Anybody use Tumblr to drive traffic?

by 62 replies
79
I don't see Tumblr get many 'shout outs' here. However I run a Tumblr blog in my niche which has around 2,000 followers. With each post I can get about 500 hits on my blog. Manage to convert some to sales as well. Takes about 20 minutes on Tumblr a day finding things to blog (generally images) and then sending a post out. Some of these images are getting shared around 3-4,000 times which is a lot of exposure. I was just wondering if anybody else uses tumblr in this way? and more importantly, if you don't, why not?
#main internet marketing discussion forum #drive #traffic #tumblr
  • Good to know you are getting traffic from Tumblr and getting sales as well. There is not much awareness among people regarding Tumblr. Maybe it depends on your niche. Some niches might do well and some won't do well on Tumblr. Which niche are you in exactly?
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    • Travel Niche

      Although I have had some experience selling merchandise there through blogging reviews. There are a lot of 'fandoms' there who will suck up almost anything. Although I do not do that any more
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  • Yeah tumblr can be a great resource, well done on getting sales - a lot of people go with funny images or nude images and find it hard to convert the visits
  • Not really sure how to get traffic from Tumblr. It's popular because of the social networking aspect of it, apart from that am not so sure how you can make use of that traffic. Perhaps you can point them to your main website or blog and have them optin there so you can build your list out of Tumblr traffic.
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    • I done the following.

      1. Identified my niche (important on tumblr as you really need to drill down on it, in this case it was about a VERY specific place)
      2. Started to find blogs on tumblr which blogged about the same thing and followed them. This got me a few followers and I knew they were interested in what I had to blog about.
      3. Find some pictures online that I could share (Flickr is a good place as you can share directly to tumblr from there)
      4. Chose specific tags for the image.
      5. Sit back and it could get anywhere from 100-1000's of reblogs.
      6. Followers went up to around 1,000
      7. Started blogging every so often to give them the view I was a real person (people on tumblr love this)
      8. Once a week minimum put my link out there and a short advertising piece before it. Trick is to not do it often or you lose followers.

      That is a very simplified version of the plan, but it is easy to get traffic on tumblr. Weight loss works well as a niche here too (lots of weight loss blogs and its a close knit community for that). Dating, IM and financial stuff WOULD NOT work.
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  • Tumblr is a very good source of traffic and works well with Adsense. If you have high paying keywords you could be earning well for yourself.
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    • I found it didn't work with Adsense. Very few people actually clicked through to my main page and most of the stuff they saw of mine was on the Dashboard
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    • PM me a link to your tumblr page. I'll take a look at what you can do
  • Hi Ryan, you said that with each post you can drive traffic to your blog. Do you set the click-through link of each image to your main site? Thanks.
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    • Not every post contains a link. The ones that do have text underneath them. For example:

      Visit my website to find out more (well not exactly that, but it is pretty much saying that!)

      Most of the links come from random posts that don't include images.
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  • I can see how it would attract certain type of traffic. I haven't used it in that sense but I'm giving it a thought
  • I'm not using tumblr yet and I'm glad to see
    that someone has success with it. I will definitely
    consider using tumblr in the near future and together
    with pinterest it can really be good source of traffic.
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  • I personally didn't have success, but i used to work with a writer who had a great success with it, she drove a lot of traffic to my website with it. I guess it depends on how long have you been there, and how your follow feel about your work
  • Tumblr is great for backlinks and if you set it upright every time you follow someone or like there tumblr page you get a anchor text back link.

    Here is a great video that I found on how to set it up
    This is not me promoting this I just found it very helpful.
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  • Tumblr is excellent at driving traffic with a two pronged approach. While I resyndicate my content there automatically by using a recipe created with IFTTT (If Wordpress Blog Publishes an article, Then publish extract with link in Tumblr), I also reblog other Tumblr posts, follow, and do a fair bit of fresh content there as well that is in bite-sized tidbits that I would not normally publish on my money site. This takes me a few minutes a day to queue items up in a process that is predominantly automated and it is irrefutable that there is no net loss of traffic in this manner.

    In a similar manner, I can re-syndicate to Facebook, Twitter, and several other platforms via IFTTT, all automatically. Hardly any loss of time to you except for a half hour or an hour for initial setup of recipes and a few minutes a day to reblog and follow.

    For spending ten minutes a day to further my Brand and use a highly active venue for what amounts to free advertising, it is a tactic that can only help. DO NOT be put off by naysayers. Try it for yourself before you make a decision.
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  • There was recently a well reviewed WSO that was about how to drive traffic and make money with Tumblr. I didn't order it so I can't comment on it, but maybe someone who did buy it or even the creator can shed some light on this.

