The Perfect Affiliate Site?

17 replies
Sorry, I don't have an example! Rather I'm look for recommendations for a WSO or guide on what the ideal site for promoting affiliate products actually looks like.

Not from a SEO perspective, purely what does a successful site look like. What would make the traffic click on the links to the product you are promoting.

For example, does it have a static first page promoting the affiliate product, with the rest of the content on separate pages?

I have a few sites, different structures, not really happy that I've found the right one.

Not really looking for advice within the the thread, or for how to structure a site for SEO purposes.

Happy to pay for a guide or WSO that covers this specifically.
#affiliate #perfect #site
  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by sentient View Post

    What would make the traffic click on the links to the product you are promoting.
    It's not really a question I ever ask myself much, during the design or development of my websites.

    I'm a full-time affiliate marketer, so the primary purpose of all my main websites is to collect the visitors' email addresses so that I can keep them returning to my site, promote a range of products at different prices to them over a period of time, and make repeated sales of different items to the same people - because that's where most of the long-term money is, in affiliate marketing.

    So the question I'm always asking myself and concentrating on is "What will make the visitors opt in?", not "What will make them click my affiliate links?".

    The actual answer to "What will make them click the affiliate links" is - inevitably - "Having arrived at those links/pages after reading and clicking something in an email from someone they trust and respect".

    And they'll do that only because I've built a trust-based relationship with them after establishing credibility as a provider of valued information. Without that, I don't fool myself (and neither should you) that they're going to respect my recommendations enough to get their credit-cards out and buy on the strength of my recommendations. (Not enough of them to be worth talking about, anyway). I have a mortgage and a lot of bills to pay, so I need to design my websites to maximize my chances of producing that outcome, not for "quick sales".

    Originally Posted by sentient View Post

    Happy to pay for a guide or WSO that covers this specifically.
    You don't need a guide or WSO - just to read the right threads that explain the essentials of how the income really materializes, in affiliate marketing, and to understand really clearly what the primary purpose of your website is.

    http://www.warriorforum.com/main-int...ml#post7860052

    http://www.warriorforum.com/main-int...marketing.html
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  • Profile picture of the author Victor Edson
    I always thought review sites were crappy and scammy looking,
    but it turns out they have good conversion rates, because
    people come to your site and get a chance to compare the
    "best" solutions and make a decision on which one they wanna
    buy and off they go with your affiliate link.

    Email marketing, as mentioned is the best long term solution
    to marketing online.. because instead of getting traffic once,
    you get it many times over and a chance to promote affiliate
    offers again & again.
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  • Profile picture of the author sentient
    Thanks for the feedback. I know it's going against the general consensus that the money is in the list, but for a variety of reasons I don't want to go down that route at the moment. I agree that quality content builds trusts, and I've moved away from quantity of cheap articles to well written ones I do myself.

    However, I am really looking for a guide regarding how to set up a site (Wordpress or otherwise) that creates the best online environment to encourage people to click on an affiliate link, banner etc.
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  • Profile picture of the author Victor Edson
    if you want the best chance of someone to buy from
    you, then you want to build a list and build a relationship
    with that person.

    Imagine you come to my site and see a review for a product,
    1 of 2 things will happen. You'll either buy it or not. If you
    were to sign up to see a brief case study of how I used that
    product to achieve the results YOU want, again(a second time)
    you may or may not buy it. Over the next 10 days as you
    open and read emails about how myself and others have
    used that same product... again & again & again you may or
    may not buy it from me. But I would have put myself in a
    better position to get the most sales opportunities from you
    through email marketing.

    The long term is great for list building, but even the short-term
    results convert better for affiliate products.

    My first affiliate site did 4 times as many sales the month I
    started getting optins and promoting to them via email.

    The real 'best way' is email marketing, even if it's not what
    you wanna hear, it converts the most.
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  • Profile picture of the author sentient
    I appreciate people taking the time to feedback, but I'm trying to make it quite clear that I'm not going down the route of list building at the moment, for my own reasons, so would really appreciate relevant feedback that points me in the right direction of where I can find the information I'm after, rather than trying to persaude me to do something I have no intention of doing.

    Hope that doesn't come across as impolite.
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by sentient View Post

      Hope that doesn't come across as impolite.
      Not impolite at all.

      (Sorry, I hadn't realized that when I originally replied, above!).

      Please appreciate that I'm also not trying to be impolite if I comment on the incongruity of the title "perfect affiliate site" in conjunction with the revelation that you don't want to build a list, because most people's experience of trying this is that they have a "perfect" affiliate site ... but without any sales - and there are reasons for that. The last similar conversation I had here with someone who didn't want to build a list, it turned out that he'd (eventually) had 3,000 clicks on his affiliate links, and from that he'd made 4 sales of which 2 were refunded. I would think that's not atypical. But let's hope your experience ends up being radically different from that of other people who've tried?

