Clickbank membership PRO and CON

5 replies
Considering using Clickbank for my membership site vs. Amember and others.

The big PRO in using Clickbank is that they are basically reliable and can process payments from just about anywhere in the world. Another PRO is that you can tap into their affiliate network to promote your site.

To me, the one CON is a big one. My site is going to be geared towards people who likely have a CB account. So they can buy their their own ID and get their membership for 75% off, etc. If it's going to be that way, I'd rather just lower the price 75% so everyone gets the discount, (but then the CB'ers could STILL buy through their ID and get even more off). For a membership site, that would really add up over time.

Thoughts, ideas?
#clickbank #con #membership #pro
  • Profile picture of the author Trader54
    That would be something I would just factor in. Not much you can do about people using their own ID.

    I'm not sure about their refund policy for membership sites but if its as lenient as it is
    for regular sales I could see that being a problem.
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  • Profile picture of the author winebuddy
    The potential for having hundreds of affiliates promote your site, to me anyway, would far outweigh people using their own hoplinks and aff ids to extract commissions. I mean - if they are a CB member - they are an affiliate right? and if they like and buy into your site, the are more likely to promote it to others...right?

    And you could always cloak all the links using something like tinyurl to help stop some of that.

    But remeber: your BEST affiliates are your happiest customers!
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    • Originally Posted by winebuddy View Post

      The potential for having hundreds of affiliates promote your site, to me anyway, would far outweigh people using their own hoplinks and aff ids to extract commissions. I mean - if they are a CB member - they are an affiliate right? and if they like and buy into your site, the are more likely to promote it to others...right?

      And you could always cloak all the links using something like tinyurl to help stop some of that.

      But remeber: your BEST affiliates are your happiest customers!
      Originally Posted by winebuddy View Post

      The potential for having hundreds of affiliates promote your site, to me anyway, would far outweigh people using their own hoplinks and aff ids to extract commissions. I mean - if they are a CB member - they are an affiliate right? and if they like and buy into your site, the are more likely to promote it to others...right?

      And you could always cloak all the links using something like tinyurl to help stop some of that.

      But remeber: your BEST affiliates are your happiest customers!
      I know what you're saying but in my case, all the members are going to be AF'ers and are my potential affiliates anyway. So I could still have an affiliate program through amember and get them to promote.

      But just running the numbers...

      Say you have 100 members at 40 per month. 80 of them buy through a 75% off Clickbank link. You get:

      80x $10 = $800
      20x $40 = $800
      $1600 total per month.

      On the other hand, having people buy without the Clickbank 75% off you would have:

      100 x $40 = $4000.

      (obviously there are fees which bring the $40 down, but I ran it as $40 for the sake of simple math).

      In both scenarios, you can have affiliates promoting your product to bring those numbers up.

      Without affiliates, the amember option adds 5x more value to the bottom line.

      The big question, is Clickbank going to pay off with enough affiliates promoting from it's network to add more to the bottom line than without the network (amember)?
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  • Profile picture of the author winebuddy
    I'll just repeat what I already said - 100's of affiliates promoting a product they like will do more than you can do alone. CB is as easy way to get exposure fast.

    Get the PLF from Jeff Walker and launch it that way.
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    "Knowledge is NOT power... ACTION on Knowledge is power"
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  • Profile picture of the author jasonl70
    From what I hear, getting "100's of affiliates promoting your product" at CB isn't quite that easy. It's certainly not as simple as 'make it, and they will come'. A few minutes of research with a tool like Affiliate Elite shows that the vast majority of CB products have a tiny gravity at best, with a ton at zero.

    A membership site might be different, as guys like me will try to hunt them down in CB.
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    -Jason

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