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Anyone ever reverse-engineer a website?

by Curtis2011
8 replies
I recently found a content-based site that I have learned is performing super well with only a relatively small amount of content.

I was wondering (ethics discussion aside) if anyone has ever hired a content writer to specifically reverse-engineer an entire website? I am not talking about copyright infringement but merely copying the page layouts and keyword choices of each page, with unique but similar content.

I know I could look at the keywords on each page and sort the whole thing out myself, but does anyone know of a content writer or service somewhere that specializes in this sort of thing?
#reverseengineer #website
  • Profile picture of the author Alex Blades
    I was wondering (ethics discussion aside) if anyone has ever hired a content writer to specifically reverse-engineer an entire website?
    How would a content writer "reverse engineer an entire website", what you need is someone willing to infringe on the site owners copyright
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    " I knew that if I failed, I wouldn't regret that.
    But I knew the one thing I might regret is not ever having tried. "

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    • Profile picture of the author Curtis2011
      Originally Posted by Alex Blades View Post

      How would a content writer "reverse engineer an entire website", what you need is someone willing to infringe on the site owners copyright
      By reverse-engineer, I mean build a new website with a similar link structure, similar page layout, similar keyword choice, but with unique content.

      It is not copyright infringement to convey the same keyword ideas in new and unique content.
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  • Profile picture of the author Marhelper
    SEMrush - service for competitors research, shows organic and Ads keywords for any site or domain
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  • Profile picture of the author sparkah
    Curtis...

    1. Google does a "similar content" filter.
    You'll never see the light of Google's front page

    2. Off page SEO is 95% the battle.
    Just concentrate on motivating important people to link to you.
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    I'm a writer for Forbes and Fast Company.
    Also, I did this: My deepest darkest SEO SECRETS --- https://youtu.be/vl3tswPLJWM

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    • Profile picture of the author Curtis2011
      Originally Posted by sparkah View Post

      Curtis...

      1. Google does a "similar content" filter.
      You'll never see the light of Google's front page

      2. Off page SEO is 95% the battle.
      Just concentrate on motivating important people to link to you.
      1. I'll take my chances

      2. It's possible to rank with content alone if you have the right keyword choices. The site I found has the right keyword choices, which is why I am interested in entering the niche.
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  • Profile picture of the author Carl Coddington
    Reverse engineering a website, although almost impossible these days, is how the intenet was formed and why all browsers have "View Page Source"

    I've been on the net since 1993. It was very normal and common to copy people's source code to get a better site. But, as time went on and Server Side Scripts became popular, it is now pretty impossible because parts of the websites files are stored on directories you don't have access to.

    Chances are the person used a Wordpress site. You can check what they used to design their website by right clicking on the page and selecting view page source.. Somewhere near the top you can figure out what templates and programs they used.
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  • Profile picture of the author XanBarksdale
    I'll echo what Carl said. First, see if it's a WP site by going to WhatWPThemeIsThat.com. If it is a WP site simply buy the same theme. Problem solved.
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