Anyway, I took that book, went to Fiverr and bought a cover ($5) then bought a formatting service to put it in Kindle format (not even sure if this is necessary). The book is selling at $2.99 and I've sold around 60 copies so far, so not bad!
This is the cool part though: submitting my book to the Kindle marketplace has increased sales on my actual site since there are "supplements" to the book being sold there (i.e. software, other books, etc.)
I thought this was worth posting since I didn't expect this at all. The lesson? Include links back to your site and sell other stuff there related to your Kindle book, way more cash to be made! Anyone else experienced this?