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2 part headline

by julesbrad
3 replies
I still consider myself very much a newbie but am now earning a consistent £1,000 ($1,400) a month from the first site I set up and have just started a new site.

I would like to know if anyone on here has experience of 2 part headline as opposed to a single headline.

Below is the initial 2 part headline for my new site (yes, it will need lots of testing and refining) which I have in the same font/size/colour(red) where I show the pain in the first headline and the solution in the second headline.


Sick Of Spending Hours Trying To Learn A Musical Instrument ?

Buy These DVD And End Your Frustration With A Fun & Quick Way To Learn.


Would you stick to pain in headline and solution in body or is this a known or viable option ?

I will be testing options but thought I would ask on here as there are prob warriors who already have insight into this.

Thanks for any responses.
#headline #part
  • Profile picture of the author oldwarrioruser1
    I would change up your wording some.

    "Quit wasting hours after hours trying to learn a musical instrument! Learn how you can start playing your favorite instrument in X amount of hours"

    Or something along those lines. Don't take what I said and use that word for word because I just made it up in like 2 seconds, but do something like that.
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  • Profile picture of the author ic7
    I think using the 2 part headline is a good idea. But how about making the second line shorter:


    Sick Of Spending Hours Trying To Learn A Musical Instrument ?

    End Frustration Quick with my DVD


    First 2 Words: A Signal for the Scanning Eye (Jakob Nielsen's Alertbox)

    Paul
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  • Profile picture of the author julesbrad
    Thanks for all your resonses.

    I do realise the headlines I wrote here do need lots of work (they are just something I quickly jotted down)

    The point I wanted to know was more about whether it is any good giving :-
    1. pain in an initial headline
    2. solution in a second headline
    to give the readers the basics of what the rest of the page is about

    or would you just stick to a single headline for the pain and give the solution to pain in the body of the text.

    Real2Deal - will check out the maroon colour

    ic7 - thanks for that - looks like I tried to get too much into the second headline
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