just those people on your list.

I just have to finish the wso and then go from there.. I wouldn't dare approach anyone with the list I have now...lol but thanks..

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khaiez

11 years ago

nice topic right here.
I think, a year ago,it is one of the best way to get a nice interested folks in that list.
now,it is not so effective anymore.

Nowadays, people tend to get immune with such freebies.

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TomYevsikov

11 years ago

The list became profitable once I started to build a relationship with them, took me long enough to understand this but t yes, it has.

Free wsos are just another traffic source, its up to you to monetize that traffic.

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TomYevsikov

11 years ago

Yes I havent been there in a while.

I actually joined alexs coaching and been focusing on running my business much more.

Gotta tell you though, once I started focusing on my business instead of sitting on facebook all day things have been working out just fine for me

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Julius Minor

11 years ago

Originally Posted by TomYevsikov

Yes I havent been there in a while.

I actually joined alexs coaching and been focusing on running my business much more.

Gotta tell you though, once I started focusing on my business instead of sitting on facebook all day things have been working out just fine for me

WOW man that's good! I'm getting there..

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aizaku

11 years ago

great thread! it seems that the majority here says free wsos are something of a waste of time. Im currently giving away a free wso (6 day video course and digi report) My method, I used to create profitable websites in other niches.

I have yet to sell anything to them but now im a bit worried. i cant wait to see the results.

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Julius Minor

11 years ago

Originally Posted by aizaku

great thread! it seems that the majority here says free wsos are something of a waste of time. Im currently giving away a free wso (6 day video course and digi report) My method, I used to create profitable websites in other niches.

I have yet to sell anything to them but now im a bit worried. i cant wait to see the results.

Are you getting optins?

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Stuart Walker

11 years ago

Don't write off free WSOs altogether you can easily get over 100 subscribers per post / bump if your freebie is good which is decent for $40. Whether you can build a relationship with them and turn them into buyers is up to you. You'll not know until you test it.

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seobro

11 years ago

I would prefer to sell the WSO for a dollar so that you weed out the freebie hunters and you will still get a lot of people to sign up. Also, be careful as to what you give your users. They will use this WSO to judge you. For example, it would greatly hurt you if your WSO is poor. Try to over deliver and then do an upsell on the dollar WSO to one costing $9.95 as this is an easy win. Most people that are happy with your WSO will probably want the second part so you should have excellent conversion. I see a bright future for you.

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Julius Minor

11 years ago

Originally Posted by seobro

I would prefer to sell the WSO for a dollar so that you weed out the freebie hunters and you will still get a lot of people to sign up. Also, be careful as to what you give your users. They will use this WSO to judge you. For example, it would greatly hurt you if your WSO is poor. Try to over deliver and then do an upsell on the dollar WSO to one costing $9.95 as this is an easy win. Most people that are happy with your WSO will probably want the second part so you should have excellent conversion. I see a bright future for you.

Great point.. I was not thinking about an upsell price.. Even "not" so cheap WSO's has those huge upsells in the back-end.. thanks

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Edwin Torres

11 years ago

I've run 2 FREE WSOs and both times I ran them I got a minimum of at least 120 subscribers.

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Julius Minor

11 years ago

Originally Posted by Edwin Torres

I've run 2 FREE WSOs and both times I ran them I got a minimum of at least 120 subscribers.

Hey Mr. "Income Jacker".. great software! I need to add you as a contact for some ideas that I have.. Anyways.. did you convert some of them in to buyers? The reason I ask is from most of the comments, $80 would seem a lot for 240 "freebie" seekers.. Thanks for your input..

Edit: I just noticed you said "minimum" my bad..

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Edwin Torres

11 years ago

Originally Posted by Julius Minor

Hey Mr. "Income Jacker".. great software! I need to add you as a contact for some ideas that I have.. Anyways.. did you convert some of them in to buyers? The reason I ask is from most of the comments, $80 would seem a lot for 240 "freebie" seekers.. Thanks for your input..

Edit: I just noticed you said "minimum" my bad..

