Should I Move to a New Domain?

by maxcl
19 replies
After some advice if possible.

I've got a website which is around 2 years old.

Year one I built lots of article marketing style links to it and it was hitting around 800 visits per day.

Year two it got hit by Penguin and went to about 100 visits a day.

I disavowed 90% of links going to it after this traffic drop - but no improvement.

I then got an SEO company to look at it and they did some link-building. To be honest, i think they've not done a good job because I looked today and whilst it's still in Google, but looks like it has a -50 or -100 penalty and I've lost the rankings I did have.

My question is... shall I simply reg a new domain name and move the site content over to it and start from fresh?

Is this a good idea, would it help?

Any advice appreciated thanks.
#domain #move
  • Profile picture of the author Freddie Worrall
    I think that you can win it back, just look at what Google has actually done...they've tried to improve their search engine so that they give their customers the most relevant result that they can, if you provide the most relevant content, with your keywords in the right places, not spammed, but evident, which will naturally come out if you've got a good, informative site.

    So, get some fresh, really juicy content up there and get posting decent articles that the end user will really gain from and submit them to other blog's and sites, contact site owners and ask them if you can do this. If that sounds a bit much try submityourarticle.com (No affiliation), if you've got some money to spend you can get some really serious SEO benefits from these guys.

    There's more you could do but give that a try, I think that'll be better. Always better to just be legit, offer real value and provide a real, helpful service to anyone coming to your site is always a much better approach than trying to 'out-maneuver' the search engines, they'll win eventually and you'll be stuck with your main free traffic source out the window.

    Be legit, offer value and use simple SEO, videos, articles...you know what to do....

    :-)
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    • Profile picture of the author AlphaWarrior
      Originally Posted by Freddie Worrall View Post

      I think that you can win it back, just look at what Google has actually done...they've tried to improve their search engine so that they give their customers the most relevant result that they can, if you provide the most relevant content, with your keywords in the right places, not spammed, but evident, which will naturally come out if you've got a good, informative site.
      :-)
      I disagree. I believe that G has focused more on stopping what it views as SEO than it has on giving good results in its' search results. You can have the most helpful and relevant site ever built, one that truly answers questions and points people in the right direction, but if you have gotten backlinks from a source that G doesn't like, your helpful and relevant site is toast and will never see a ranking in G.

      I agree with Diice, unless the OP has a branded website, then it might be a good solution to simply buy a new domain and start over.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by Freddie Worrall View Post

      I think that you can win it back
      Possibly he can. But is it really worth the effort, when for $10 he can switch to a new domain, avoid accidents, and not have to worry about the eventual outcome? :confused:

      Originally Posted by Freddie Worrall View Post

      If that sounds a bit much try submityourarticle.com (No affiliation), if you've got some money to spend you can get some really serious SEO benefits from these guys.
      I would urge the OP not to do that, myself: those are exactly the type of backlinks which (as Google emphasizes publicly, repeatedly and consistently) the Penguin update is specifically designed to penalize.

      http://www.warriorforum.com/adsense-...ml#post6021235

      http://www.warriorforum.com/adsense-...d-tactics.html

      Originally Posted by maxcl View Post

      I built lots of article marketing style links to it
      I'm guessing not, at all, Max. I'm guessing that you're referring here to article directories? Article marketing does not involve multiple article directory submission of articles.

      Those are not "article marketing" style backlinks at all.

      They're "article directory marketing" style backlinks.

      And that's the point here. Those are two radically different things.

      That's why you had the problem, that's what you need to avoid, and that's why you shouldn't touch services like "Submit Your Article", which do precisely that!
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      • Profile picture of the author Freddie Worrall
        I'm guessing not, at all, Max. I'm guessing that you're referring here to article directories? Article marketing does not involve multiple article directory submission of articles.

        Those are not "article marketing" style backlinks at all.

        They're "article directory marketing" style backlinks.

        And that's the point here. Those are two radically different things.

        That's why you had the problem, that's what you need to avoid, and that's why you shouldn't touch services like "Submit Your Article", which do precisely that!


