What specific skills do you need to be successful in IM?

32 replies
Like the thread states, what are some skills you surely need to develop to become a success in IM?

I'm saying this because I'm still young and want to develop any skills necessary right now, rather than later!

What I'm working on right now is developing my writing skills.
#skills #specific #successful
  • Profile picture of the author David Micheal
    skill of selling. Master the art of selling.
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  • Profile picture of the author tayuyaa
    I would say traffic generation and copywriting (salesmanship in print).

    In my opinion these two skills can make you rich.

    I know it's somehow vague as an answer but it's true.

    And you of course need alot more skills but start from there!
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  • Profile picture of the author srolly85
    Time Management --> It is very easy to get distracted with the massive amounts of volume and information that is available at your fingertips. I constantly battle with taking action versus learning something new...I have an insatiable desire to learn, it's a double sided sword

    Take action! Getting out there and just doing things will help, take imperfect action as opposed to planning for perfect action, you are going to make mistakes...learn from them, refine your skills and move forward!

    Good luck and thanks for the post!
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  • Profile picture of the author E. Brian Rose
    The only two things needed are a sense of salesmanship and managerial skills. The mechanics of what goes where can be learned by reading this forum and doing some Googling. Everything else, like site design, SEO, PPC, graphics, etc, can be outsourced for cheap.
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    • Profile picture of the author VeitSchenk
      Like EBR says: salesmanship and managerial skills.

      think about it:

      a lot of people who are attracted to IM have NO prior sales-experience, and often enough no serious managerial experience, ideally business-building/entrepreneurial oriented.

      End-result: they're totally overwhelmed because nothing seems to really work.

      Usually "it" doesn't work because of a complete lack of understanding of how to sell (which is NOT the use of sales-psychology or power-words, or any of that nonsense, but starts with a crystal clear understanding of what exactly your target audience wants more than anything else).

      And then "it" doesn't work because most people overlook that they have to build a business around this whole IM thing, otherwise they're just jumping from promotion to promotion (think: launch), rather than build a sales-funnel where they have *predictable* flow of leads, turnover and profit.

      Veit
      Originally Posted by E. Brian Rose View Post

      The only two things needed are a sense of salesmanship and managerial skills. The mechanics of what goes where can be learned by reading this forum and doing some Googling. Everything else, like site design, SEO, PPC, graphics, etc, can be outsourced for cheap.
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  • Profile picture of the author paul nicholls
    in my opinion the most important skills to have are:

    determination
    perseverance
    focus
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    • Profile picture of the author butters
      Determinations
      Focus
      Dedication
      Patience
      Persistant
      Willing to learn
      Time managment skills
      Passionate

      Thats the list I can come up with right now
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  • Profile picture of the author seriousjake
    There was a thread like this a while ago on the one most important skill IMers would need to survive.

    Copywriting was a clear winner.
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    • Profile picture of the author E. Brian Rose
      Originally Posted by seriousjake View Post

      There was a thread like this a while ago on the one most important skill IMers would need to survive.

      Copywriting was a clear winner.
      If you put the question that way, my answer would be delegation skills. Everything, including copywriting, can be outsourced, but you must first have a grasp on how to get somebody else to do your work. Delegation.
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  • Profile picture of the author rmolina88
    Persistance above all.
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  • Profile picture of the author Jonwebb
    ***Learn how to drive traffic is number 1.
    ***Learn how to write compelling attention grabbing headlines is number 2.
    ***Learn to be patient because most things work having takes hard work to get it is number 3.
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  • Profile picture of the author Opeleroy
    Soon as you give up the notion that you can make a million dollars in your underwear overnight, you will be successful.

    Hard work is all you need.
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    Boom.

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  • Profile picture of the author SirStanley
    I will let you know when I become successful A lot of patience and perserverance and most of all a love for what you are doing.

    I think it's hard to be successful in something, if you dont enjoy doing it. Too many join just to make money. Personally I think this is a mistake and I dont think you will last long with that attitude, unless you get success quickly - which normally does not happen with IM.