LOL Mr. Income Jacker. I like the sound of that

Anyways....you can convert almost ANYONE into a buyer. It all depends on the relationship you have with your list, etc.

And yeah I converted some of them to buyers

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Julius Minor

11 years ago

Originally Posted by Edwin Torres

LOL Mr. Income Jacker. I like the sound of that

Anyways....you can convert almost ANYONE into a buyer. It all depends on the relationship you have with your list, etc.

And yeah I converted some of them to buyers

lol.. good job man!!

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Tyler S

11 years ago

Free Wsos will build your list, but the quality won't necessarily be there.

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Hani D

11 years ago

Create a cheap WSO $1 - $5 and offer 100% and create one upsell and one downsell so you will build a buyer list and you can make some money on the back end (upsell - downsell).

Thanks.
Profit Wizard.

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Julius Minor

11 years ago

Originally Posted by Profit Wizard

Create a cheap WSO $1 - $5 and offer 100% and create one upsell and one downsell so you will build a buyer list and you can make some money on the back end (upsell - downsell).

Thanks.
Profit Wizard.

The majority of comments recommend this approach, it makes the most sense to me.. value for the buyer, %100 for affiliates, I'll get mine from the back-end and/or from the "buyers" list.. everybody wins

Thanks Everyone!!

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KevinDahlberg

11 years ago

So we have a few saying it works... Based on how you market to your list (which me makes sense) while other say it doesn't.

Are there others who have had success with a free WSO?

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Shining JS

11 years ago

I don't think that it is a good idea,since you don't know the purchase power of the people in your list.To minimize that situation you have to test and test again.I also recommend you building a Buyer lists

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Julius Minor

11 years ago

Originally Posted by Shining JS

I don't think that it is a good idea,since you don't know the purchase power of the people in your list.To minimize that situation you have to test and test again.I also recommend you building a Buyer lists

Thanks.. Either way it's going to cost $40+.. so might as well make it "worth it"

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Shining JS

11 years ago

Originally Posted by Julius Minor

Thanks.. Either way it's going to cost $40+.. so might as well make it "worth it"

ha ha,yes.You can utilize it and make it as valuable as you can.

Just treat the subscribers as the VIP and I think they will like you and buy from your affiliate link or your own products.I hope you'll have a great success on building lists.

btw,Merry Christmas

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Julius Minor

11 years ago

Originally Posted by Shining JS

ha ha,yes.You can utilize it and make it as valuable as you can.

Just treat the subscribers as the VIP and I think they will like you and buy from your affiliate link or your own products.I hope you'll have a great success on building lists.

btw,Merry Christmas

Thanks!... And Happy Holidays To You

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yukon

Banned 11 years ago

I always laugh when I see people suggesting that free content isn't worthwhile, funny stuff.

When you giveaway something useful, those people will usually share with their friends, niche forums, etc..., even If the original freebie seeker doesn't buy they are generating potential buyers each time they share your free product.

Look at the big picture.

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Julius Minor

11 years ago

Originally Posted by yukon

I always laugh when I see people suggesting that free content isn't worthwhile, funny stuff.

When you giveaway something useful, those people will usually share with their friends, niche forums, etc..., even If the original freebie seeker doesn't buy they are generating potential buyers each time they share your free product.

Look at the big picture.

So if your going to pay $40+ "either way"... you would give it away free?

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yukon

Banned 11 years ago

Originally Posted by Julius Minor

So if your going to pay $40+ "either way"... you would give it away free?

Why not have two versions in the same WSO, then you cover all your bases.

Make the paid version have a little more info. than the free version. All you would have to do is take your existing product & remove part of the content, then use that as the free version. Add links/info. inside the free version that shows you have a premium version of the same product (ex: Thanks for downloading the preview of x-product, we also have a premium version here).

Win-Win.

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mrswagset

11 years ago

Originally Posted by yukon

Why not have two versions in the same WSO, then you cover all your bases.

Make the paid version have a little more info. than the free version. All you would have to do is take your existing product & remove part of the content, then use that as the free version. Add links/info. inside the free version that shows you have a premium version of the same product (ex: Thanks for downloading the preview of x-product, we also have a premium version here).

