One benefit of the directory posting DOES seem to be that you can drive the traffic to a squeeze page and not give them any other info on how to get to your "main" site until they opt-in. Seems like a good process.
However, some of those article marketing gurus (Sean Mize for one) love to post similar (or close to similar) articles to multiple directories, and there seems to be a time coming soon where SE's will be smart enough to give you one SERP entry for your efforts.
I'm asking the following question in context of using lots of different methods to get traffic and not using article marketing as the ONLY traffic source.
So with that in mind, the question is, is my effort better suited to putting lots of articles on my own web site. Since (theoretically) I can rank for the article only once, I have lots more selling opportunites if they come to my site to visit vs forcing them to do a two-step.
Don't get me wrong, I love article marketing and do see the benefits, it's just the effectiveness of the "directory distribution" strategy that I'm trying to get some input on as far as weight vs effort involved.
Thanks to all who contribute, and have a good day, everyone,