        I've got to say, I disagree, look the gold service that they offer, this is what I am really referring to, I agree that spamming articles to millions of directories is really stupid, but what they are currently offering is really good, Naked articles that get published to other peoples blog's, NOT to directories. Read about it.

        This is what I was hinting at, I can see that I wasn't very clear but to completely dismiss this service is in my opinion irrational at best, I merely suggest that you review your opinions, for your own benefit. If you'd like to disregard this that's also fine, I'll just keep using this technique successfully while everyone mutters under their breathe about how stupid they think I'm being, crack on.

        Just saying. Hope everyone is able to gain something of value, as that's the core message here, not to be taking 'jabs' at one another although it can appear that way sometimes
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        • Profile picture of the author Alexa Smith
          Banned
          Originally Posted by Freddie Worrall View Post

          what they are currently offering is really good, Naked articles that get published to other peoples blog's, NOT to directories. Read about it.
          Their own home page says in the headline that they submit to 100 article directories.

          I'm well aware of these blog submission services, thanks, Freddie. Are you well aware that Google is gradually de-indexing all the blog networks it can find, which are used for this purpose?! :rolleyes: :p

          Originally Posted by Freddie Worrall View Post

          I'll just keep using this technique successfully while everyone mutters under their breathe about how stupid they think I'm being, until my own sites are massively penalized or even de-indexed themselves, like those of countless others who have been doing this and have posted their warnings here, including in some cases pasted-in emails from Google telling them openly that that's why their sites were so heavily penalized.
          "Fixed that for you".

          http://www.warriorforum.com/adsense-...d-tactics.html

          http://www.warriorforum.com/adsense-...ml#post6021235

          Originally Posted by Freddie Worrall View Post

          Just saying.
          Likewise!
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  • Profile picture of the author Malcolm Thomas
    I would probably advise you to move to a new domain. Reason being it's fresh, has no bad history or links, and you can focus on hiring a professional SEO company to work on your site in the beginning instead of waiting until your site has been penalized.
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  • Profile picture of the author Diice
    I disagree with Freddie,

    if the site has developed into some sort of brandable site then you are in a bit of a dilemma, however from the sounds of it there isnt much of a fanbase.

    You have a penalised website, and all you need to do is spend $10 on a new domain name and you can start with an unpenalised site. Dont pay an SEO company to do anything, every Google update is just as unpredictable as the last and you will find your rankings plummeting again.

    Just focus on building quality content and simple, proven SEO methods.

    I really dont think its worth keeping a penalised domain when you can get a brand new one for some pocket change and transfer the content.
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  • Profile picture of the author MonitorScout
    The mantra behind the online success is Quality, Relevancy and Uniqueness.

    So the links you have build so far check if those belongs to same niches. Therefore to check the quality of the linking domain is very crucial.

    However, I recommend you no to go for the new domain. Rather you can start building some quality back links with the following procedure:

    Create Unique and quality article and submit them to the popular blogs and article directory.

    Try to contact guest blogger and ask them if they are interested to publish your writing, and in return you will get a high quality back from them in author bio.

    Participate in forums discussion.

    Participate in Question + Answering.

    Blog comments

    Social Bookmarking

    Local Business Listing

    Classified Ad Posting etc.

    I hope these would enough to get you back your previous status.
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  • Profile picture of the author Freddie Worrall
    hahaha, Ok, fine, switch domains, then do what I said :p
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  • Profile picture of the author johnben1444
    Switching domain is not yet the answer when you still
    don't have a clue why you got penalized..