Win-Win.

OMG GENIUS!!! lol Thats a very good idea!

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Julius Minor

11 years ago

Originally Posted by yukon

Why not have two versions in the same WSO, then you cover all your bases.

Make the paid version have a little more info. than the free version. All you would have to do is take your existing product & remove part of the content, then use that as the free version. Add links/info. inside the free version that shows you have a premium version of the same product (ex: Thanks for downloading the preview of x-product, we also have a premium version here).

Win-Win.

Thanks.. Great idea..

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TomYevsikov

11 years ago

Originally Posted by yukon

I always laugh when I see people suggesting that free content isn't worthwhile, funny stuff.

When you giveaway something useful, those people will usually share with their friends, niche forums, etc..., even If the original freebie seeker doesn't buy they are generating potential buyers each time they share your free product.

Look at the big picture.

Those "freebie seekers" are easier to generate and if you will do proper email marketing then you will get buyers.

If you depend only on buyers as your list you are losing too much money, seriously.

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RyanLima

11 years ago

Run a free WSO and make sure you have an upsell/ one time offer in place. Segment the buyers from the non buyers into a separate list. Make money sales, build a buyers list and build an affiliate army at the same time.

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DennisM

11 years ago

Hi Julius,

As stated, you want a list a BUYERS (customers). The idea is to run the WSO to break even and build a buyers list at the same time. You've been here on the forum for almost a couple of years now. The question is can you get 8 plus sales at a $7 price point? If so, you just added 8 plus BUYERS to your list for free as it covered your WSO posting fee. Sell more or you might even surprise yourself and pick up an affiliate partner and you could light it up!

I'd rather have a list of buyers that paid a measly $1 dollar than a list of freebie seekers (at least here in the IM niche). At least they pulled out their wallet or took the time to log into their PayPal account for my product.

Good luck!
Dennis

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yukon Banned 11 years ago

Originally Posted by DennisM

Hi Julius,

As stated, you want a list a BUYERS (customers). The idea is to run the WSO to break even and build a buyers list at the same time.

I agree you want buyers (that's the whole point of selling), but If you limit the product to only buyers eyes, your wasting an opportunity to let freebie seekers spread the free product all over the net, simply sell a premium version inside the free product.

No joke, I have hundreds of free downloads on same niche hobby forums, each averages in the thousands of downloads, been doing this for 6 years & it works for generating more eyes/traffic on my sites.

If 1 person downloads the free version of a product & uploads the product/pdf/zip, etc... to niche forums, I guarantee you'll have a lot more traffic than the 1 guy that downloaded your free product that advertises a paid product. Now scale that up to 100 - 1,000 Warrior forum members spreading the free product all over the net. People have a fascination with sharing downloads with friends/family/peers If they think the product is useful.

There's money in freebie seekers, let the freebie seekers keep spreading your product 24/7/365 all over the net, you'll end up with more buyers than simply focusing on only a paid product.

Where else can you get free advertising all over the net on same niche sites, generated for free with no extra work from the seller? $40 is nothing to get the ball rolling. Let traffic do some of the selling for you with targeted traffic/forums/sites/email/social/etc...
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srolly85

11 years ago

For some people who have been at this a long time they understand that a "buyers list" is someone who has a higher potential to "buy" something because they already have...there's a huge assumption that these people don't also accept freebies...a lot of guys on here are highlighting the fact that whether you have a buyer or someone who wants a freebie it comes down to the relationship that you have with your list.

I will tell you in my experience I enjoy the aspect of giving away a lot of value to my customers(i do it frequently on my site), internet marketers alike...if they see the value in what I am giving them and it's a genuine product it helps establish trust and build a relationship, if you come across as a used car salesmen, then expect used car salesmen results.

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Julius Minor

11 years ago

Thanks everyone.. It's good to hear from both sides of the fence.

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Brains Gone Wild

11 years ago

Here is a snapshot of my first (and last) free WSO...

