People sharing your products for free - Why Worry?
I recently read an article about author Tim Ferris promoting his new book through Bit Torrent
The author created a 680Mb bundle with behind-the-scenes videos, a number of author notes, and a sample chapter from his book, which was published for everyone on BitTorrent’s networks.
Tim Ferriss’ decision to sign with Amazon and promote his work through BitTorrent didn’t make most of the major book retailers happy, and Barnes and Noble was no exception. But even taking into account their boycotts, the result of this unusual cooperation turned out to be more than promising: the book was sold in more than 250.000 copies, while also appearing on all bestseller lists.
When asked about people downloading illegal copies he says that if a person wants to spend time finding a bootleg source and read a DRM-broken hard-to-read copy of his book on a computer screen which is not intended for reading in the first place, and all this is only done to save $12, he or she wasn’t ever his core audience, so there are no regrets about lost sales.
That last sentence says it all, the people going to these sites to download your products would probably never buy it anyhow so you really haven't lost any sales......Why Worry?
You can read the full article here
By the way if you are wondering why I am browsing these sites I have been using them legally for quite a while to promote my own products.
Anton
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Tim Pears
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