Using PLR to my advantage!

by grey38
34 replies
Say I've got like 10 PLR articles right? What's the best way to put those on my site, so Google does not hurt me for them? Any ideas? I don't need them to help me rank, but I don't want them to hurt me either. Thoughts?

Not to sound lazy but I don't want to re-write them, they already serve a perfect purpose of delivering content to the user. Maybe I can just hide certain pages from google?
#advantage #plr
  • Profile picture of the author writeaway
    How about editing them so you can use them for list mail outs?
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  • The time you took to write this post, you could have re-written one of them.
    The time that you are going to take over the next day or so responding to others posting to your question, you will have been able to re-write all of your articles. My advice, re-write your articles.
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  • Profile picture of the author opalfx
    i would definitely just re-write like 50% of it. the first and last paragraph. the other 50% just spin. i dont think Google hurts sites for duplicate info. it's sites that are over 50% duplicate info. there's a lot of websites that have borrowed articles.
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  • Profile picture of the author ChristinaT
    Google will eventually penalize your websites if you don't have original content. Rewriting articles really isn't that difficult, you just need to get yourself into the habit of doing it, making it a priority. You should also want to care about putting out quality products, including quality websites that benefit other people by solving their problems or providing them with something that they want or need. This shouldn't be about benefiting you.
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    • Profile picture of the author TravisO
      Usually those duplicate web contents will be penalized by google. Although if you perform rewriting that's really good. Products with high quality also really has an impact to other people. On the first part, these must not be benefiting but for the other people, wait for some time.
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  • Profile picture of the author Scotty Bee
    It won't matter if you use paid traffic as the visitors will still come and you won't have to rely on goggle for your visitors
    Scotty
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  • Profile picture of the author rohit36
    k then convert them to videos, podcast and PPT it is fairly easy to do this.. then upload them to different sharing sites accordingly and links back to you site....

    this way you can get traffic and this will also not hurt you back.

    share it on sites like:- youtube, vimeo, slideshare, Podcast Alley and iTunes..
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    • Profile picture of the author writeaway
      Originally Posted by rohit36 View Post

      k then convert them to videos, podcast and PPT it is fairly easy to do this.. then upload them to different sharing sites accordingly and links back to you site....

      this way you can get traffic and this will also not hurt you back.

      share it on sites like:- youtube, vimeo, slideshare, Podcast Alley and iTunes..
      There are tons of fiverr gigs that can help you do that cheaply. OR you can do it yourself. It shouldn't take too much time. 1 article a day posted and converted into many mediums and promoted. I'd say 2 hours max?
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  • Profile picture of the author Beverley Boorer
    Another idea that has not been mentioned is to use them as curated content. By this, you take the articles and divide it up into about 6-8 sections and comment on each section. So you start with an introduction to your readers telling them that you found a good article to share with them. Then you add section one of the article and make some comments about the points raised. You do this all the way through and finish with your own comments about what was written. This makes it look like new content to Google and gives your readers good info.
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  • Profile picture of the author stefanvanray
    I would also say you should rewrite yourself. Or at best repurpose them. It wouldn't take much to perform a simple enough edit that it was no longer recognized by Google. Basically three options, either outsource a rewrite, bite the bullet and do it yourself, or just pull the content and only send it to users privately.
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  • Profile picture of the author grey38
    You guys are right. How can I expect to be successful being mr. lazy bones...lol. But I am interested in learning more about curated content. I've heard this term a lot recently. Do any of you know of a good tutorial or WSO that would shed light on this option?
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  • Profile picture of the author writeaway
    Another idea: get them turned into INFOGRAPHICS or dictated into podcasts. There are just so many ways you can RECYCLE content.
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  • Profile picture of the author EugeneFarber
    I wish this MYTH would go away once and for all...especially on a forum like the Warrior Forum which is supposed to be full of marketers.

    The duplicate content penalty is absolutely false.

    Duplicate content only effects your page if you have multiple pages on your site with the same content.

    When the content is on a different website altogether, it can be word-for-word duplicate without a penalty.

    The idea is that the original publisher will get the benefits of the rankings. So you won't rank for the content, but it won't hurt you either.

    Of course the original publisher sometimes gets outranked by a bigger site if they pick up the content (check this out: SlideShare Marketing: How to Gain a Bigger Audience In Minutes - it's an experiment I ran with SlideShare and publishing original content). Though they will normally give you credit for the content and send you a good amount of traffic.