    Good luck Matey
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  • Profile picture of the author miklanderson2
    Self-discipline is the key to success in IM. If you aren't disciplined enough to work on your own and get stuff done, you'll never make it.
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  • Profile picture of the author troy23
    For me what worked are

    Creating a product
    Having somewhere to host the product
    Creating a very basic web site
    Generating traffic to the product or website

    Having a list was useful, but not essential for my particular model.
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  • Profile picture of the author tamalanwar
    I would say the technical skills are the most important ones like,

    Building websites
    Writing blog
    Social Media &
    Email Marketing
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    into a fresh site of present time
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  • Profile picture of the author faisalmaximus
    In simple word, quality and passion !!!
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  • Profile picture of the author nuwav
    You need many skills to succeed in internet marketing:

    HTML and CSS
    Article Writing
    Social media marketing
    SEO
    Email Marketing
    Copywriting
    Learn how to Sale
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  • Profile picture of the author ProServices
    First of all, you have to be well organized and have time management skills. I know people who spend 8 hours a day online and not achieve anything as they lack time management skills and cannot focus on the task in hand. Once you've realized the importance of specializing certain amount of time on certain tasks and being productive, then you master the other stuff.
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  • Profile picture of the author sanwacik
    I would say the 1st skill is understanding the skills you learn. From the basic skills (HTML,creating web pages, content writing, copywriting, email marketing, social media marketing and this list can be lengthy) all the way to the more advanced skills. You then need tenacity, common sense, marketing skills, managerial skills & time management skills to name just a few but at the end of the day - you need the skill of understanding it all.
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  • Profile picture of the author Michael Ten
    Being able to write is helpful. Being able to create your own sites is helpful.
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  • Profile picture of the author John Romaine
    Technical skills are the least important.

    Being able to spot the bullshit is essential.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by John Romaine View Post

      Technical skills are the least important.

      Being able to spot the bullshit is essential.
      This. Exactly.

      I think the single most important skill to develop is the ability and judgment to differentiate between information and misinformation.

      To be realistic, people acquire that at quite widely varying rates. But without "just happening to be monumentally lucky" (which can happen, though very rarely indeed), the odds of earning a secure living in IM are slim indeed without learning by whom to be advised.

      (I'm in a minority here, believing this next point, but in my opinion that's one of the many reasons why I think as much formal scholastic/college education as possible is highly useful, overall, in IM, because what's referred to above is actually one of the exact skills that "education", in its broadest sense, facilitates and enables. The real value of education is the discernment and other related skills acquired, long after "the stuff you learned" has all been forgotten.)
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      • Profile picture of the author James Clark
        The two skills you want to learn is "List Building and "Traffic Generation". And the rest you can outsource, period
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        • Profile picture of the author myob
          If you expect your business to expand, you should also expect to expand your skill sets beyond writing, list building, traffic generation etc.

          As E. Brian Rose noted, you need salesmanship, management and delegation skills. Mundane tasks and technical functions can almost always be outsourced.

          I would add specific skills such as time management and the ability to select and train a cohesive team as mission critical essentials to master. Leverage your time so you can focus on core business-building functions.
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  • Profile picture of the author DerekGann
    Most important are Copywriting and Traffic Strategy. As well as I can include Web Designing and fast learner.
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  • Profile picture of the author 8485marketing
    Persistence, Perseverance, Desire, Heart, Endurance, Hardworking, Resilience, Honest, Ethical - are all the things your character needs to be.
    What you need to learn is to become more knowledgeable, have great communication skills, learn to connect with people, learn how to write sales copy (that doesn't stink of BS).

    You need to have the desire to succeed and to think successfully. Without the hard work initially, IM is like pulling teeth.

    Good luck to you!
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    • Profile picture of the author overseer
      There's really a lot of skills you need to learn in order to be successful in IM.

      Included are:
      1. Copywriting - you have to know how to craft a sales letter that converts. If you don't you won't be able to sell anything.

      2. Driving Traffic - After creating a good sales page, you need to learn how to drive traffic to it. You might have the best product and sales page in the whole world... but if you don't advertise it, all your efforts would be wasted.

      3. Technical Skills - The IM business is based on the Internet! That's why you really need to learn about technical stuff. You don't have to be an 'expert' but you do need to have the basic technical skills. Installing Wordpress, Accessing cPanel, building websites and the likes would require some basic knowledge.

      4. Writing - This skill would be particularly helpful in writing articles for your blog or if you are planning to make your own ebook.

      5. List building - THE MONEY IS IN THE LIST! 'nuff said.

      I cannot pinpoint what is the most important because all of them are of equal importance... It will take a lot of time to learn all these, but there's one thing you should remember... NEVER GIVE UP!

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  • Profile picture of the author DanielleDeHann
    Even though I am missing this characteristic (physically) the number 1 thing you need to be successful in ANY business is...

    BALLS!

    People don't succeed because they are looking for the easy way out. Why are the looking for the easy way out? Because they are scared to put themselves out there and do some work. Why? Because if they do some work and they put themselves out there and they FAIL they think they'll look dumb.

    If you can get over the fear of failure and you have it in you to say "this is my business, this is who I am and this is what I'm doing" and you understand that it might not work and if it doesn't work it's ok because you'll just try again - You'll eventually succeed.

    I also agree with the people who said sales. That's a requirement for everything in life though not just business.
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