    If you can PM the link i will have it analyzed and get
    back to you in 48hrs once i clear my desk..
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  • Profile picture of the author alishapinto
    You can ask the guys themselves on the Google forum, have you given it for reconsideration? Or you can get a better agency. Changing the domain entirely is to big a step yet unless you have tried everything possible.
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    • Profile picture of the author maxcl
      Originally Posted by alishapinto View Post

      You can ask the guys themselves on the Google forum, have you given it for reconsideration? Or you can get a better agency. Changing the domain entirely is to big a step yet unless you have tried everything possible.
      I would love to find a better agency - to be honest though, finding a respectable White Hat SEO company who don't charge the earth has been quite tricky unless there are any honest and transparent recommendations you guys can give me?
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      • Profile picture of the author John Romaine
        Originally Posted by alishapinto View Post

        You can ask the guys themselves on the Google forum, have you given it for reconsideration? Or you can get a better agency. Changing the domain entirely is to big a step yet unless you have tried everything possible.
        Be careful doing this. Asking why your site isn't performing on the Google forum is like walking into a Police station dressed in a balaclava and asking why the DVD player you stole isn't working.

        Originally Posted by maxcl View Post

        I would love to find a better agency - to be honest though, finding a respectable White Hat SEO company who don't charge the earth has been quite tricky unless there are any honest and transparent recommendations you guys can give me?
        Forget about SEO and concentrate on your own site. Build great content. SEO should make up for about 5% of what you're doing.
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        • Profile picture of the author vickybabe
          Originally Posted by John Romaine View Post

          Forget about SEO and concentrate on your own site. Build great content. SEO should make up for about 5% of what you're doing.
          Funny you should mention this, on one of my sites i was ranking for everything that i posted just about. No seo, didn't care about keywords.

          Then i thought i would start working on seo and improving it, wouldn't you know it? Rankings started to drop.

          Moral of the story?

          Stop trying to game the system, take care of your website and the rankings will come
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  • Profile picture of the author Joseph Then
    I did a "parallel": ie. I will still attempt to revive my old, tanked domain name because it is branded for my company. In the meantime, I'll also buy a new domain name and properly perform SEO for it.

    So that while I'm trying to get back my old domain name back to the SERPs, I will still get Google traffic from my other domain name.
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  • Profile picture of the author WebMeUp
    Well, you can definitely save your site from the penalty, but is it worth doing?
    It depends on your website. Unfortunately we do not have enough information about your site or niche.

    If it was a company's website I would say it was worth trying. Again, really depends on the fact how the page is connected to your business, also consider the number of natural links, social profiles, etc, etc. If there is something worth saving - then do it. If it is just a blog and you won't lose much - it is easier to change the domain.

    Please remember to delete the old website from index before posting the content that was put on your old domain in order to avoid non-unique content.
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  • Profile picture of the author John Romaine
    I can provide advice based on experience. (both a penalized domain and SYA)

    Firstly, ditch the domain and start over, but - do not do a 301 redirect, otherwise you'll tank the new site. I've just been through this process.

    Be absolutely certain that it was due to Penguin that you were smacked, and NOT Panda, otherwise you're just wasting your time migrating the site to a new domain. Why? Because the issue lies with the content, not the link profile.

    Remove the penalized site and start clean. Take this as a lesson. Don't just rely on Google for traffic, and don't build shitty links.

    As for Submit Your Article, I've used them and the service does work. Alexa, it's not like a blog network, they are extremely strict with what they accept and publish. (I had numerous articles rejected because of missing commas, and non capitalized letters and so forth)

    However, having said that, I tend to agree. Having been through the whole Penguin thing myself, I would avoid it. Even though it works now, it's not worth the hassles of it potentially not working later. And worse case scenarios, penalties coming as a result of it.
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  • Profile picture of the author Sushiman1111
    Like John above, my advice was based on experience. Had a site drop out of the rankings; was pretty sure it was for excessive Adsense, since I put a bunch on there just to see what would happen (and see I did, hahaha). I tried to get it back by removing the Adsense, doing the whole WebMasters thing that Google recommends, etc. As of today that site gets maybe one or two hits a day.

    Put up a new domain with content that was reworked from the old site ("spun", but over 90%), no Adsense, a slightly better theme, and voila, my income came back. The new site has 20-30 visitors a day at the moment, and climbing.

    So while I agree with Joseph about the doing it in parallel thing (might as well have those extra couple of visitors as not), I wouldn't worry about rehabbing the old site. More trouble than it's worth for most IM sites.
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