It was a "Cash in on Kindle" video course that I've sold for on Udemy for a year or so. On the high end, I've charged $97 for it. I decided to post it as a free WSO months ago. I got 143 subscribers. I've had 24 unsubscribe from my list (most unsubscribed before they ever rec'd a single email from me) and I've only sent a handful of emails out since, as I never abuse my subscriber lists. Many of the emails were bogus, the list has a fairly high bounce rate AND I even received a spam complaint from one subscriber when I sent a follow-up email with a freebie bonus. BTW, I've never made a dime on this particular free WSO list. Our company has a fairly large buyer/subscriber list and we've managed to achieve great success with it. My experience with our first free WSO list was pretty underwhelming. As mentioned, charge anything ($1, $2, $5..whatever) and offer 100% comm via W+ or JVZoo but I wouldn't do a freebie WSO - it's not worth it. Best of luck!

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Julius Minor

11 years ago

Originally Posted by Brains Gone Wild

Here is a snapshot of my first (and last) free WSO...

It was a "Cash in on Kindle" video course that I've sold for on Udemy for a year or so. On the high end, I've charged $97 for it. I decided to post it as a free WSO months ago. I got 143 subscribers. I've had 24 unsubscribe from my list (most unsubscribed before they ever rec'd a single email from me) and I've only sent a handful of emails out since, as I never abuse my subscriber lists. Many of the emails were bogus, the list has a fairly high bounce rate AND I even received a spam complaint from one subscriber when I sent a follow-up email with a freebie bonus. BTW, I've never made a dime on this particular free WSO list. Our company has a fairly large buyer/subscriber list and we've managed to achieve great success with it. My experience with our first free WSO list was pretty underwhelming. As mentioned, charge anything ($1, $2, $5..whatever) and offer 100% comm via W+ or JVZoo but I wouldn't do a freebie WSO - it's not worth it. Best of luck!

Hey thanks for providing your stats.. I think someone else commented how they had about the same amount of optins from a free WSO.. I didn't think about the fake email's. I guess if they spend at least a dollar on it they would have to use their real paypal email. Good point..

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justinshaw

11 years ago

I can't say I've ever published a WSO, but I've done similar free/very low cost paid things. The very low cost paid list has always come out as being of much higher quality than the free list.

It doesn't matter if you're getting 100 optins for a free product and 20 for a $1 product. If in the long run your list of 20 is bringing you $1 per optin per month and the freebie ones are bringing you $0.10, you're making twice the amount of money from the $1 list. Not to mention it'll be worth more if you go to sell it in the long run.

I'm definitely on the side of "charge a small amount and get a list of buyers", especially in the IM niche. I had basically the same experience as Brains Gone Wild, with fake emails, optouts before receiving emails, and having emails marked as spam.

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Bill Hugall

11 years ago

The cost could be $100 and it would still be worth it. It is all about what you do with the leads after and how long your funnel and follow-up are. No harm in providing an OTO$$$$.

How many products do you have planned for your list over the next year or are you just going to be an affiliate. Freebies seekers are fine as well they are at a point that they have wasted a ton and feel as though they have been ripped off. Give them good free stuff and info in your follow-up and watch the freebie seekers become buyers. Simple stuff you should be fine.

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Julius Minor

11 years ago

Originally Posted by bilkat19

The cost could be $100 and it would still be worth it. It is all about what you do with the leads after and how long your funnel and follow-up are. No harm in providing an OTO$$$$.

How many products do you have planned for your list over the next year or are you just going to be an affiliate. Freebies seekers are fine as well they are at a point that they have wasted a ton and feel as though they have been ripped off. Give them good free stuff and info in your follow-up and watch the freebie seekers become buyers. Simple stuff you should be fine.

I think the point that some people are making is that it is hard to market to "fake" email addresses..

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Brains Gone Wild

11 years ago

I should have required a double optin for subscribers to get the goods. However, I think the bigger point here is that a buyer is far more valuable than a freebie seeker, regardless of what or when you market. At the end of the day, a buyer list is just that....a buyer list and, of course, far more likely to spend money on offers in the future.

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Is $40 To Release A Free WSO A Good Investment For Building A List?

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