Fitness niche - Vlog or Blog to start?

17 replies
I'm diving head first into this niche. My plan is to build a following (yes, build a list) and offer affiliate products as well as sell my own products down the line (4-6 months)

I'll probably end up doing both of these things eventually, but starting out should I focus on one and if so, which one and why?
#blog #fitness #niche #start #vlog
  • Profile picture of the author cnrimgr1
    Well I personally favor a blog with a lot of good content and and being more sly when it comes to promotions. But promotions when appropriate. If you have a brand new blog with zero quality content then why would they buy from your site. You need to establish the trust factor. I would Add some content and get indexed in google, identity the seo approach you are taking, and start establishing some visitors. You can target the site as a whole and center your posts around a set of keywords (obviously varying it up) or use each post as a new keyword. For the products you promote will they be physical products such as dumbbells, treadmills, etc or clickbank type ebooks? Will you promote protein shakes and supplements or do a blog centered on a certain type of diet. For example Paleo is a type of diet and does have clickbank offers. While yes you just put a review out there and make a few sales. You could also build a blog around Paleo as the niche, promoting magnesium supplements after talking about a podcast Robb Wolfe did where he said it improved sleep. You could just do video reviews on every clickbank fitness product there is. There are several different approaches, just depends on how you want to go about it.
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  • Profile picture of the author Maxwell Stinson
    Since it is fitness, I would suggest starting with a regular blog. People want something to read at first, something that they can just digest and get a feel for.

    Once you start getting more site visitors, then you can start your vlog. Since it is fitness, you may want to give your visitors a little demonstration and stuff like that. A video really comes in handy when you just can't put the thought into words.
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  • Profile picture of the author moneymakerway
    I suggest to try with both of these!
    YouTube is hot and it is the second largest search engine. So in terms of traffic you will be missing a lot of visits to your site if you aren't on YouTube. After you create and upload a video on YT, then you can embed it in your blog post and you will already have an idea on what to write in your blog post.
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  • Profile picture of the author napoleonfirst
    I think you should start with a Vblog, and I thin Tiffany Dow or Michelle McPherson have some products or affiliate offer about it. They are very respected in this community as well. The reason I tell you to start with a Vblog is that Google loves videos and you will tend to gain more exposure.
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  • Profile picture of the author Doppelbock
    A mixture of both could work out.

    For instance, since you're doing fitness, you could write about a concept or exercise and attach a video demonstration.

    Or if it's implementing an exercise plan with results, you could stick with a blog but also record your progress so there can be a before and after result.

    There really isn't a wrong way to go here, it just depends on what you're comfortable with and the tools that are available to you.
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  • Profile picture of the author John Alves
    I think you should focus on creating high quality content for the blog initially. It will help when it comes to search engine optimization to have unique content on the website. There are also a lot of people that would prefer to read text than to watch videos. Some people don't have the connection speed or the time to watch a video. However, the best idea would be to have both of them in each post. This will make your blog different than most of the competition, and you will be adding more value to visitors.
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  • Profile picture of the author MaryPabelate
    Banned
    With the content you can use videos too, it fits good with fitness sites..
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    • Profile picture of the author jamescanz
      I am in the muscle building niche ... my question is why not do both?

      If by vlog you mean YouTube channel, you can easily combine that with your blog to give it some more "oomph"

      Plus, putting your face up in front of the camera gets you much more trust.

      Definitely recommend doing both.
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  • Profile picture of the author GailTrahd
    And, instead of creating two different pieces of content you can write the blog and use the same content for a YouTube channel. Do some fitness demonstrations in the videos and the edit the video so just the fitness demo's are on the site. Or split the videos into two for the site so people can listen to the content if they like the video stuff or can just see the fitness demo's if they want to read.
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  • Profile picture of the author ratracegrad
    I recommend starting a blog first. Build it up with good content and build a loyal following. Once you are there then you can branch out to other mediums.
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  • Profile picture of the author sadneck
    VLOG! This is not used enough and is extremely powerful. People love watching videos that pull them in. We do weekly webinars and we found after only a few weeks the number of people signing up jsut kept increasing.

    Cheers!
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  • Profile picture of the author benzwm02
    Originally Posted by algee650 View Post

    I'm diving head first into this niche. My plan is to build a following (yes, build a list) and offer affiliate products as well as sell my own products down the line (4-6 months)

    I'll probably end up doing both of these things eventually, but starting out should I focus on one and if so, which one and why?
    Fitness is a very saturated niche. You will need to use every type of advertising and promotional methods you can until you really find something that works. Try blogs, vlogs, ppc, affiliate promotions, ect.
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  • Profile picture of the author Maecenas23
    As mentioned before, fitness is a damn hard niche. You need to make very good researh to find some keywords which are not well covered. For this you would need to search for new and innovative products from this niche.

    Also, no matter you decide, you need a big website with unique and well-written content.
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  • Profile picture of the author algee650
    Thanks everyone for your input! Seems to be a mix of both - soooo, I'll try a mix of both. Also, I just noticed how many fitness gurus have instagram accounts, so I'll be adding that to my brand building strategies. Anybody else using instagram for marketing??
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  • Profile picture of the author alvinchua91
    Originally Posted by algee650 View Post

    I'm diving head first into this niche. My plan is to build a following (yes, build a list) and offer affiliate products as well as sell my own products down the line (4-6 months)

    I'll probably end up doing both of these things eventually, but starting out should I focus on one and if so, which one and why?
    I did the exact thing you plan to do. Right now I just launched my fat loss product as you can see in my signature line (You can check it out pls)

    Since I started out by having a blog and affiliate marketing, that is what I recommend you to do.

    Also, Vlog is good if you have a good body. Good luck!
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    • Profile picture of the author algee650
      Originally Posted by alvinchua91 View Post

      I did the exact thing you plan to do. Right now I just launched my fat loss product as you can see in my signature line (You can check it out pls)

      Since I started out by having a blog and affiliate marketing, that is what I recommend you to do.

      Also, Vlog is good if you have a good body. Good luck!

      Thanks! I checked out your site and you're definitely way ahead of me at this point - need to put on my game face and gets stuff crackin!!
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  • Profile picture of the author Randall Magwood
    I would do both. Incorporate videos along with a text version of the video for people who have slow internet connections - and keep "buffering" through your videos.
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