    The bottom line is that the duplicate content penalty is severely misunderstood and unfortunately continually perpetuated.

    If you wanna know a bit more about content curation I wrote a pretty lengthy blog post about it here: Content Curation: The Ultimate Guide - Content Strategy Hub
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    • Profile picture of the author writeaway
      Originally Posted by EugeneFarber View Post

      I wish this MYTH would go away once and for all...especially on a forum like the Warrior Forum which is supposed to be full of marketers.

      The duplicate content penalty is absolutely false.

      Duplicate content only effects your page if you have multiple pages on your site with the same content.

      When the content is on a different website altogether, it can be word-for-word duplicate without a penalty.

      The idea is that the original publisher will get the benefits of the rankings. So you won't rank for the content, but it won't hurt you either.

      Of course the original publisher sometimes gets outranked by a bigger site if they pick up the content (check this out: SlideShare Marketing: How to Gain a Bigger Audience In Minutes - it's an experiment I ran with SlideShare and publishing original content). Though they will normally give you credit for the content and send you a good amount of traffic.

      The bottom line is that the duplicate content penalty is severely misunderstood and unfortunately continually perpetuated.

      If you wanna know a bit more about content curation I wrote a pretty lengthy blog post about it here: Content Curation: The Ultimate Guide - Content Strategy Hub
      I see where you're coming from. That's why the canonical tag is so important. Still, how does this fit with Google's Scraper/Farmer update?
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  • Profile picture of the author Ruth P
    I wanted to weigh in here - someone mentioned spinning above. If they mean spinning using software then just stay well clear. This won't do anything for you but produce garbage.

    Also, glad to see someone mentioning that the duplicate content penalty is a myth. You can use content that has been published elsewhere and you don't need to hide it from Google. It's best if you can add to it or have other unique content to build a more useful site, however.

    Quick Ways I Use PLR:

    (Before I start, I am a PLR seller myself but I also buy it and use it in my niche sites)

    1) Email newsletters - this is one of my favourite ways to use PLR. I had a niche site that got decent traffic so I decided to quickly set up a mailing list using 100% PLR. All I did was add a personalized sentence to the beginning and end of each email. And that email list grew really fast. I chose high quality PLR and people even emailed me thanking me for the info.

    2) Opt in incentives - to get people to sign up to your email list you probably want to give them a freebie. It's really easy to put up a PLR report, but here's another idea. Quickly note down the main points of the PLR report and create a checklist out of it. Give that checklist away as a freebie. People love stuff they can *use* right away.

    3) Blog posts - when I post PLR to my blog I am not afraid to keep much of it the same. But I do go through and add my personal voice. This could mean adding a personal story, adding some of your experience in the subject, or even injecting a little humour. Whatever it is that you normally do. This has again worked really well for me and people have thanked me on useful posts that were based off PLR.

    Hope that helps!
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    • Profile picture of the author stafford
      Originally Posted by Ruth P View Post

      I wanted to weigh in here - someone mentioned spinning above. If they mean spinning using software then just stay well clear. This won't do anything for you but produce garbage.

      Also, glad to see someone mentioning that the duplicate content penalty is a myth. You can use content that has been published elsewhere and you don't need to hide it from Google. It's best if you can add to it or have other unique content to build a more useful site, however.

      Quick Ways I Use PLR:

      (Before I start, I am a PLR seller myself but I also buy it and use it in my niche sites)

      1) Email newsletters - this is one of my favourite ways to use PLR. I had a niche site that got decent traffic so I decided to quickly set up a mailing list using 100% PLR. All I did was add a personalized sentence to the beginning and end of each email. And that email list grew really fast. I chose high quality PLR and people even emailed me thanking me for the info.

      2) Opt in incentives - to get people to sign up to your email list you probably want to give them a freebie. It's really easy to put up a PLR report, but here's another idea. Quickly note down the main points of the PLR report and create a checklist out of it. Give that checklist away as a freebie. People love stuff they can *use* right away.

      3) Blog posts - when I post PLR to my blog I am not afraid to keep much of it the same. But I do go through and add my personal voice. This could mean adding a personal story, adding some of your experience in the subject, or even injecting a little humour. Whatever it is that you normally do. This has again worked really well for me and people have thanked me on useful posts that were based off PLR.

