2 {{ upvoteCount | shortNum }}
2 {{ upvoteCount | shortNum }}

Am I just SOL on Conversions?

by Marketer Matt
2 replies
Hey guys,

I've been researching my behind off to try to figure out how to track conversions on affiliate products. I've found a lot of stuff having to do with ClickBank specifically, but I'm not using them so it doesn't help much.

It seems that the only (or at least the most common) way to do this is through pixel tracking on the "Thank You" page of the site where the sale actually takes place.

Is there any other way to track this stuff? I'm flying blind not knowing which traffic is converting...

Thanks
#conversions #sol
  • Profile picture of the author Dan Grossman
    All the major affiliate networks and many in-house programs as well offer subid tracking -- that is, you append some custom parameter to your affiliate links, and that parameter shows up in your commission reports if that visitor buys something. That lets you pass in information like an ad name or keyword, and see which of your ads or keywords is effective. There are a few conversion tracking tools which will handle it for you -- they give you links which generate and append subids to your affiliate links before redirecting, then you import your commissions and it connects them up with the traffic sources responsible for the sales. Prosper202 seems to be popular on this forum for that since it's free to self-host, though you likely need a VPS to set it up on.
    Signature
    Improvely: Built to track, test and optimize your marketing.

    {{ DiscussionBoard.errors[7654182].message }}
  • Profile picture of the author LWYSIWYG
    I'm not sure I quite understand you. You want to track YOUR conversions on products? Or you're tyring to find high converting products?

    Typically the PRODUCT itself is not what converts, it would be advertising, sales pages, solid content and then the cherry on top is having a rockin product.

    Think of it this way, when people get thirsty for a soda some brand pops in their head. What pops in yours?

    People need soap, or paper towels, or a bag of chips etc etc. SOMETHING pops in their head. It's most likely different for everyone but something pops up. And that brain pop-up ad that just happened was because of all the converting advertising, sales gimmicks etc. these multi-billion dollar companies have done over the years.

    Same can be said about affiliate products.

    So again, I'm not so sure what you're asking but you could analyze your stats, i.e. page views versus sales to get a conversion rate. That's pretty standard and a lot of analytics have that feature. I know for one Google Affiliate network has 'Orders' and 'Reports' so I'm sure others do as well. (pretty sure all major aff networks and big companies with aff programs)

    By some strange chance they do not, I'm equally as sure there are other options (paid possibly) to get the tracking you're looking for.

    Hope this helps
    {{ DiscussionBoard.errors[7654205].message }}

Trending Topics