I'm at work and it's freezing!

6 replies
Well as with all beginners I have been on the long road of information overload. The bright side is the few months I took off from daily reading and learning seemed to really clear my thought process. I don't feel overwhelmed as much as just lost on what niche or market I want to focus on.

I don't really have a problem with shiny objects anymore and luckily I only spent about 150 dollars when I did. Including the war room.

What I do want to know is what is the best way to test and split test squeeze pages, sales pages, sign ups ect.

This is something I want to jump in right away, like when I get off my dreaded 9 to 5. One of the more important things I want to test are headlines weather it be email. Blog post, ect.

I figure it doesn't matter what niche I do this in and probably will do the testing in the IM market. Even though this probably won't be where I will stay, I figure if I can create a formula for people with knowledge of marketing copy writing and the like, it would be a lot easier to win over people.

Any information on what software or how to set up good testing methods are much appreciated.

Thanks warriors
#freezing #work
  • Profile picture of the author tpw
    Google "A/B Split Testing". There are a lot of good apps out there, and many of them have a free option.
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  • Profile picture of the author Sara F
    I know a WSO that assist you testing a WSO, this is really weird but many people are trying it. if you still not sure how to test drive your squeeze page, sales page, etc. you should hire yourself a VA, get ready to spend money on it though. Tell them to work on your squeeze page or whatever that you want to test and also tell them to make a report out of it.
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  • Profile picture of the author TheInfoMarket
    It's good that you are planning on split testing early on.

    One great free option for split testing is using Google Analytics. You should use Google Analytics on all your sites to get comprehensive stats and reports to measure visitors, conversions, sales etc.

    For split testing, check out "Content Experiments" which is part of Google Analytics:

    https://support.google.com/analytics...c=1745207&rd=1
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  • Profile picture of the author Alexa Smith
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    Originally Posted by Woodward82 View Post

    the few months I took off from daily reading and learning seemed to really clear my thought process. I don't feel overwhelmed as much as just lost on what niche or market I want to focus on.
    This sounds good, and must make a real difference?

    Originally Posted by Woodward82 View Post

    I don't really have a problem with shiny objects anymore and luckily I only spent about 150 dollars when I did. Including the war room.
    I suspect you've done way better than so many people, on that front, too.

    Originally Posted by Woodward82 View Post

    What I do want to know is what is the best way to test and split test squeeze pages, sales pages, sign ups ect.
    To me, this is basically a "techie" question which it would be foolhardy of me to try to answer, but I want to offer one potential insight which might help you with part of it: don't assume, when it comes to split-testing squeeze pages and/or other opt-in processes (obviously a good thing to do) that the biggest list and the biggest income are the same thing. In other words, if at any point you're testing "A" against "B" and more people opt in to "A" than "B", it doesn't necessarily follow - at all - that "A" is going to make you more money.

    I say this because I know how easy it is to assume that it would (have made that mistake myself), and because I've now done a lot of split-testing of opt-in processes and have found (in each of four entirely unrelated niches) that smaller lists can often produce more income and a better business.

    The type of squeeze page that opts in the most people is also likely to be the one that drives away potentially the best customers, whose presence on the list can make disproportionately large long-term income differences. It's important, I think, to avoid a "lowest common denominator" approach which typically leads to bigger lists, lower open-rates and less income.

    If it helps/interests you, I've said more about this concept, here, and here.

    My advice wouldn't help you, on the subject of software.

    Originally Posted by Woodward82 View Post

    I'm at work and it's freezing!
    It's unbelievably cold everywhere. There's thick snow, here, and it won't warm up enough for any of it to melt. It's a nightmare and a disaster, and I don't even have the shoes for it. I blame "global warming", myself.
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  • Profile picture of the author Woodward82
    Thank you for the extra insight, although I was aware that more didn't mean better. I never really thought about buyers and Nin buyers might actually be attracted to different sales pages, copy, and techniques.

    Is there a efficient way to split test this. It might be in the threads you posted and I will definitely check them out once I get to my home computer.

    Also thanks for the links to the software I will check them out also.
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