      Hope that helps!
      Great advice, Ruth. I use PLR in the same ways. I really like it for blog posts. However, I generally take a 500 word PLR article and end up with a 1500 word blog post. Often times, PLR is just a starting point to get my jabber box going.
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  • Profile picture of the author Sharyn Sheldon
    Like both Eugene and Ruth said, the duplicate content penalty is misunderstood.

    Duplicate content is content that appears on your own website more than once.

    If you have content that appears on other websites, Google will select one to put in the rankings, so yours may never show up. They'll base it on perceived value and authority.

    If you just want to use PLR for your blog and don't care about rankings, don't worry about rewriting.

    However, if you want people to benefit from your content and come back again and again, you need to do something that makes it valuable for YOUR reader.

    So, rather than wasting time spinning junk or rewriting just for the sake of it, try adding value:

    - images
    - tip boxes
    - suggested resources or places for more info
    - related quotes
    - examples or personal stories
    - your own contradictory opinion
    - and different formats of the same content (audio, slides, infographic, mindmap, etc)

    If you're interested in curation, I picked up a copy of CurationSoft a little while back and absolutely love it. That's my link, but you can always Google it.

    Good luck with your PLR!
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    • Profile picture of the author stafford
      Originally Posted by Sharyn Sheldon View Post


      However, if you want people to benefit from your content and come back again and again, you need to do something that makes it valuable for YOUR reader.
      All great points, Sharyn, but I wanted to highlight the one above because that's the bottom line--giving value to YOUR readers.

      It's always been my opinion that writing for anything other than the reader is pointless. I've been writing web content for 10+ years and have never bowed to Google rules or worried about SEO. People are your business, not some spider bot.

      I see tons of content indexed by Google from people who don't even bother with SEO. They write for people and still get their articles ranked well.
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  • Profile picture of the author ozanK
    Is it possible to outrank a regular site (semi authoritative) by snatching his content and creating a Squidoo lens with it?

    Squidoo should have more weight in the eyes of google...
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  • Profile picture of the author Jenna619
    I always use PLR to either re sell it or you can use it in your email sequence to add value to your list before you try and sell them something very good.
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    • Profile picture of the author writeaway
      Originally Posted by Jenna619 View Post

      I always use PLR to either re sell it or you can use it in your email sequence to add value to your list before you try and sell them something very good.
      There are also lots of free PLRs. You just need to opt in to a list. As you said, some of these can be used for list content. However, take the time to make sure the information is current. you don't want to lose credibility with your list members.
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  • Profile picture of the author jdownloads
    I use spin rewriter, it creates a readable spin. I proof read, make some adjustments and post the article(s) on my blogs.
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  • Profile picture of the author cooler1
    I bookmarked this thread 2 years ago, it may give you some tips.

    http://www.warriorforum.com/main-int...ne-income.html
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  • Profile picture of the author mrgoe
    be careful and check the uniqueness, I don`t really trust PLRs because they get in the hands of SO MANY PEOPLE.
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  • Profile picture of the author writeaway
    Another great use for PLR is for solo ad 'guest posts' on related lists.
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  • Profile picture of the author Randall Magwood
    Do yourself a favor: don't "hide" certain pages from Google. Just re-write the articles. It won't hurt you physically, i promise you. What you are looking to do, Google's engineers have probably already anticipated marketers who want to do this very same thing. In short, re-write them.
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  • Profile picture of the author AnneE
    Originally Posted by grey38 View Post

    ...
    Not to sound lazy but I don't want to re-write them
    Hate to say it, but it does sound lazy. I mean you want to take the same blah, blah, blah that a pile of other people have used and expect that Google or the random web surfer will find your site to be valuable? Add your own 2-cents in! Usually PLR is so poorly written that I feel I HAVE to edit it.

    Well that is just my 2-cents, take it or leave it.
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  • Profile picture of the author JasonBennet
    You can compile them into a report and give it away to build your own list of subscribers. If you want to put on your blog, I will suggest that you edit the article and put in your own views so that it will be unique piece of article. But I will always make sure that I am getting them to my list so that I will be able to direct them to any website that I want them to go.
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    • Profile picture of the author samanthamilner
      Banned
      You can either rewrite them - it's not difficult at all, or compile them into an eBook, a report, an e-course or any other material that provides value to your audience.
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