    I would think that you could gain a certain amount of unique traffic from Tumblr just as you can from sites like Facebook, Digg, Reddit, etc. All of these sites have lots of members who spend a lot of their online time checking out each others sites. Many of these people are more likely to visit another site within the same network than an external site.

    Getting followers/friends can therefore be profitable if you have a way to monetize the traffic. Since Tumblr sites, unlike FB pages for example, can be monetized, there's no reason why they can't be profitable.

    Focusing on Tumblr or traffic from a social site is not better or worse than driving traffic to your own site; it's simply a different approach. You could, of course, do both, but that would be more work unless you outsource it.
  • i use tumblr for traffic as well i post nice images on it and post them on pinterest that way i can easily get traffic to my tumblr and from their to my blog..!!!
  • I am only use tumblr to make blog .it is nice site make blog.
  • But surely you can do both and there is no harm in it.
    The more places you have your content - whether it is on Tumblr, your own blog etc...the better.
  • Just to throw this out there.

    I posted a post on Tumblr in my niche yesterday. This included a link to a mailing list to promote an ebook I shall be launching soon. I had 20 sign ups in about an hour

    Ryan
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  • I have a friend that is using it to get traffic. I do not, however, and don't plan to any time soon.
  • and what if i told you, Alexa, that say christian dating search term gets 60k views in google in the US per month (on the first page of google only btw), and targeting "christian" in the US on social dating platform Plenty of Fish gets you 60k views per day, which is what? 30x? how would you go about attracting "all that traffic directly to your own site in the first place"?
  • What a fantastic idea! Did not realise you could do that!
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  • There is a new forum dedicated to here: Social Media Marketing Forum
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  • Sounds great.

    Do tags get added to your pictures when they are sent to Tumblr?

    I need to give this a try :-)

    thanks
  • It may not so easy to get traffic from Tumblr using other niches like 'work from home'. Did anybody tried with such niche yet?
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    • I know one user that actually sells how to make money on tumblr on tumblr :-) thats a work from home method

      maybe with a few twists it will work.

      but for niches that you find not to be very active then instead use tumblr to help your site in the SERPS
  • I do use . Product Reviews linking to an affiliate product. I've already got a girl-gaming themed blog with 700 followers in 30 days (i dont follow anyone), about 1,000 page-views a day. I also have some more niche on my sleeve. I use some special software that my friend had design it for me. It works like magic, I might launch it someday, maybe.
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    • Thats nice - Sounds like you picked a great niche for tumblr.

      try following some users and liking other posts -if your already getting 1k page views a day then you could triple that easy just by following and liking similar posts and users
  • Tumblr is an absolute gem. I have been using it for nearly 6 months and the results are excellent.

    I use killer strategies and software to automate it all. I'm launching a mentoring product soon.
  • Hy,

    @CyberStar:"I do use Tumblr. Product Reviews linking to an affiliate product. I've already got a girl-gaming themed blog with 700 followers in 30 days (i dont follow anyone), about 1,000 page-views a day. I also have some more niche on my sleeve. I use some special software that my friend had design it for me. It works like magic, I might launch it someday, maybe".

    How convert your product reviews on tumblr (without a list)??? 1%? 2%, more....????

    Which are the best product/affiliate niches who works on tumblr traffic?
    Or does tumblr traffic only convert with build a list?

    marco005
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  • I've alwaysa really likes Tumblr, and have got really good results from it. The stuff I post to it always seems to rank really high. If I upload a Wordpress blog post or whatever, I always reupload it to Twitter, Facebook, and Tumblr. Tumblr rocks!


  • If it works for you, stick with it.

  • I think Tumblr works the same way as twitter its mostly used for celebrities or self promotion but I don't see how you can get good direct sales from it. But if it ain't broke don't fix it. My only question to you is is the the time to manage your media accounts is that enough to justify your sales objective. if not I'd encourage you to look at other outlets.

    I'll give you an example, this guy I know sells bbq sauce and hes obsessed with facebook marketing. I asked him how many sales do you get in a month from facebook and he said 2. So ask your self does your marketing method produce the results you need to maintain your current business sales objectives?

    also if you like Tumblr I think you will get fabulous results with pintrist depending on your target market and branding objectives.
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    Anybody use Tumblr to drive traffic?

    I don't see Tumblr get many 'shout outs' here. However I run a Tumblr blog in my niche which has around 2,000 followers. With each post I can get about 500 hits on my blog. Manage to convert some to sales as well. Takes about 20 minutes on Tumblr a day finding things to blog (generally images) and then sending a post out. Some of these images are getting shared around 3-4,000 times which is a lot of exposure. I was just wondering if anybody else uses tumblr in this way? and more importantly, if you don't, why not?