      I won't try to persuade you to build a list if you've decided not to, but please excuse the observation that although there are many ways to earn money online without list-building, affiliate marketing isn't really one of them.

      Originally Posted by sentient View Post

      I'm looking for someone to point me in the direction of a WSO, course or otherwise as to the most effective way to structure a website to encourage visitors to click on affiliate links.
      An affiliate marketing course/guide that tells people not to build a list? I don't know of one, and am not holding my breath: in fact, I'd honestly urge you not to believe a word of it, if you do find one. Sorry.
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  • Profile picture of the author Victor Edson
    If you're dead set against it,
    a large square banner above
    the fold has getsy a good CTR
    for me as well as a strong call to
    action at the end of your content.
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  • Profile picture of the author junosama
    The best thing you can do is create a following by publishing great content related to what you want to promote. Become an expert in the area and people will trust and follow you more.
    Signature

    For website design services in nc contact us today.

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    • Profile picture of the author sentient
      Originally Posted by junosama View Post

      The best thing you can do is create a following by publishing great content related to what you want to promote. Become an expert in the area and people will trust and follow you more.
      I don't think you've read my post - I'm not looking to create a following, I'm looking for someone to point me in the direction of a WSO, course or otherwise as to the most effective way to structure a website to encourage visitors to click on affiliate links.
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  • Profile picture of the author SurrealPSD
    ..It seems like you're after a design trick, to make you money requiring the minimum effort possible. No such thing man.

    ..But in the meantime, here's the Google Adsense Heatmap, and some guides that talk about ad positioning (for Adsense, but principles are universal). This seems closer to what you're asking about.
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  • Profile picture of the author zeroaffiliate
    Review sites always seems to be the best for affiliate products or a site that addresses some kind of a problem with your affiliate product as the solution.

    Like Victor mentioned, building a list is essential to any IM so i highly recommend you to work on building a list otherwise why do you start IM in the first place.

    Build a list and create a relationship with your subscribers. Those who opt-in to your ist are the ones who are already interested in what you have to offer them. So help them and advice them, and promote 1 or 2 products along the way which you think will be of help to them. This is one way of selling which converts pretty well too.
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    • Profile picture of the author sentient
      Originally Posted by zeroaffiliate View Post

      Review sites always seems to be the best for affiliate products or a site that addresses some kind of a problem with your affiliate product as the solution.

      Like Victor mentioned, building a list is essential to any IM so i highly recommend you to work on building a list otherwise why do you start IM in the first place.

      Build a list and create a relationship with your subscribers. Those who opt-in to your ist are the ones who are already interested in what you have to offer them. So help them and advice them, and promote 1 or 2 products along the way which you think will be of help to them. This is one way of selling which converts pretty well too.
      Did you read what I said about not building a list and choose to ignore it, or did you not read where I very clearly stated that I very definitely did not want to do this? You are not even vaguely answering the question so why bother to post?

      Just wondering out of interest.
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  • Profile picture of the author ElGuapo
    Truth is, even if read a product with a cookie-cutter template for optimised sales, and even if you then started to get sales ... you would still then want to test that against alternative placement/wording/colours.

    I'm not saying this to discourage you. Quite the opposite - just get stuck in with the kind of layout you think would make you convert. Get some visitors, start testing.
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  • Profile picture of the author thedanbrown
    Simply put, a great affiliate site pre-sells the product(s) on it... so I don't think there is a perfect model. It depends a lot on your niche and products
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  • Profile picture of the author Stuart Walker
    Seeing as you so dead set against following a model that works (list building) and want to stick with a basic affiliate site, presumably like a mini site of sorts, right? You should pick a simple theme (Livewire is decent), make sure not to have much clutter in the form of widgets or anything to distract them.

    Have links and banners throughout the content. Make any text links stand out by having them in different font, sizes and colours from the rest of the text. Have an image that's an affiliate link in the side bar for people to click on.

    Does that help?

    Can you tell me why you're so against list building, I'm really interested?
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  • Profile picture of the author mcansler
    Go to Amazon and search for Steve Scott's "Your First $1000" The ebook cost $2.99 and he explains step-by-step how to set-up an affiliate site that makes money. The sites he create in the book do not have any list building components to them. You can also look up Kelly & Mike's Bring-the-Fresh training. Those sites are pure affiliate sites without any list building added also. I hope this helps.
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  • Profile picture of the author HarrisonJ
    One of the best ways to sell affiliate products is to create an email squeeze page website where you give away a free guide to a niche, one that many people would want, as professionally done as possible. Then, as your email list build, market them affiliate products.
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