In order of revenue generated:
Stage One: Offer free resources and info reaching the maximum audience possible.
Stage Two: Offer more detailed information and tips to those willing to opt-in to your list.
Stage Three: To those on the list offer a premium ebook or mp3's and video's.
Stage Four: To those buyers offer a more in-depth Audio, DVD, or Hard Copy course.
Stage Five: Offer exclusive membership, resource site, website, software, etc.
Stage Six: Personal one on one coaching.
Would that be a good broad outline of the concept?
I'm sure affiliate recruitment fits somewhere in the middle.
Thanks for your help!