Go outside IM Niche to find more success?

31 replies
As I continue to hone my list building and email maketing skills I'm starting to think more amd more about venturing outside the IM Niche and start building lists and funneling them to mine or somebody elses quality product at the end.

I notice that many successful people on this forum have are building funnels amd lists outside the IM niche.

I'm thinking this is becoming more and more the case as the "noise level" in this niche gets higher and higher trampling conversion rates lower and lower even for those who do build a list and help people and build trust.

Anybody agree or disagree?
#find #niche #success
  • Profile picture of the author Daniel Elss
    I definitely agree with you I will never completely with the IM niche but am expanding out to another evergreen niche that I have no doubt will be profitable if played right
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  • Profile picture of the author writeaway
    List out what you are passionate about. Check the CPC of these topics at Adwords. Base your plans on this data.
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  • Profile picture of the author Sweetcheeks12354
    Vices always work well.

    Food/smoking/drinking

    Mostly on how to quit stuff, people love buying a solution.

    Weight loss niche is only going to become more profitable in the future unfortunately (health wise)
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  • Profile picture of the author himanuzo
    Besides IM and making money online niches, there are loads of profitable niches.

    e.g: health, loss weight, gadget, cellular phone, more.

    You choose one of them then focus it.
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  • Profile picture of the author nicholasb
    I've been able to make great money inside the IM niche and outside of it, I think it really all just comes down to how well you do your marketing.

    One of my first really successful sites was on orchid gardening, totally random and was a hobby niche but still did really great with it.
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  • Profile picture of the author AndrewCavanagh
    Also keep in mind that if you've been in the internet marketing
    niche for a while (even just studying it) your knowledge of
    internet marketing strategies is quite extensive and has real
    value in the brick and mortar business world.

    Even in your city or town I'm betting there's be a serious number
    of businesses willing to pay quite substantial fees for your help
    and expertise with their marketing.

    Kindest regards,
    Andrew Cavanagh
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  • Profile picture of the author MaryPabelate
    Banned
    Instead, you should go with your knowledge, if you have skill in programming, why would you leave it, there is good money in programming too, if you have good writing skills then you can make good money from writing works.

    No need to find different path of earning, find in yourself, and utilize your skills.
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  • Profile picture of the author djleon1
    There are a ton of great reasons to go outside of the IM market and plenty of great niches to pick from (as well as products). As already said find something you like and/or are good at and start there. There are plenty of evergreen niches and sub-niches to work with. You may in time find your self coming back to the IM niche as you build up more experience with it.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by eniggma View Post

      I notice that many successful people on this forum have are building funnels amd lists outside the IM niche.

      I'm thinking this is becoming more and more the case as the "noise level" in this niche gets higher and higher trampling conversion rates lower and lower even for those who do build a list and help people and build trust.

      Anybody agree or disagree?
      I agree completely.

      I've never had any great desire to build a list or do business in any IM-related niches at all. And I gradually get even less and less interested and I appreciate more and more the enormous proportion of people who seem to be struggling in those niches for a huge variety of reasons, some immediately apparent and others very much less so.

      I used to say that for real beginners, I thought starting off in IM-related niches is the biggest and most serious single mistake they can make, and firmly stacks the deck against them rather than in their favor. Over the last year/year-and-a-half, I've increasingly and inexorably realized that this was actually putting it very mildly indeed, and that the reality is that it's extremely difficult and heavily against the odds for any beginner starting off in IM niches to have much success at all.

      The triple combination of IM/MMO-niches, SEO-traffic sources and lack of list-building is perhaps the most absolute "kiss of death", but any elements of these three things, even on their own, let alone in combination, are pretty bad news for most people's prospects. :p
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      • Profile picture of the author brentb
        Originally Posted by Alexa Smith View Post

        The triple combination of IM/MMO-niches, SEO-traffic sources and lack of list-building is perhaps the most absolute "kiss of death", but any elements of these three things, even on their own, let alone in combination, are pretty bad news for most people's prospects. :p
        Totally agree with this! ^^^
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        • Profile picture of the author robestrong
          I 100% agree. If you have an interest outside of IM then GO FOR IT.

          Actually out of all of the money that I've made, MOST of it was outside of IM (although as my interest has changed to IM I don't know how long that will be true).

