some facebook ad queries
I had some few doubts:
These days I started on 'facebook marketing'.. iam thinking to split test my ads by changing different images in it..
iam sure here some are already experienced with 'facebook ads', please kindly suggest me for below queries:
Anyway, my queries are:
If I keep more than 1 ad for split-testing,
a) which ad does facebook shows to my visitors?
b) how does it identify which working better and show only that ad automatically to my users?
c) and do you think i will be charged more because of split-testing?
d) For promoting 'Land Pages' , is it better to go with CPM or CPC? whats your advise?
sorry if they're noob queries..
Waiting for your answers!
Thanks!
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