Does Humor Sell?

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I remember the last apartment we decided to rent had this hilarious model apartment. There was a bicycle coming out of the wall. The bathtub and shower was full of balls. It was just funny the way they did things. By the time I got back to the leasing office, I was in a great mood and ready to sign up.

Have you incorporated humor into your site or presentation in a way that effectively improved sales?
#main internet marketing discussion forum #humor #sell
  • Came across a thread where it was talking about "sex sells". I think "Humor sells" too. People are crazy about humor. They wants to laugh and be happy.
  • Yes

    Well as far as I am concerned. Just as long as it does not go overboard.

    To Your Success,

    Brian
  • Having humor in website is a delicate method of attracting a viewer's attention to your product. Done right, it achieves success.
  • I think humor can sell,I sometimes use it in my blogposts.
  • I think from a consumer standpoint as we are all consumers of something it absolutely sells. I love it and I think we all do as long as like someone else said it doesn't go over board. From a marketing standpoint it definitely works. Humor in good doses always will do the job. It make your message easier to digest. I think humor is what we would call the "bells and whistles" of our sales process. It isn't needed, but if you have a little in there, it will only help.
  • A homeless couple were sitting by the campfire eating a clown. One turned to the other and asked "Does this taste funny to you"

    I put that joke inside one of my reports to fill up space I could not fit an image into - and got a fair few replies thanking me for the joke. I hope they remember the report more for the content rather than the joke. Either way, I guess sprinkling a little humour throughout your content can make it more memorable, if done tastefully of course.
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  • I used humor in my web design print books. Over the years I've probably received a few hundred emails thanking me for it from teachers and students alike.

    I will say, humor can be tricky. You have to be careful about the kind of humor you use or it can backfire.
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  • Well, you get a sale because of the person more often than not, so if that person can make you have a nice day, and feel relaxed about your purchase, then yes, definitely think it's going to have a good sense of humour as a seller.
  • I like the way Fiverr puts some humor in there site..And yes humor sells there is nothing wrong adding sone sense of humor to your site..
  • I think humor is a great relationship forming tool. I try to use it in the content I
    write, whenever I can.

    Plus, don't let this post fool you...I can be funny












  • Well, my father said that I have my head in the clouds and that is so. I am into cloud computing now.
  • Yes as some other members have said, it does not necessarily sell, but it can attract massive amounts of traffic to you website.

    You might be able to sell to these visitors later on.

    I remember one forum member writing that he attracted thousands of visitors to his site, by writing humorous articles.

    Also you only have to look at joke websites and look at the number of website visitors to them to see how popular humour is.

    Ged
  • Not true. I'm more willing to trust someone with a sense of humor, than someone who is completely serious all the time. The later seems un-natural to me. Humor is part of being human.

    I guess if you're a robot...
  • Personality first then add bits of humour in places,

    Remember that famous saying - 'what 1 person finds funny may not be for another'

    And don't point out when you're being funny!
  • Humor works -- if it's funny. There's nothing more painful that reading lines of humor when it's not funny. Humor, though, when done right, puts the product in all the correct subconscious categories in the customer's head - so if they don't buy now, at least they have a favorable view of you/your product and will remember you in the light later if they decide they want something else you decide to sell.











  • I think it would depend on the site, sometimes it may come off as unprofessional to the user and they might actually leave
  • I currnetly have my first free video tutorial on my site that I trust my free members will share to others, and as such the presentation is a bit quirky and raises a laugh or two...it may help in the sharing of it....
  • I think everything has its own standard. When you see movies in a serious situation hero should not cry...That means hero have to fight....People demand action in that time.

    It is true for the real world as well. Your site will have to Serious when you want something serious.
  • Absolutely depending on the niche....
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  • I really think it does! People are stressed and laughter is the best medicine.
  • If your not incorporating humor your an idiot.

    I made my first real consistent money online with humor article marketing with the idea being that no one likes to read boring crap.

    You can read about all that here:
    http://www.warriorforum.com/war-room...-warriors.html

    http://www.warriorforum.com/main-int...posts-yay.html

    http://www.warriorforum.com/warriors...ally-read.html

    I currently run a new niche classifieds website and I have almost 2K likes on facey, a lot are viral because people like and share my memes, and my funny blog posts.

    Funny is an emotion and you can ride that b**ch all the way to the bank.
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    • I think if you surveyed the top copy writers out there who test what works they'd say yes and no. I've been studying people like Perry Marshall, Rich Harshaw, Edward Earle and Dan Levis for over a decade and I've rarely seen them use humor. Once in a rare while actually.

      But, specifically they'd say:

      Yes, in your content. Enough people have commented here to support why it's important in your content.

      No, in your headline. It's too risky primarily because the reason a person first starts to pay attention has very little to do with humor unless it is "relevant" to their want, need or desire. And the you risk it not being funny to that person.

      The real science of testing has proven that avoiding humor in headlines and the main copy elements is probably best. But, to NOT use humor at some point would be unhuman.

      Curtis Rasmussen
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  • It can be a really fine line. When I got started and was writing copy for clients, I was told not to get cute or funny... I didn't listen, and the results were awesome. But still, you have to be really careful.

    Personally I get away with it, but not many people can. I'd say if it's in your nature and you're promoting yourself, it can be a gem. Just be real. I tend to make jokes about myself and that gets folks to warm up to me.
  • LOL. Talk about a humorous question!

    -Ray Edwards
  • When done right humor can be an effective selling model. More often than not, it back-fires more than it improves the chances of making a sale. I would study some of the more effective models, and see if you can emulate the ad in a different way. In truth it's a copywriting job.
  • If your product is not a necessity in life, there's only one other reason that people buy it, and that's emotion. Connect with it the right way for your product and you get a sale! With that said, I think if you don't over do it and keep it clean, humor can add life to any sales pitch and complete that connection.
  • It definitely seems to get more views. Does that equate to selling? Not in my experience.
  • Tons of advertisers use humor to sell. Look at all the GEICO commercials.
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    • Your definition of "idiot" must be . . . interesting.
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    Does Humor Sell?

    I remember the last apartment we decided to rent had this hilarious model apartment. There was a bicycle coming out of the wall. The bathtub and shower was full of balls. It was just funny the way they did things. By the time I got back to the leasing office, I was in a great mood and ready to sign up. Have you incorporated humor into your site or presentation in a way that effectively improved sales?