          The reason why was because the other niches were what I ate, breathed and slept. that's what you're aiming for. If you eat breathe and sleep IM, then by all means, go into IM, but otherwise, stick with what you love. It's the most beautiful win-win out there.
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  • Profile picture of the author brentb
    Personally I stay away from IM niche. There is so much junk out there. Not to say I don't deliver IM traffic for people but I don't ever see myself building an IM offer or promoting someone elses IM offer. Same with weightloss. Sure they are evergreen but they also are off the charts nuts with regulations, payment processor policy changes, massive changes in competition and always new fads and trends to keep up with... not my type of niches.
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  • Profile picture of the author bluecoyotemedia
    here is the way to do this. go for the outside niches then you bizop them

    for example is you niche is earthworms

    then create a site how to make money raising earthworms.

    if this makes any sense

    everyone who has a hobby or passion.. will be favorable to making money in that are
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    A clandestine group operating without any external intervention or oversight. Such groups achieve significant breakthroughs rarely discussed in public because they operate "outside the box".
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  • Profile picture of the author TimothyTorrents
    I would target any niche that i am passionate about. You can make money from almost any niche if you work hard enough. Just choose a niche that you are passionate about just be ready to fight off the competition.
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  • Profile picture of the author napoleonfirst
    Well, as I said in other forums, it depends on the level of experiece that you have in a niche and the relationship that you have built overtime with your list. Venturing outside this niche is interesting and a way of expanding your venture.
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  • Profile picture of the author Rod Cortez
    Originally Posted by eniggma View Post

    As I continue to hone my list building and email maketing skills I'm starting to think more amd more about venturing outside the IM Niche and start building lists and funneling them to mine or somebody elses quality product at the end.

    I notice that many successful people on this forum have are building funnels amd lists outside the IM niche.

    I'm thinking this is becoming more and more the case as the "noise level" in this niche gets higher and higher trampling conversion rates lower and lower even for those who do build a list and help people and build trust.

    Anybody agree or disagree?
    According to the American Marketing Association (and the IRS), at least in America, the overwhelming majority of online entrepreneurs have their businesses that have nothing to with "Making Money Online" or, as some erroneously refer to, the "IM niche".

    So this trend has been going on for well over a decade.

    RoD
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    "Your personal philosophy is the greatest determining factor in how your life works out."
    - Jim Rohn
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  • Profile picture of the author Michael_Le
    Banned
    100% true, you shouldn't be targeting the make money online niche unless you have actually done it and are at least making multiple figures a month, then at least you have some credibility. Also, why does everyone associate IM as a niche?? I've always thought of IM as the industry, cos technically if your selling anything and market it online thats IM which would encompass Amazon, ebay etc. Make money online would then be the niche you specialize in.
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  • Profile picture of the author jgant
    I ignore anyone promoting IM stuff who can't prove to me they earn very well in a non IM/MMO niche. I know it's debated extensively, but I really can't see how someone can be in the MMO niche unless they earn at least $10K per month consistently in a non MMO niche.

    I also find it interesting some big MMO names earn a fraction of their money in non MMO niches. I more or less ignore them as well. It's the usual make $3K per month in one niche and then dedicate everything to MMO. Doesn't make sense. If someone can earn $10K per month consistently in a non MMO niche, I'm interested in what they have to say.
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    How I hit $10,000+ per month very fast w/ 1 niche blog - Click Here to learn more (no opt-in).
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  • Profile picture of the author jgant
    The worst are those who make income claims, but fail to mention that those claims are largely or wholly MMO niche profits. It's the ultimate pyramid scheme - I'll teach you how to teach other people who will teach other people the same system, but nothing new is every created.

    Besides, non-MMO niches provide for so much opportunity in so many ways and models. In other niches you don't have to worry about people using their own affiliate codes. You can easily become a recognized person/blog/personality especially if in a narrow niche. There are so many great products and services out there that need new customers that it's just ripe for the picking ... you just figure out how to get great offers to people who want them and have a ton of fun along the way.

    If you still have a hankering to get into the mmo niche, make a killing in a non MMO niche or niches, and then you'll have the credibility to build a loyal audience fast. Besides you'll have something to real and unique to teach.
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    How I hit $10,000+ per month very fast w/ 1 niche blog - Click Here to learn more (no opt-in).
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    • Profile picture of the author Michael_Le
      Banned
      Originally Posted by jgant View Post

      The worst are those who make income claims, but fail to mention that those claims are largely or wholly MMO niche profits. It's the ultimate pyramid scheme - I'll teach you how to teach other people who will teach other people the same system, but nothing new is every created.

