Need A Bit Of Direction

by 14 replies
16
Hey Warriors, I have been looking up and down the forums for a few weeks now learning all I can on IM and became hooked. I decided to give it a go and see what I could do/learn. I got the domain in my target niche after doing a bit of keyword research. My plan is to create a site that has guides (3 currently) and a section on product reviews (around 8 at the moment) which would be an Amazon Affiliate setup. I have submitted those 3 articles to squidoo and ezine and backed linked them also.

I know the website isn't the best looking at the moment and there is a long way to go. At the moment I am focusing on adding a guide or product review every 2 days or so to add content.

What I would like to know is what should I be focusing on at the moment to get the most out of the site from your point of view. Should I keep adding content, improve my SEO, the look of the site etc?

Thanks guys, I look forward to getting some feed back.
#main internet marketing discussion forum #amazon affiliate website #begineer #bit #critique my site #direction #noob question
  • First thing is, don't give away your niches and domains, especially on a public forum like this. I would edit your post and remove those. I would focus on quality content, the type that helps your potential customers. Use social media like Facebook and Twitter to drive traffic and interest. SEO is a minefield for newbies and you can quickly get disheartened or make mistakes like using Fiverr gigs. Just keep reading this forum and absorb all you can. You are taking action which is more than can be said of most newbies on here. Good luck.
  • First of all, welcome. You're already off to a great start with a website and content. That's already much further than most people go.

    After taking a quick look at the site, I can see it could definitely use some improved SEO. Your post titles also need to be a bit more descriptive and interesting. I find them too vague. It also doesn't look like you're using an SEO plugin, so I'd recommend installing a free one to get you started in that direction. I personally like Wordpress SEO by Yoast.

    The site design could also be a tad better.

    Although as far as getting traffic goes, I wouldn't put all my eggs in the SEO basket.

    I think review videos on Youtube would be a perfect idea, as cat-related videos get tons of traffic. And Youtube videos rank really well on Google, so I wouldn't be surprised if your videos started to rank high in the SERPS much quicker than your actual site.

    The Amazon affiliate program should also work great for you, especially if you do reviews for cat toys and playthings. Pet owners love their pets, and I'm sure you'll see plenty of sales once you start driving some traffic.

    Perhaps join cat forums as well and advertise your site in your sig. If you regularly provide genuine, quality content, occasional visitors may turn into regulars and even share your content with others. It may start off slow, but if you're passionate and knowledgable on the subject, you can definitely make it work.

    Also, make sure you make it easy for your visitors to share your content. I didn't see any social icons on your site, so that's something I'd address right away. A plugin I'd recommend is Sexy Bookmarks (also free).
  • Hi Lears

    Yes, your site does need a lot of work.

    Here are the three golden stages, you need to start at number 1 and only until you've completed this stage go on to the next.

    1. Conversions - persuasion techniques, site architecture, usability, emotive language etc. Remember people don't buy things, they buy benefits. For example people aren't buying "advice for your pet needs", they're buying better health for their cats
    2. Merchandise - having all your products on there and having something which has value for the consumer.
    3. Traffic - SEO, Paid ads etc. Only get traffic once you've worked on the above two things, else it's pointless.

    So in response to what direction you should be going in, I'd focus heavily on stage 1 "Conversion".

    If you have any questions let me know

    I recommend the following book, it takes you through the stages I mentioned above in detail: CALL TO ACTION: Secret Formulas to Improve Online Results: Amazon.co.uk: Bryan Eisenberg: Books
    • [1] reply
    • I would avoid paid traffic until you have a system in place that either attempts to retain the visitors (email opt-ins) or sells them a product/service. Ideally both.

      Otherwise you'd just be wasting money on traffic that has nothing to buy and you'll likely never see again. And Amazon ads are great, but I doubt you'd see a positive ROI with the average Amazon commission % and the cost of paid traffic.

      Again, Amazon ads are great, but if you want to get into paid advertising, I'd look for a more lucrative product to promote. Perhaps even your own product (e-book, video series) that you sell.
  • Focus on traffic. Then conversions. Make sure you're building your list on your site.

    So many different ways to get traffic though both free and paid depending on what your niche and target customers are all about.
    • [1] reply
    • I strongly disagree.

      I would focus on conversions FIRST.

      If you get good at conversions traffic is easy. You just buy it.

      The pros focus on conversions. Also conversion/copywirting/persuasion is
      an evergreen skill meaning if you put your time in now your going to have
      money making skill forever.

      Put your time in learning traffic...like SEO for instance and google can change
      their algorithm and BAM your skill and time was worthless.

      Google can't change the alogorithm of human nature. That's why the best conversion book is still scientific advertising which was written in the 1920's.

      I focused on traffic first and it was a HUGE mistake.

      Don't make the same.

      All the best,

      Mike
      • [1] reply
  • Personally I would go for copy writing - learn it, do it, over and over. If you are staying within the one niche then you have got one thing right straight out of the bag, and that's not jumping from one thing to another or trying too many sites at once on your first go.

    I see you are in the cat niche so if i were you I would join the War Room - for the simple reason that you can get free keyword tools and image scrapers to create funny memes from some of the very generous warriors in there. Cat pics go down a treat on facebook... make them funny and you will prob enjoy a degree of viral traffic. Plus, use Pineterest.. and yes - social sharing buttons are important - WP Socializer is one i only discovered today and it HIGHLY impressed me.. go check it out (free on Wordpress.org)
  • Hi there,

    once your content is all-together then I would definitely start driving traffic. Get out articles every week, and a Press Release every month at least, contact people in your niche and ask to JV with them, then perhaps get into FB ads.

    My suggestion is to take things step-by-step, and write out your goals. Have 1 thing complete before moving on to the next. All the best!

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  • 16

    Hey Warriors, I have been looking up and down the forums for a few weeks now learning all I can on IM and became hooked. I decided to give it a go and see what I could do/learn. I got the domain in my target niche after doing a bit of keyword research. My plan is to create a site that has guides (3 currently) and a section on product reviews (around 8 at the moment) which would be an Amazon Affiliate setup. I have submitted those 3 articles to squidoo and ezine and backed linked them also. I know the website isn't the best looking at the moment and there is a long way to go. At the moment I am focusing on adding a guide or product review every 2 days or so to add content.