Microniche or authority based website?
Complete newbie here so be gentle
I am currently in the process of doing some niche research for an acne based website.
However I am at a loss as to whether I should focus on a micro-niche or broad (authority) based website.
I am quite educated in the subject as I (unfortunately) have personal experience in this area, so over the last ten years I have read a LOT on the subject, as well as using countless products.
For these reasons I feel confident in creating an authority site, but I worry about this niche being too competitive unless I narrow it down.
I'm really not a fan of the crappy affiliate acne sites and I feel I can do much better and provide some real quality content. I plan to create a site covering as much as possible about the subject.
Can anybody suggest if creating an authority site in a competitive niche is a complete waste of time, or is it possible to be successful in almost any niche if the content is good.
Thanks in advance, James
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