      Besides, non-MMO niches provide for so much opportunity in so many ways and models. In other niches you don't have to worry about people using their own affiliate codes. You can easily become a recognized person/blog/personality especially if in a narrow niche. There are so many great products and services out there that need new customers that it's just ripe for the picking ... you just figure out how to get great offers to people who want them and have a ton of fun along the way.

      If you still have a hankering to get into the mmo niche, make a killing in a non MMO niche or niches, and then you'll have the credibility to build a loyal audience fast. Besides you'll have something to real and unique to teach.

      you nailed it in one............thats exactly whey i don't bother with the MMO niche.The MLM MMO is the worst, teaching other people to make money when you've made jack squat yourself..........
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  • Totally agree on the noise level front.

    What niches are you considering? I am also looking at starting campaigns outside the IM niche.

    Would love to hear more on your thoughts
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  • Profile picture of the author John Alves
    There is a lot of money to be made in other niches outside of internet marketing. It comes down to getting targeted traffic into a high converting sales funnel. There are plenty of problem solving niches out there, and you could succeed in them by selling quality products. The gaming niche is definitely a good one that I have seen success with. You would have to target specific video games and find common problems that people have. Teaching them how to win or become better at a certain game is definitely a good way to solve problems and make money selling a product.
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    • Profile picture of the author passiveincomebiz
      Lots of money outside IM -- lots of great niches and if you can sustain a passion for a non-IM niche that is making money -- go for it. But if you are making headway in your IM business (despite the noise level) -- stick with it.

      ---------
      What you are saying is largely true Alexa -- one of the reasons why I had my start in non-IM niches and approached IM "last"

      Originally Posted by Alexa Smith View Post

      I agree completely.

      I've never had any great desire to build a list or do business in any IM-related niches at all. And I gradually get even less and less interested and I appreciate more and more the enormous proportion of people who seem to be struggling in those niches for a huge variety of reasons, some immediately apparent and others very much less so.

      I used to say that for real beginners, I thought starting off in IM-related niches is the biggest and most serious single mistake they can make, and firmly stacks the deck against them rather than in their favor. Over the last year/year-and-a-half, I've increasingly and inexorably realized that this was actually putting it very mildly indeed, and that the reality is that it's extremely difficult and heavily against the odds for any beginner starting off in IM niches to have much success at all.

      The triple combination of IM/MMO-niches, SEO-traffic sources and lack of list-building is perhaps the most absolute "kiss of death", but any elements of these three things, even on their own, let alone in combination, are pretty bad news for most people's prospects. :p
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  • Profile picture of the author Rainmakermc
    I've always worked outside of the IM niche and have only dabbled in the IM space. To me it is a lot easier to sell products to people who aren't in on "secret marketing techniques."

    I would much rather sell products to Realtors and help lonely men and women find love than try to market courses on the subject of how to market to marketers.
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    • Profile picture of the author Mat Gunnufson
      I find with a blog you can talk about whatever you want. Then, just have a banner on the top of all of your posts that pitches your im opportunity. Lots of people want to make money online and that will never stop.

      I have a hard time keeping on one topic, so blogging works great for me. You can still pitch to gardening interested people about your im opportunity that way.
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  • Profile picture of the author eniggma
    I was gone from this thread and just now read all the awesome responses. I agree that venturing outside IM is a smarter choice to start with.

    You take the invaluable education you get here on the right way to markeet online, assuming you are taught correctly, and then go outside IM and kill it.

    Then come back here qualified to teach others. Instantly standing out over and above 95% of everyone here. That's what all the gurus do anyway. Go rake in cash outside IM then come back here amd cash in some more teaching others SOME of what they did.

    Without that added credibility its a lot harder. Like performing magic tricks to a room full of magicians. The odds for lasting success are stacked so high.

    My next funnel is gona be outside IM for sure. Already working on it.
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    "Successful people do the things unsuccessful people won't do" - (Somebody successful) :)

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    • I believe it's great to diversify. As the old saying goes, don't put all your eggs in one basket.

      When choosing your new opportunities key in on your interests if they can be marketable. Not only will you start with a knowledge level, but it will just add to your enjoyment.
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  • Profile picture of the author jbsmith
    Absolutely - even IF your intent was to capture IM niche you want to transfer experiences with targeting non-IM niches into education within IM space. Most of the market for IM also operate businesses outside of IM (and are looking to improve their IM within their niche) so having credibility outside really helps.

    That said, there is much more potential (and fun) operating in other markets too :-)

    Jeff
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